Modern Restaurant Management

DECEMBER 27, 2024

Data-backed loyalty programs, in particular, present a key opportunity for marketers to foster deeper customer connections in 2025. In an era where price-conscious diners seek value more than ever, restaurant loyalty programs are becoming indispensable. Start small by choosing technology that connects easily.

2025 275

2025 Loyalty Program Email Marketing Customer Experience 275

ChowNow

FEBRUARY 7, 2025

This approach feels like a suggestion, not a sales pitch, and helps customers discover menu items they might have otherwise missed. Prix Fixe Menu: A multi-course meal at a set price encourages guests to order more while offering an elevated dining experience. Example: Three-Course Chefs Menu Starter, entre, and dessert for $50.

Ordering 349

Ordering Online Ordering Loyalty Program Customer Experience 349

Modern Restaurant Management

OCTOBER 29, 2024

On October 1st in Chicago, Meta’s Restaurant Summit brought together more than 100 marketers from some of the most recognizable franchises in the industry for a buffet of diverse programming, discussion, and exploration into the world of restaurants.

Marketing 447

Marketing Advertising 2024 2023 447

Modern Restaurant Management

JUNE 27, 2025

percent menu-price inflation rate. Restaurants must now navigate a razor-thin margin between maintaining customer loyalty and managing escalating costs. With households increasingly treating dining out as a luxury, every menu item and service interaction becomes a potential make-or-break moment. At the same time, U.S.

Loyalty Program 371

Loyalty Program Customer Experience 2025 Customer Service 371

Modern Restaurant Management

JUNE 24, 2025

A marketing promise that became a product experience and a key driver of customer loyalty, as well as a marketing idea that solved a big operational pain point. Let’s start with loyalty. Most loyalty programs are designed by marketing and handed off to operations as an afterthought. The result?

Operations 294

Operations Marketing Customer Experience Loyalty Program 294

Modern Restaurant Management

APRIL 9, 2025

Customers expect seamless online ordering, loyalty programs, and delivery options, and franchise systems need to invest in tech to stay competitive. Customers expect seamless online ordering, loyalty programs, and delivery options, and franchise systems need to invest in tech to stay competitive.

Loyalty Program 251

Loyalty Program Franchise Franchising Fast Casual 251

ChowNow

JUNE 12, 2025

Think seasonal menu items, weekend-only bundles, or one-day-only discounts; the urgency motivates guests to take action soon. The best part is these promos don’t require big budgets or deep discounts, but they consistently boost restaurant sales while keeping your menu new and exciting.

Loyalty Program 195

Loyalty Program Social Media Online Ordering Email Marketing 195

Modern Restaurant Management

APRIL 7, 2025

Reliable experiences build brand loyalty, and systemic processes lead to reliable profit margins. With restaurant tech investments on the rise, the industry is witnessing the emergence of sophisticated enterprise platforms specifically designed for multi-location operations.

Loyalty Program 282

Loyalty Program Mobile Ordering Customer Experience Customer Service 282

The Restaurant Group

JANUARY 26, 2025

This is where restaurant loyalty programs shine. Loyalty programs offer dining rewards, creating a bond between customers and your business. These programs encourage repeat visits, boosting both customer satisfaction and restaurant profitability. Restaurant loyalty programs reward customers for their repeat visits.

Loyalty Program 78

Loyalty Program Point of Sale Mobile Ordering Customer Experience 78

ChowNow

FEBRUARY 21, 2025

Mobile ordering has become the preferred method for customers, with 71% saying they would rather use a restaurants branded mobile app over third-party platforms because its more affordable, easy to use, and personalized due to loyalty programs. Here is an example of a restaurants branded app. Inventory and supply chain apps.

2025 195

2025 Loyalty Program Mobile Ordering Online Ordering 195

ChowNow

JANUARY 23, 2025

Build a Customer Loyalty Program Were starting here because a loyalty program is one of the most effective ways to build lasting connections with your customers, and its easier to set up than you might think. For example, the ChowNow Rewards Program makes it incredibly simple for restaurants to offer this experience.

2025 195

2025 Loyalty Program Operations Email Marketing 195

ChowNow

JULY 18, 2025

In this article, you’ll learn: A simple formula to calculate customer lifetime value at your restaurant Why increasing restaurant customer lifetime value leads to more stable business growth How to use CLV insights to build loyalty and strengthen customer retention What Is Customer Lifetime Value (CLV)?

