7 Shifts

JANUARY 20, 2023

And this huge event draws in a lot of people who are looking for a quick and easy meal. It's hard enough to manage a higher workload without delivery. We've compiled some fun Super bowl promotional ideas to get your first social media marketing plan started. And best of all, they're easy to set up and manage.

Specials 195

Specials 2023 Social Media Email Marketing 195

Modern Restaurant Management

SEPTEMBER 21, 2023

How to Optimize Your Website for Local SEO Here are some tips to optimize your website for local SEO: Include Location Information on Your Site : Make sure to include details like your restaurant's address, phone number, and operating hours. Verify your business to confirm that you are the owner or manager.

SEO 203

SEO Website Management Email Marketing Online Ordering 203

Modern Restaurant Management

JANUARY 22, 2024

How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? How do you manage your restaurant in a modern and efficient way? You can craft a B2C marketing strategy that is interesting, relevant, and successful by following this checklist.

Loyalty Program 181

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 181

7 Shifts

OCTOBER 23, 2020

Did you know that three in four customers will visit a restaurant's website before dining at that restaurant? Here's the good news: restaurant website builders are making it easier than ever to create an online presence for your business. Restaurant website builders make your website easy to update and maintain.

Website Management 370

Website Management Online Ordering SEO Hiring 370

Restaurant Engine

OCTOBER 11, 2023

You can do all the marketing in the world. Your happy, satisfied customers are your brand ambassadors and pivotal to your marketing strategy. You can also direct people to your website to see more of your Google reviews. 4: Use Reviews in Your Website Content You already know that the more reviews you have, the better.

Social Media 110

Social Media Email Marketing SEO Website Management 110

Modern Restaurant Management

DECEMBER 10, 2020

Digital marketing is a key ingredient that can help restauranteurs connect with customers to achieve both. Digital marketing strategies can be a force multiplier for bringing back loyal restaurant customers, attracting new customers and increasing brand awareness. Some of these strategies include: Optimizing the Website.

Marketing 225

Marketing Social Media SEO Website Management 225

ChowNow

FEBRUARY 27, 2024

Effective restaurant marketing means reaching diners wherever they are. To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. What’s mobile marketing? Why mobile marketing for restaurants? In today’s world, that means their mobile devices.

Marketing 78

Marketing Mobile Ordering Email Marketing Online Ordering 78

7 Shifts

MARCH 10, 2021

Invest in Technology Accounting and inventory management software are just a couple of the technologies that small business owners should invest in. Other efficiency benefits include POS software that tracks staff time and inventory, saving time in daily operations preparing payroll, bookkeeping, and inventory management.

Management 370

Management Management Small Business Email Marketing 370

Open for Business

NOVEMBER 21, 2022

Once upon a time, most restaurants operated on a patchwork of paper systems involving notebooks and back-of-the-napkin calculations, not to mention information owners and managers kept in their heads, hunches, and habits. Manage your team and costs. Restaurant customer relationship management (CRM) software. Quick links.

Technology 147

Technology Front of House Back of House Online Ordering 147

Modern Restaurant Management

FEBRUARY 2, 2022

A vast, community-wide event like Restaurant Week can be the perfect push to start 2022 successfully. So if you have to deal with bigger crowds, your staff can easily manage the queues of orders, personalize staff alerts, and more. Optimize Your Menu. Undoubtedly, it has become a community favorite across the country.

Loyalty Program 197

Loyalty Program Online Ordering Social Media Mobile Ordering 197

Ken Burgin

JULY 17, 2022

Finalise the Festive Menus – it may be months away, but customers want menu and price certainty. Review the range of menu styles and pricing – small, medium, large still works for pricing and range. Plus plenty of additionals and ‘menu modifiers’ for those ready to spend more – espresso martinis for the table?

Email Marketing 153

Email Marketing Book Merchandise Seasonal Menu 153

ChowNow

DECEMBER 7, 2020

Restaurant operators looking for a seasonal boost this year need to lean on holiday marketing ideas for takeout and delivery instead. . Read on for some proven ways to cut through the noise this holiday season: Checklist: 6 Restaurant Holiday Marketing Ideas. Refresh your menu with seasonal specials. Spread the word via email.

