Indoor Media

OCTOBER 17, 2017

Groupon was a commercial darling in the early 2010s, and though its popularity has cooled over the years, it remains a consideration for restaurants and other local businesses that are looking to increase their customer base. Coupon advertising’s goal is the same: Offer value to draw customers. Sound familiar? How Each Works.

Coupons 78

Coupons Advertising Tip Distribution Email Marketing 78

Indoor Media

AUGUST 17, 2017

Think that coupon advertising is obsolete in the digital age? While many assume that deal-hunters and coupon-clippers are the only ones looking for a bargain, according to a survey by Visa, 72 percent of Americans who earn more than $125,000 use coupons. What’s the big deal with repeat customers? Think again.

Coupons 78

Coupons Advertising Loyalty Program Consumer Goods 78

Indoor Media

JANUARY 1, 2018

Now six months have gone by and only one new customer has come in from the campaign. Much to his surprise, Rick’s offers aren’t nearly as good as he thought they were! To be effective, a coupon advertisement must have a compelling and profitable offer, displayed in a way that is eye-catching and easy-to-read.

Coupons 78

Coupons Advertising Consumer Goods Social Media 78

Indoor Media

AUGUST 29, 2017

Consumers can’t resist a good deal, and they are always open to trying something new when given the chance. Give consumers a coupon, and they are more likely to use it at your restaurant; with any luck, they will be impressed by your food and service and return. You only need to get them in the door…. Twin Offers.

Coupons 78

Coupons Advertising Consumer Goods Social Media 78

Modern Restaurant Management

MAY 5, 2021

In this edition of MRM Research Roundup, we have news on understanding customer loyalty, beverage insights, restaurant supply loyalty, the influence of discounts, the state of payments and the evolution of gift cards. The impact of COVID-19 on customer behavior was experienced swiftly f by all industries. The Value of Trust.

2021 192

2021 Loyalty Program Coupons Fast Casual 192

Modern Restaurant Management

APRIL 5, 2021

With a changing landscape, it is more vital than ever to help your potential customers see great value in your business. Many business owners spend a lot of time perfecting their desktop site, but consumers are now using their phones for everything, from finding brands on social media to online shopping. Everyone loves a good deal.

Marketing 157

Marketing Coupons Consumer Goods Social Media 157

The Restaurant Coach University

MARCH 2, 2017

When business is slow, many restaurants turn to discounts and coupons in order to get more people through the door. However, discounting is rarely an effective strategy for developing regular customers, and can even end up hurting your business. DONALD BURNS: I find that people who use coupons are loyal only to the coupon.

Loyalty Program 126

Loyalty Program Coupons Seating Customer Experience 126

Modern Restaurant Management

SEPTEMBER 24, 2020

And more than 40 percent of US consumers are likely to go to the drive-through, get takeout or use delivery even when dine-in is allowed, according to Tork. Delight Your Customers. And be sure to include napkins with every order to promote good hygiene. Simplify Their Lives. Deliver a Great Experience.

Coupons 238

Coupons Social Media 2025 Online Ordering 238

Modern Restaurant Management

MAY 17, 2023

As one of the largest generations of consumers, they continually influence the ways restaurants innovate, and there are identifiable characteristics that differentiate Gen Z consumers from their older counterparts. Instead, showcase genuine behind-the-scenes footage, staff interactions, or even customer reactions.

Loyalty Program 186

Loyalty Program Mobile Ordering Social Media Customer Experience 186

Modern Restaurant Management

SEPTEMBER 3, 2021

The majority of marketers use location-based advertising to personalize their customer experience and create hyper-engaged audiences. Brands can collect data about their customers’ buying habits and demographics, for example. LBA combines location tracking and mobile ads to show consumers content relevant to their location.

Advertising 192

Advertising Marketing Coupons Customer Service 192

Indoor Media

NOVEMBER 5, 2020

If 1,000 versions of the same text or pop-up advertisement keep jumping up on every website you visit, you may view the product or service 1,000 times. Modern research believes that the average consumer needs to view an ad at least 7-8 times before it’ll really sink in.

Advertising 148

Advertising Coupons Consumer Goods Customer Service 148

Modern Restaurant Management

NOVEMBER 16, 2021

Today’s restaurants are expected to deliver an Amazon-like experience: know customers’ preferences and dining habits and deliver food, whether tableside or to their front doors, without delay. This enables you to provide the modern eCommerce/omnichannel customer experience today’s consumers crave.