Loyalty Program 195

Loyalty Program Online Ordering Customer Experience Customer Service 195

Modern Restaurant Management

MARCH 3, 2025

Plaid represents structure, heritage, and intentional design. From there, we can start developing the brand identity (think color palettes, typography, and logo design). The restaurant needs cohesion, from signage to menu design to uniforms. For instance, your menu needs to have the same voice as your social media.

Social Media 251

Social Media Customer Experience Email Marketing Loyalty Program 251

ChowNow

MAY 2, 2025

The right restaurant newsletter doesnt just share updates; it keeps customers invested in your brand, your menu, and your next move. Its your chance to turn casual diners into consistent regulars, promote new menu items before they even hit the table, and build a real sense of community around your restaurant.

Email Marketing 195

Email Marketing Loyalty Program Social Media Seasonal Menu 195

Modern Restaurant Management

FEBRUARY 17, 2025

Depending on a guest’s allergies or dietary preferences, AI can suggest personal picks from a restaurant’s menu, for example. This level of customization not only enhances guest satisfaction but also drives customer loyalty, which is crucial in our competitive market.

Loyalty Program 221

Loyalty Program Mobile Ordering Customer Experience Customer Service 221

ChowNow

MARCH 21, 2025

Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

ChowNow

FEBRUARY 21, 2025

Customers expect a smooth experience when theyre placing an orderif they have to pinch and zoom to read your menu or struggle to find the checkout button, theyll probably give up and order from someone else. Next, take a look at your menu. The first step is making sure your website is mobile-friendly.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

ChowNow

FEBRUARY 28, 2025

Prioritize a clean design, fast load times, and a seamless mobile experience since most customers will be searching from their phones. This includes hours of operation (including holiday updates), your website link, phone number, and menu. A well-designed rewards program does just that, turning one-time customers into loyal regulars.

2025 195

2025 Email Marketing Social Media Loyalty Program 195

7 Shifts

OCTOBER 22, 2024

Photos of your menu items, ambiance, and even happy customers will give potential guests a glimpse of the dining experience you offer. Use it to share updates, special events, or new menu items. Create engaging email newsletters that have a clear purpose, such as promoting an event, offering a discount, or sharing a seasonal menu.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

MARCH 10, 2025

RMS research shows that premium menu items are met with lower price sensitivity and higher willingness to spend. The key to success for restaurants is delivering on core menu strengths while strategically introducing premium options. Loyalty programs and app-exclusive deals. Digital transactions now make up 18.6

Loyalty Program 251

Loyalty Program 2024 Customer Experience Consumer Goods 251

Restaurant Business

MAY 21, 2025

Through direct integrations with POS systems and loyalty programs, the feedback captured is not only granular but also immediately actionable.By

Loyalty Program 248

Loyalty Program Customer Experience 2022 Design 248

ChowNow

FEBRUARY 13, 2025

If customer retention is a priority consider a digital loyalty program or automated marketing tools. Real-Time Data & Analytics : Track sales trends, top-selling menu items, and peak business hours to make informed decisions. Consider your budget. Technology is an investment, but not every tool needs to be expensive.

2025 195

2025 Technology Loyalty Program Mobile Ordering 195

Modern Restaurant Management

MAY 27, 2025

In today's digital landscape, restaurants have become prime targets for cybercriminals who take advantage of potential entry points from point-of-sale systems, online ordering platforms, customer databases, loyalty programs and third-party delivery services. Consider the alarming pattern over the past three years.

Insurance 282

Insurance Document Employee Relations 2023 282

Modern Restaurant Management

FEBRUARY 24, 2025

Revenue growth in 2024 was largely driven by menu price adjustments. While higher wages and benefits correlated with improved business performance, they also necessitated menu price increases, creating a challenging balance between operational sustainability and customer affordability.

2024 251

2024 2023 2025 Loyalty Program 251

ChowNow

FEBRUARY 12, 2025

A well-crafted email can remind a past guest to stop by again, encourage reservations for a new seasonal menu, or even boost online orders with a limited-time discount. A well-timed email with a special offer, new menu item, or exclusive promotion can be the nudge they need to place another order.

