7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Modern Restaurant Management

JUNE 24, 2021

Day-to-day demands – coupled with all of the FOH and BOH duties – can be simply too overwhelming for many small restaurant owners. This often means marketing and advertising efforts are done on-the-fly or simply 86’d. Think for a moment about your restaurant’s current online presence.

Marketing 203

Marketing Social Media Mobile Ordering Website Management 203

7 Shifts

NOVEMBER 1, 2022

Your marketing plan is the cornerstone of your restaurant's success and business plan. Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. Their business grows by word of mouth—one of the best marketing tools in the book. Transparent.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

MAY 14, 2020

Ensuring a positive digital customer experience entails optimizing various channels and technological infrastructure to improve how customers navigate a restaurant’s online persona. And with economic uncertainty looming, many consumers are ordering out less frequently and cooking at home more.

Customer Experience 223

Customer Experience Online Ordering Social Media Mobile Ordering 223

Indoor Media

APRIL 2, 2018

Steve tried all sorts of stuff to improve his company’s social media growth, but he never got a ton of traction on his posts. He was constantly researching how to improve social media KPIs, and all he could find was POST MORE. Scale Down Your Social Channels. Create Meaningful Content.

Social Media 78

Social Media Online Ordering Customer Experience Small Business 78

7 Shifts

JULY 10, 2020

Here’s how to plan your restaurant’s grand opening (or re- opening) to get back to business with a bang. Set a goal for your restaurant’s grand opening—whether it’s seating capacity, an order volume, or revenue for your first day back in business. Frequency and repetition will help your advertisements get noticed.

Events 351

Events Social Media Kitchen Safety Seating 351

Social Hospitality

MAY 6, 2020

Amidst the current COVID-19 pandemic, there is a lot of negativity online and in the news. The stories range from Easter traditions to pets and small business owners. Hotel Trundle has done a fantastic job of staying positive with their online presence. Social Kitchen & Craft Bar: Giving Back to the Community.

Hospitality 388

Hospitality Airlines Healthcare Hotels 388

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. What are they ordering? What are they wearing?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Next Restaurants

JUNE 30, 2020

Owners are faced with the challenge of keeping their business alive even amidst limited gatherings, quarantines, curfews, and the fear of infection. Advertise & Promote Your Restaurant on Social Media. Social media channels like Instagram are more important now than ever. Connect with Your Guests Online.

Social Media 160

Social Media Email Marketing Online Ordering Food Safety 160

Modern Restaurant Management

SEPTEMBER 16, 2020

Below are a few examples of small and big F&B chains applying unique marketing techniques. What’s working right now: Hours should be updated everywhere: Facebook, google my business, yelp, your website, etc. Pizza chains still getting orders via phone 70 percent of the time. Burger King putting a QR Code in the VMAs.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Bingage

JULY 18, 2020

Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards. Their target consumer base is tech-savvy and stays energetic on social media platforms. Let’s start – 1. Do Register Locally (Basic SEO).

Delivery 98

Delivery Social Media Marketing Online Ordering 98

7 Shifts

DECEMBER 18, 2019

Why you should invest in restaurant lunch specials Increasing lunch sales is a no-brainer in the restaurant business. Basically, the busier you make your lunch business, the sooner you start making money.” On average, students spend between 1 - 2 hours per day on social media , so be sure you’re posting your promotion online!

Specials 362

Specials Food Truck Seasonal Menu Social Media 362

7 Shifts

NOVEMBER 9, 2022

When done right, email marketing works wonders—you stay top of mind and increase order values. Benefits of Having an Engaging Newsletter for Your Restaurant Business. It helps in business promotion. An email newsletter allows your business to communicate regularly with customers outside of your restaurant's four walls.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Indoor Media

JULY 29, 2020

Groupon is a website that allows businesses to promote coupons through their website and email list. This coupon advertising program is available for all types of businesses – big and small. So whether you’re a small auto repair shop or a national auto dealership, Groupon can connect you with their customer base of 41.8

Coupons 154

Coupons Advertising Website Management Small Business 154

Modern Restaurant Management

OCTOBER 4, 2021

But the advertising and marketing also sells a snarky sense of humor , elevating the simplistic brand design to create a funky, unique personality that appeals to the target market. This is true for any type of business, but especially for restaurants. Manage Social Media. Keep Your Online Menu up to Date.

Marketing 189

Marketing Loyalty Program Social Media Online Ordering 189

Modern Restaurant Management

MAY 18, 2021

When COVID-19 forced restaurant shutdowns more than a year ago, foodies sprung into action to help our favorite businesses survive what we thought would be a slow few weeks. We bought gift cards for future use, donated to employee relief funds, and shared our favorite spots on social media.

