7 Shifts

SEPTEMBER 16, 2021

Whichever way you go, remember that for every new restaurant you open, you'll need to conduct any necessary market research and document your planning process with a business plan and a feasibility study. You may also benefit from diversification in your market, particularly if you'd like to open your next location close to an existing one.

Management 370

Management Management Document Hiring 370

Open for Business

MAY 16, 2024

A website can be a powerful tool for marketing your restaurant. A well-optimized website can improve your restaurant’s visibility in search engine results, making it easier for potential customers to discover you online. Make sure you put it in a place where it can’t be missed to maximize guest bookings.

Website Management 78

Website Management Email Marketing SEO Seasonal Menu 78

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 222

Seating Email Marketing Marketing SEO 222

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Most simply do not have the time needed to research digital marketing strategies, let alone implement them. This often means marketing and advertising efforts are done on-the-fly or simply 86’d.

Marketing 199

Marketing Social Media Mobile Ordering Website Management 199

7 Shifts

DECEMBER 17, 2020

Customer retention is important because it measures how good your restaurant is at making your customers happy and bringing them back in the door (or ordering delivery). The basic information you should be collecting is first and last name, phone number, and email address. This applies to in-person asking as well as online forms.

Loyalty Program 370

Loyalty Program Social Media Email Marketing Customer Service 370

Ken Burgin

JULY 17, 2022

On these less popular days, you could modify room hire fees or add package extras like a round of drinks or extra decorations – make the offer very clear and valuable. Contact Previous Bookings. If you haven’t heard from them, phone, text or email – this year needs more aggressive marketing.

Email Marketing 153

Email Marketing Book Merchandise Seasonal Menu 153

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

Marketing 420

Marketing 2020 SEO Loyalty Program 420

Open for Business

APRIL 3, 2023

The “4 Ps of marketing” may sound like blah business jargon to restaurant types, but these four principles—product, price, place, and promotion—can magnetize new guests and keep regulars coming back. Here’s how to put the 4 Ps of marketing to work for your restaurant, plus a few examples to get you started.

Marketing 78

Marketing Email Marketing Social Media Loyalty Program 78

Open for Business

NOVEMBER 21, 2022

Online reservation system. Make the pen-powered reservation book a thing of the past by moving the reservation-making process online. A system like OpenTable takes reservations day and night, running the book even when you’re away from the restaurant. These tech-powered tools can make everyone’s job a little bit easier.

Technology 147

Technology Front of House Back of House Online Ordering 147

Indoor Media

FEBRUARY 15, 2021

When business owners are already struggling with these kinds of expenses, they’re not going to want to shell out a lot on marketing. The next biggest frustration for business owners was hiring and training new staff. That being said, remember that every ad you run should produce conversions and lead to new sales in the future.

Loyalty Program 148

Loyalty Program Email Marketing Advertising Back of House 148

Apicbase

AUGUST 5, 2022

If you look under the bonnet, you will see that struggling businesses often lack a clear restaurant marketing plan. Of course, marketing isn’t the only thing that makes or breaks a business, but it does give you an edge when you expand and open in new locations. You don’t need a fancy consultant to do your marketing.

Marketing 97

Marketing Operations Social Media Email Marketing 97

The Restaurant Times

OCTOBER 5, 2021

They are unaware of the benefits that digital marketing can provide to restaurants. . The COVID-19 pandemic has revolutionized the global restaurant business scenario and hence, the online sector has seen a tremendous surge. As a result, today, customers are more comfortable in searching and ordering food online.

Email Marketing 64

Email Marketing Marketing Social Media SEO 64

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. What are they ordering?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. The first thing you’re going to do is search online for a place that meets these criteria, right? That’s why digital marketing is so important.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

7 Shifts

MARCH 27, 2020

Do you have accounts on online ordering sites like GrubHub and Uber Eats? Do you have delivery drivers who you could hire, or would your FOH staff take on this role for extra pay? What measures can you take to make customers feel more comfortable ordering from you? Do you have takeout packaging in stock?

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

Bingage

JANUARY 15, 2020

Running a restaurant is not only about taking orders and serving food. There are infinite actions involve from planning to implementing to analysing marketing efforts, and paying attention to the factors that make a restaurant owner successful. Learn about your industry, get familiar with the latest marketing trend.

Food Truck 96

Food Truck Employee Relations Email Marketing Point of Sale 96

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

The Restaurant Times

MAY 10, 2021

Social media marketing is a huge field in itself. These cafes assume customers will order food or coffee from them as they are working, which can be a great way to boost revenue. If you are lucky, you may be able to book some big-name musicians to perform at your restaurant. Use Email Marketing. Source : pexels.

Social Media 52

Social Media Email Marketing Online Ordering Customer Service 52

The Restaurant Times

NOVEMBER 10, 2021

By leveraging the latest best practices, you can implement advanced technology solutions, optimize your budget, hire and retain competent staff, and benefit from real-time data analytics. . With the incorporation of POS, many F&B brands have successfully launched personalized marketing campaigns. Hire Competent Staff.

Operations 52

Operations Management Management Front of House 52

Open for Business

OCTOBER 20, 2023

Quick links Market research and business plan Location and layout Budgeting and costs Licenses and legal requirements Creating the menu Staffing Technology and systems Marketing and branding Opening your restaurant Market research and business plan Market research and crafting a solid business plan are foundational steps in opening a restaurant.

License 78

License Email Marketing Seasonal Menu Front of House 78

Touch Bistro

MAY 26, 2021

With orders expected to surge on July 4th, make sure you have the right equipment and restaurant technology to safely accommodate big groups or process more online orders. A mobile POS that you can take tableside to capture customer orders. . Marketing and Promotions. Equipment and Technology. Download Now.

