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The Rise of Exclusivity: VIP vs Traditional Discounting

Modern Restaurant Management

Offering discounts to incentivize customers to enroll and engage with loyalty programs has been a common practice in the restaurant industry for years. With the continued uncertainty of the current macroeconomic climate, brands must find ways to reduce marketing spend while driving more value from their customer base.

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Improve Your CX and Reduce Operating Costs with a Simplified Payments Strategy

Modern Restaurant Management

It can also be the enemy of payment processing cost efficiencies and the ability to deliver a satisfying customer experience (CX). Are your staff sufficiently trained in how to handle your customers? Can they order goods or services from their phone? Do you meet the expectations your marketing creates? The list goes on.

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Restaurant Loyalty Programs to Boost Revenues

Cheetah

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. The goal of restaurant loyalty programs is to incentivize customers to purchase from the establishment regularly.

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Ultimate Restaurant Website Design Guide for Beginners

7 Shifts

Diners are turning to online ordering in increasing numbers because of COVID-19 pandemic restrictions on on-premise dining. According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. Online ordering - Ditto.

Design 397
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Prepare Now for a More Profitable Christmas

Ken Burgin

Finalise the Festive Menus – it may be months away, but customers want menu and price certainty. Think about how to deliver a great experience with fewer staff – that might mean more self-service and product outsourcing. Promote Gift Hampers and Vouchers for corporate customers, and as gifts for ‘friends who have everything’.

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How to Open a Coffee Shop: The Ultimate Guide

7 Shifts

Mobile Coffee Shops (Carts and Trucks). Get to know your future customers, before they even step foot in your door. You may discover that your target customers enjoy an afternoon pick-me-up and are sensitive to price. Giving your customers more choice can overwhelm them, making it harder for them to choose a drink.

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Restaurant Loyalty Program Ideas: How to Start

7 Shifts

Leveraging F&B technologies solutions can entice online customers and attract traffic to your website and social media pages. If you aim to increase customer retention, one of the most important investments is loyalty programs. Here, the card is stamped or punched each time a customer makes a qualifying purchase.