Marketing 88

Marketing 2020 Email Marketing Seasonal Menu 88

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Create a contactless experience via QR Codes with a contactless menu and contactless check-ins. 'Safety'

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

The Rail

NOVEMBER 10, 2023

By Viktoria Arsenteva, Contributor In the hyper-competitive restaurant industry, effective marketing can be the difference between a bustling dining room and a quiet one. LinkedIn Ads: Not traditionally used for restaurants, but it can be an avenue if you're targeting corporate events or business lunches.

Advertising 59

Advertising Loyalty Program Email Marketing Mobile Ordering 59

Restaurant Engine

FEBRUARY 22, 2023

Update your content regularly to encourage repeat website visits. According to experts, nearly 80% of people will visit a restaurant’s website before dining in or taking out food. This is one of the many reasons your website is the centerpiece of your marketing efforts. Make sure this isn’t yours.

Website Management 110

Website Management Social Media SEO Email Marketing 110

7 Shifts

MARCH 27, 2020

If your restaurant does decide to go the takeout and delivery route: Is your restaurant’s menu optimized for takeout? Manage expectations by creating a timeline for updates. Sending an announcement in your email newsletter Updating your hours on your Google listing, Yelp page, TripAdvisor profile, etc.

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

The Restaurant Times

NOVEMBER 17, 2022

The market has changed regarding what people spend their money on in recent years. To have a successful endeavor, however, you must heavily implement extreme and exceptional marketing efforts to start and end your pop-up with a splash. . How To Successfully Do Pop-up Marketing. Start Marketing at Least 7 Months in Advance.

Marketing 52

Marketing 2023 Email Marketing Social Media 52

Modern Restaurant Management

NOVEMBER 19, 2020

New Marketing Tactics Can Help Reach Target Customers. It is no secret that marketing is a way for restaurants to keep up with loyal customers and engage with new ones. Aside from marketing, a significant portion of the restaurant experience today is nailing the customer’s online order journey.

Social Media 215

Social Media Online Ordering Coupons Advertising 215

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. Not sure how to get your website on page one?

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Modern Restaurant Management

JANUARY 13, 2020

Some common areas where creating a sound process can lead to improved efficiency include: Menu audits. Pricing events for happy hours and special occasions. Deploying marketing campaigns. Performed manually, these tasks eat up dozens of hours from a high-level manager on a recurring basis. Employee scheduling.

2020 189

2020 Website Management Online Ordering Point of Sale 189

Ken Burgin

JULY 5, 2022

Every week in the Hospo Reset Newsletter, we share a product or service that’s caught our eye – for kitchen & beverage management, staffing, facilities management, marketing and overall productivity. Food, Menus and Kitchen Management. Coffee and Beverage Management. Staff Management.

Kitchen Safety 78

Kitchen Safety Food Safety Website Management Online Ordering 78

The Restaurant Times

OCTOBER 5, 2021

They are unaware of the benefits that digital marketing can provide to restaurants. . This is where digital marketing plays a pivotal role in building a solid customer base. This is where digital marketing plays a pivotal role in building a solid customer base. 6 Ways To Boost Digital Marketing For Your Restaurant.

Email Marketing 64

Email Marketing Marketing Social Media SEO 64

Open for Business

MARCH 21, 2023

Word-of-mouth marketing and evangelism marketing are valuable parts of a restaurant’s marketing strategy. Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising.

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

Apicbase

AUGUST 5, 2022

If you look under the bonnet, you will see that struggling businesses often lack a clear restaurant marketing plan. Of course, marketing isn’t the only thing that makes or breaks a business, but it does give you an edge when you expand and open in new locations. You don’t need a fancy consultant to do your marketing.

Marketing 97

Marketing Operations Social Media Email Marketing 97

Restaurant Engine

DECEMBER 9, 2020

The most important thing to consider is whether or not you have the resources to manage the added work. Things to think about include: Who will manage the catering operations? You’ll want a specific catering menu, a way to generate bills, contracts, and policies and procedures in place including deposits and cancellation policies.