Email Marketing 195

Email Marketing Marketing 2025 Online Ordering 195

ChowNow

MARCH 27, 2025

Restaurants can optimize their menu by highlighting delivery-friendly items, improve kitchen workflows through better station organization, and track prep times to identify bottlenecks. If mistakes are common, consider these fixes: Standardized packing procedures: Use a designated final check station to catch errors. Portion size.

Delivery 195

Delivery Online Ordering Loyalty Program Food 195

ChowNow

FEBRUARY 12, 2025

Whether its a loyalty program, strategic promotions, or email marketing campaigns, great marketing isnt just about attracting new customersits about keeping the ones you already have coming back. Look at their pricing, menu offerings, branding, and customer reviews. Optimize your site by using relevant keywords (e.g.,

2025 195

2025 Marketing Email Marketing Operations 195

ChowNow

FEBRUARY 28, 2025

With your own online ordering system, you can collect emails, send promotions , and encourage repeat business with reward programs or special discounts. Theres little room for branding, and menu presentation, pricing, and promotions are often influenced by the platforms rules rather than the restaurants preferences.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

Modern Restaurant Management

JULY 11, 2025

By partnering with CPG companies, restaurants can bring signature flavors and menu-inspired offerings, such as sauces, soups, frozen entrees, or burger patties, to retail shelves. The most effective licensing programs go beyond “just” branding on packaging; they bring the spirit of the restaurant into new settings and formats.

License 221

License Social Media Retail Loyalty Program 221

ChowNow

MAY 30, 2025

Now, lets dive into the 17 best restaurant promotion ideas to increase your customer loyalty and reduce the slow times at your restaurant. Launch a Loyalty or Rewards Program A strong loyalty program is one of the most effective restaurant promotion ideas for driving repeat visits and building real customer loyalty.

Ordering 195

Ordering Loyalty Program Social Media Email Marketing 195

Modern Restaurant Management

JUNE 30, 2025

Looking at the decades to come, expectations will only deepen: wellness programming, ecological design, and culturally rooted hospitality will be baseline, not bonus. From identifying low-performing menu items, anticipating staffing needs before shifts go off‑balance, and even forecasting how events and weather impact guest flow.

Hospitality 251

Hospitality Sustainability Tourism 2025 251

The Rail

DECEMBER 2, 2024

Today, more than ever, restaurants are turning to custom-built apps to improve convenience, streamline operations, and foster customer loyalty. Building a food delivery app for your restaurant can help you expand your reach, streamline operations, and foster customer loyalty. If so, you’re not alone. The numbers speak for themselves.

Delivery 147

Delivery Food Loyalty Program Food Order 147

EATER

OCTOBER 21, 2024

PLNT Burger further incentivizes plant-based purchases by turning that data into a loyalty program, rewarding customers with free food for amounts of water or land “saved.” On its website, the restaurant describes itself as a place that “strives to source local, sustainable and organic when possible,” and lists its farmers on the menu.

Sustainability 326

Sustainability Sourcing Consumer Goods Compost 326

The Restaurant Group

DECEMBER 1, 2024

Introducing new menu items is more than just adding dishes to your offerings—it’s about crafting an experience that captivates your guests and keeps them coming back for more. A well-planned new menu launch not only boosts customer engagement but also reinforces your restaurant’s brand identity.

Menu 88

Menu Social Media Loyalty Program Seasonal Menu 88

ChowNow

APRIL 4, 2025

That interaction might seem small in the moment, but over time, it adds up to something bigger: loyalty. Its your brand, your voice, your experiencefrom the look of the menu to the tone of the confirmation message. It also gives you more freedom to price your menu the way you want.

Ordering 195

Ordering Online Ordering Mobile Ordering Customer Experience 195

Modern Restaurant Management

JANUARY 31, 2025

The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board.

Marketing 221

Marketing Loyalty Program 2024 2025 221

Modern Restaurant Management

DECEMBER 18, 2024

Foot traffic or heat mapping, menu item engagement, or consumer demographics by time of day. In 2025, we anticipate more restaurant brands will develop their own white-labeled digital wallets in partnership with companies like Ansa to provide customers easy-to-use payments with the added benefit of personalized loyalty incentives.

2025 419

2025 Loyalty Program Social Media Fast Casual 419