Customer Experience 199

Customer Experience Operations Loyalty Program Front of House 199

Restaurant Engine

DECEMBER 14, 2022

Today’s consumer spends hours on social media each week, and if you aren’t leveraging the power of social media marketing, it’s time to get off the fence and take action. In addition, social platforms give your restaurant a place to build relationships so you stay top of mind with customers. 1: Social Media is Valuable. tweet this).

Social Media 116

Social Media Email Marketing Coupons Customer Service 116

Modern Restaurant Management

SEPTEMBER 27, 2021

. "After more than a year battling the coronavirus pandemic, consumers have begun thinking ahead toward what life will look like post-COVID," said Diana Retter, Director, Commercial & Portfolio Insights, North America Operating Unit, The Coca-Cola Company. "While visits per month and full service by 3.4

Food Safety 185

Food Safety Beverage Consumer Goods Guest Recovery 185

Modern Restaurant Management

AUGUST 2, 2021

shared insight into customer payment transaction data indicating that the recovery of the full-service restaurant industry continued in the second quarter of 2021. “Our customers are getting back on their feet, and we’re proud to be playing a role by helping them provide a superior dining experience that brings people back.”

2021 178

2021 Point of Sale Equipment 2019 178

Modern Restaurant Management

MARCH 1, 2022

Revenue Management Solutions released its analysis of US quick-service restaurant (QSR) performance for 2021. Overall, traffic continued its post-pandemic decline, but the global data solutions provider believes double-digit increases in average check will remain — and demonstrate a fundamental change in consumer behavior.

Loyalty Program 177

Loyalty Program Mobile Ordering Download Food Order 177

Indoor Media

FEBRUARY 5, 2021

Today, more and more consumers are turning to small businesses for their everyday needs. A new focus on “shopping local” has helped keep customers returning to many salons, restaurants, and stores — but the pressure of competing with national brands remains daunting. Keeping Up With Your Customers.

Marketing 158

Marketing Email Marketing Advertising Coupons 158

Modern Restaurant Management

MARCH 23, 2020

You can capitalize on peoples’ cabin fever during this time of self quarantine by promoting your order pickup services. Try offering free curbside pickup for all orders placed directly through your establishment, saving the cost of third-party services. Prompt Future Visits. Bulk Is Best. Gift Cards. Get Creative.

Marketing 199

Marketing Back of House Employee Relations Social Media 199

Modern Restaurant Management

AUGUST 3, 2020

Using order data from January 1, 2020 to June 30, 2020 and a national consumer survey, DoorDash’s mid-year report checks in on popular food trends, nationally and regionally, how users ate through social distancing, cravings across the country, and more. ” 54 percent said for as long as it takes to get good service.

2020 183

2020 Franchise Franchising Food Order 183

Indoor Media

FEBRUARY 1, 2021

Whether you’re a restaurant competing with a national fast-food chain, or a salon trying to get customers in your door, you probably don’t have the budget to advertise during the Super Bowl. . The good news is there are plenty of hacks to get you where you want to go. Forget Celebrities . Generate Word of Mouth Publicity

Advertising 148

Advertising Small Business Coupons Events 148

SpotOn

MAY 20, 2024

Giving should feel good. While tips are intended to incentivize exceptional service, some workers see tipping policies as a barrier to a living wage for all. Most restaurant guests know to tip in full-service restaurants. These are standard tip amounts for situations where there isn't a specific charge for service.

Definition 52

Definition Tip Distribution Cash Management Customer Service 52

Modern Restaurant Management

APRIL 13, 2021

Location Based Advertising , which allows you to message your target consumers based on hyper local geography. Location Based Services , which allows you to tailor your message to events occurring in those hyper local geographic locations including weather, transportation, and vicinity to friends.

Advertising 183

Advertising Mobile Ordering Website Management Customer Service 183

Indoor Media

JANUARY 2, 2018

No matter how much consumers—as well as businesses of all sizes—try, they are inescapable. Inviting consumers to call or visit your website or Facebook page is smart marketing. Coupons may come with an expiration date, which is fine for a number of reasons (e.g., Offer value with your coupons, but don’t apply pressure. “We

Advertising 78

Advertising Coupons Customer Service Consumer Goods 78

Cheetah

JANUARY 13, 2022

In the world where consumers are bombarded by options, competition is fiercer than ever. In response, we’re now seeing yet another evolution into modernized and technically savvy loyalty programs as an attempt to gain new customers and hold on to existing ones. . But no one forgets their mobile phone.