Catering 113

Catering Website Management Seasonal Menu Food Supply 113

Modern Restaurant Management

MAY 21, 2020

High-end restaurants that tend to have a pricier menu should look to add more affordable items. Instead, you can reach a compromise in your menu. Have a Marketing Plan for Reopening. Given the unpredictable nature of circumstances today, you need to promote and market the event. Pick the Right Marketing Channels.

Social Media 215

Social Media Food Safety Cash Management Kitchen Safety 215

Restaurant Engine

AUGUST 9, 2023

You’re a busy restaurant owner or manager, and while your business is growing, you’d like to really up the ante. Have employee events. Upgrade your marketing strategy and tactics to next level your restaurant. Make sure your customers know this by posting it on your menu or even signs around the restaurant.

Compost 52

Compost Recycling Website Management Employee Relations 52

Modern Restaurant Management

DECEMBER 28, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their opinions on what we can expect in 2021. Just Salad was the first national restaurant chain to label its entire menu with carbon emissions similar to how brands like Allbirds had done in the retail sector. Here are their responses.

2021 230

2021 Mobile Ordering Loyalty Program Kitchen Safety 230

Goliath Consulting

MARCH 2, 2019

What comes to mind when you hear there is an expected surge of over a million possible guests entering your city for a weekend event? But this was Super Bowl LIII – one of the biggest events in the country each year. Working with the chef and suppliers enabled us to streamline the menu and showcase more profitable options.

Events 104

Events Cash Management Email Marketing Outdoor 104

The Restaurant Times

JUNE 2, 2020

This blog post majorly covers different marketing channels, the planning process as well as tips to increase customer retention for dark kitchens. . You must also not forget that marketing through the right channels can steady your boat during these rough times. . Manage Reviews Consistently . Work On Your Website .

Loyalty Program 81

Loyalty Program Social Media Website Management Online Ordering 81

Open for Business

JANUARY 28, 2024

On the flip side, many successful restaurant groups are now looking at food trucks as opportunities to more successfully service their internal catering needs and serve as a marketing vehicle for their restaurants. Then you can get quotes from builders outside your state to get a better understanding of what the competitive market might be.

Food Truck 78

Food Truck Food Social Media Mobile Ordering 78

Goliath Consulting

MAY 31, 2023

Are you a restaurant owner or manager looking for ways to attract more customers and increase sales? This location-based marketing technique uses GPS or RFID technology to create a virtual boundary around a specific area, such as your restaurant’s location. Look no further than geo-fencing! What are Advantages of Geo-fencing?

Point of Sale 78

Point of Sale Email Marketing Customer Experience Advertising 78

Indoor Media

OCTOBER 4, 2021

More than just another method of promoting your company on Google, GMB allows you to improve your local marketing strategies by making your business more visible in local searches. Claiming or Creating a GMB Listing As a business owner or manager, the first step is determining whether your business is eligible for a GMB listing.

Advertising 78

Advertising Social Media Website Management Email Marketing 78

BNG Point of Sale

NOVEMBER 20, 2020

This easy add-on feature gives you the power to stay efficient while managing food orders, all the while providing a wealth of backend information to help you manage your restaurant teams for improved performance. This new online ordering system allows waiters, managers, and customers to send orders directly to the kitchen.

POS 98

POS Ordering Mobile Ordering Online Ordering 98

Touch Bistro

APRIL 27, 2021

The best restaurant websites all have one thing in common: they make it incredibly easy for online visitors to find what they’re looking for. This is crucial because 77% of diners report visiting a restaurant’s website before they dine in or order takeout or delivery from an establishment. Elements of Great Restaurant Websites.

Design 92

Design 2021 Online Ordering Website Management 92

Restaurant Clicks

NOVEMBER 5, 2017

Whether your restaurant is opening soon or has been open for some time, you’ll need to make some decisions on hiring an internal marketing team. Too many people applying for marketing jobs believe posting on instagram and snap chat qualifies them as a marketing director. Website blog posts and updates. Email Marketing.

Marketing 61

Marketing Email Marketing SEO Social Media 61

Ken Burgin

JULY 30, 2020

Make those buzz-words ‘transparency’ and ‘integrity’ your marketing advantage – share real, honest information about the management team, staff and daily activities. Keep the Menu Honest : is ‘home made’ really made in someone’s home?

Social Media 78

Social Media Website Management Email Marketing Transportation 78