Specials 111

Specials 2021 Merchandise Mobile Ordering 111

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Sling

SEPTEMBER 13, 2022

Ranking your problems from most important to least important, and then tackling them in that order, can help you see where to focus your energy. Yes, you may have to work on the computer at some point during the day, but try to stay away from reading the news, checking your email repeatedly, or looking at funny cat pictures.

Retail 144

Retail Management Management Point of Sale 144

Gourmet Marketing

SEPTEMBER 23, 2021

We’re a Restaurant Marketing Agency that’s worked with restaurants for over a decade. Restaurant Marketing Ideas. As such, it’s important to use unique marketing ideas in order to truly stand out from other restaurants. Save the digital image of your poster so that you can use it for online marketing as well.

Marketing 61

Marketing 2021 Social Media Website Management 61

EATER

JANUARY 25, 2023

Kenji López-Alt told me over email. While I was not surprised by the opacity of flowery corporate hokum, its accumulation over the course of several weeks and dozens of emails was, frankly, starting to p**s me off. That answer, at least, was easy to find. Like a dog with a chicken bone. “We

Email Marketing 108

Email Marketing Kitchen Safety Food Safety Consumer Goods 108

Restaurant Clicks

FEBRUARY 17, 2020

Restaurant point of sale software can often handle bookings, arrange seating, collect and track customer information, and more. Tableside ordering. Online ordering. Marketing & CRM. Tableside ordering. Tableside ordering. Online order integration. Inventory management. Offline mode.

POS 78

POS 2020 Point of Sale Loyalty Program 78

Modern Restaurant Management

SEPTEMBER 14, 2021

She moved to information technology in 1994 where she was instrumental in putting in the first network and email system for SBCI. Bill formally served on the Great Lakes Franchise Association Board, Del Taco’s Franchise Marketing Advisory Council and the Finance Excellence Advisory Council for Burger King.

Food 159

Food Tip Distribution Guest Recovery Food Safety 159

Open for Business

MARCH 1, 2023

It can be a helpful jumping off point, but be sure to search online and ask around to learn what the going rate for each role is in your area. Sometimes a cashier also takes orders from guests. This professional can be full time or part time or a freelancer you hire for a few hours a week.

Fast Casual 78

Fast Casual Cash Management Front of House Fine Dining 78

Next Restaurants

MAY 26, 2020

If you want to familiarize with the new restaurant marketing landscape post-COVID-19, PosterMyWall is hosting a webinar with Daniel Woodman , a senior marketer with a knack for helping small businesses flourish, to talk about what restaurants can do stay relevant on re-opening, and to tackle the many novel challenges they will face.

Webinar 89

Webinar Social Media Food Safety Cash Management 89

Restaurant365

NOVEMBER 19, 2019

To optimize labor hiring and training costs, restaurant operators can turn to restaurant operations tools to reduce costs over time. Because a menu is one of the most visible pieces of restaurant marketing, maintaining a relevant, profitable menu is essential for a restaurant’s bottom line.

Operations 92

Operations 2020 Mobile Ordering Social Media 92

Modern Restaurant Management

OCTOBER 8, 2020

Flippy ROAR hits the market with advanced cooking capabilities to quickly learn menu items, allowing operators to appeal to new customers and retain eaters with consistently cooked options. Additionally, Joy Lai has been promoted to Chief Operating Officer from her previous position as Chief Marketing Officer.

Kitchen Safety 135

Kitchen Safety Online Ordering Food Safety Point of Sale 135

EATER

DECEMBER 14, 2021

Some restaurants are full, you can’t book a table, and they have enough folks working for them. A lot of people are acclimating to ordering takeout. So when I went to hire back staff, there was a minimum number of team members that were required to come back in order for the loan to be used appropriately.

Point of Sale 106

Point of Sale 2020 Online Ordering Take-out 106

Restaurant Clicks

JANUARY 28, 2020

You’ve done months of work planning your restaurant, creating menus, hiring staff – it’s finally time for the grand opening of your restaurant! Attracting customers to your grand opening will kick off your future marketing strategies and begin growing your client base. . Use Live Entertainment. Offer a Tasting Menu.

Social Media 78

Social Media Entertainment Influencer Customer Experience 78

Modern Restaurant Management

JULY 14, 2020

Customers will see Black-owned carousels on DoorDash in select markets including Washington D.C, Leverage two-way SMS to notify diners of order status updates from ConnectSmart Kitchen, including when the order is complete – allowing for no-contact pickup.

Mobile Ordering 135

Mobile Ordering Certification Loyalty Program Kitchen Safety 135

Lavu

MARCH 11, 2020

If you need a more customizable system for your restaurant, you may consider choosing a more robust system that offers features such as inventory tracking, table and order management, employee timesheets, and CRM integration. Abilities for payment processing, online integration, and easy use.

Management 78

Management Management Cash Management Mobile Ordering 78

Modern Restaurant Management

MAY 12, 2020

The idea of purchasing Dining Bonds seemed to strike a chord with the public as a way to provide much needed financial support in order to help restaurants stay in business. SevenRooms launched Contactless Order & Pay, streamlining the in-restaurant ordering and payments experience for guests.

Mobile Ordering 121

Mobile Ordering Online Ordering Food Order Recycling 121

Notch

MARCH 5, 2019

But this easy-to-implement restaurant tool can still play an important role, not just in marketing your restaurant but in collecting important data that can help you better serve your guests. This means guests are less likely to go home and air their grievances more publicly, like by leaving your restaurant a poor online review.

Email Marketing 69

Email Marketing Customer Experience Training Customer Service 69