Loyalty Program 148

Loyalty Program Mobile Ordering Airlines Merchandise 148

Focus POS

FEBRUARY 10, 2022

However, assembling a technology system using several different vendors is never a good idea—instead, work with a single provider to coordinate an ecosystem that does everything you need with one point of contact. Customer Experience. Capturing signatures from customers electronically. Emailing customer receipts.

Mobile Ordering 146

Mobile Ordering Point of Sale Website Management Loyalty Program 146

Modern Restaurant Management

JULY 21, 2020

Having already adjusted to the rise of takeout and delivery, now restaurants are figuring out how to reopen for dine-in service while navigating social distancing and other health guidelines. But we have already seen how signs and banners have helped communicate take out services over the past few months. The best part?

Marketing 204

Marketing Mobile Ordering Food Safety Communication 204

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It is your roadmap to attracting and retaining customers. Identify Target Customers. Restaurant owners and operators wear a lot of hats. Table of Contents.

Seating 222

Seating Email Marketing Marketing SEO 222

Restaurant365

APRIL 20, 2022

Those feelings are well-placed because those return customers spend an astonishing 67 percent more than a new customer during a visit! Why is customer retention important? Customer retention statistics show that 65% of a company’s business comes from existing customers. Consistency is king in customer retention.

Loyalty Program 78

Loyalty Program Customer Service Employee Relations Customer Experience 78

Indoor Media

JANUARY 14, 2021

The more consistently you post, the more likely it is that you’ll reach followers at the exact point that they need your product or service. It can be frustrating to receive the same questions from customers all the time, so posting answers to FAQs can help educate your followers about your business. Post a Coupon .

Social Media 88

Social Media Small Business Coupons Advertising 88

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. COVID-19 Consumer Dining Trends. Restaurants vs. delivery services. Mixed take-out bag. Can't touch this.

2020 193

2020 Loyalty Program Mobile Ordering Fast Casual 193

Buzztime Business

DECEMBER 26, 2023

Resolution #2 – Bring in More Customers Attracting more patrons is one of your 2024 bar and restaurant goals…right? Result: Increase Repeat Millennial Business If you can impress a millennial, they’re 1.75x more likely to become a repeat customer according to the Facebook Loyalty Study mentioned earlier.

2024 97

2024 Bar Email Marketing Loyalty Program 97

Web Diner

SEPTEMBER 15, 2020

But is there a better way to leverage these 3rd party services to your advantage? Here’s some data about where the customer population is at the moment. At least 60% of US consumers say they order take-out from restaurants once a week. Many customers order through third-party delivery platforms like GrubHub and Uber Eats.

Customer Service 36

Customer Service Delivery Ordering Online Ordering 36

Indoor Media

JANUARY 30, 2021

Connect With Your Customers. Because Facebook allows businesses and individuals to peruse the website at the same speed, it can be a great way for large brands to connect with their customers. Keep track of your messages and try your best to reply directly to customers when they have a question. Update Your Customers .

Small Business 78

Small Business Coupons Advertising Social Media 78

Goliath Consulting

JUNE 3, 2020

But much has changed since you’ve last had dine-in guests; consumer spending behavior and eating habits have been reset. Other than your most loyal customers, there is no guarantee that your old guests will return to dine with you while social distancing and other public health recommendations remain in effect. by Bora Kang.

Guest Recovery 107

Guest Recovery Social Media Food Safety Consumer Goods 107

Modern Restaurant Management

APRIL 15, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the dismal March restaurant sales, security, loyalty, trends and teen consumer behaviors. Full-Service Restaurants Hit Hardest by the Crisis. Quick service and fast casual were the best performing segments based on sales growth during March.

2020 179

2020 Fast Casual Point of Sale Online Ordering 179

ChowNow

NOVEMBER 11, 2020

These middleman platforms with millions of users lure restaurateurs with promises of big sales and countless new customers. In this blog, we’ll share strategies that will help you educate your customers on harmful commissions and incentivize them to order directly from you. . Engage customers intent on supporting local restaurants.

Ordering 138

Ordering Loyalty Program Online Ordering Mobile Ordering 138

Indoor Media

JULY 26, 2018

Even during difficult economic times, people still enjoy the convenience and the lower price of fast-serve restaurants compared to more formal full-service restaurants. Here are some fast-serve restaurant tips that successful businesses are following that can help your quick-service or fast-casual restaurant stay at the top of its game: 1.

Serving 78

Serving Coupons Fast Casual Social Media 78