Delivery 168

Delivery Kitchen Safety Social Media Online Ordering 168

Modern Restaurant Management

APRIL 14, 2020

The National Restaurant Association launched an industry grassroots education and engagement resource available online at RestaurantsAct.com. To take advantage of the Cox Media offer, restaurant owners should email MarketingInsights@CoxMedia.com and include the name and location of their establishment. "In

Online Ordering 212

Online Ordering Back of House Customer Service Small Business 212

Bingage

JULY 18, 2020

Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Their target consumer base is tech-savvy and stays energetic on social media platforms. Let’s start – . Do Register Locally (Basic SEO). More info is here.

Delivery 98

Delivery Marketing Social Media SEO 98

Social Hospitality

MAY 6, 2020

Amidst the current COVID-19 pandemic, there is a lot of negativity online and in the news. The stories range from Easter traditions to pets and small business owners. Hotel Trundle has done a fantastic job of staying positive with their online presence. The brand’s personality remains light, cheery, and quirky.

Hospitality 195

Hospitality Airlines Healthcare Hotels 195

SpotOn

FEBRUARY 27, 2024

Advertise your egg hunt ahead of time through social media and email marketing, as well as in your restaurant's entryway so diners know to look out for pastel-colored surprises. An easter menu can help your kitchen and servers manage the increased traffic and help you maximize profits during a busy shift.

Social Media 52

Social Media Seasonal Menu Email Marketing Online Ordering 52

Modern Restaurant Management

MAY 21, 2020

However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant won’t be a hub of contagion. Here’s a quick checklist to help you make safe choices while ensuring business continuity: Redesign Your Offerings.

Social Media 215

Social Media Food Safety Cash Management Kitchen Safety 215

Cheetah

JANUARY 13, 2022

Regularly recurring personalized deals, seamless ordering, and cardless payment all help bring diners back to Starbucks again and again. . In business terms, a good program will increase targeted retention, driving more revenue and decreasing acquisition costs. They can gamify competitions and incentivize social media shares.

Loyalty Program 148

Loyalty Program Mobile Ordering Airlines Merchandise 148

Next Restaurants

AUGUST 7, 2020

That can have a huge impact on business marketing. Simply put, if you’re not using color to its full potential within your business, it could be time to give your restaurant a colorful marketing makeover. A light color scheme can be great for more upscale restaurants and small bistros (because they make a space look bigger).

Marketing 172

Marketing Social Media SEO Customer Experience 172

24/7 Waiter

SEPTEMBER 7, 2023

With many foodies ordering meals online or taking them to-go instead of dining in, it is more important now than ever to cash in on this type of customer. A software program that makes online food ordering easy adds to your restaurant marketing strategy and helps boost your sales.

Dine-in 36

Dine-in Ordering Online Ordering Loyalty Program 36

The Restaurant Times

APRIL 7, 2021

Even prior to last year’s COVID-19 flux of delivery orders, individuals were increasingly replacing carryout orders with deliveries, 21% are making this switch to home drop-offs according to a survey done by Restaurant Business. That is free advertising. . Online ordering sites do not always keep track of opening times.

Delivery 102

Delivery Ordering Tip Distribution Customer Service 102

Restaurant Engine

SEPTEMBER 23, 2020

Your diners want convenience, and they want to be safe while ordering food from your restaurant. This has been a fun trend for people and helps take the some of the mystery out of online ordering. These options make it easy for everyone to order. All your customer has to do is click one item and order.

2020 94

2020 Marketing Email Marketing Social Media 94

Modern Restaurant Management

AUGUST 17, 2020

Thirty-nine percent of those in the US and 36 percent in the UK ordered more frequently from their local restaurant than before the crisis. "Throughout Ninety-five percent of Americans and 87 percent of those in the UK noted they often ordered take-out before stay-at-home orders began. Mixed take-out bag.

2020 197

2020 Loyalty Program Mobile Ordering Fast Casual 197

The Restaurant Times

NOVEMBER 15, 2021

Diversifying revenue streams can help restaurants increase their typically small margins. Restaurant operators who want to broaden their business might take advantage of a variety of complementary options. Train your employees on how to properly handle curbside orders and take payment. Online Ordering.

Loyalty Program 52

Loyalty Program Online Ordering Social Media Point of Sale 52

Perfect Daily Grind

MAY 4, 2022

Many people use mobile apps to order and pay for products, including coffee, almost every day. Instead, customers place their orders through the chain’s mobile app, before opting for either pick-up or delivery. Other Chinese coffee brands have imitated Luckin’s delivery-focused business model, but with less success. in Chinese).

Delivery 127

Delivery Mobile Ordering Customer Service Beverage 127

EATER

MAY 3, 2024

Lacking any knowledge of Ayurvedic medicine, I ordered a jar of ashwagandha online from a brand called Sun Potion. The podcasts I listened to advertised mushroom powders and nutrition powders. As research for this piece, I ordered a package of AG1. The first order of the day is two glasses of water.

Healthcare 89

Healthcare Online Ordering Food Order Influencer 89

Squirrel Systems

FEBRUARY 24, 2021

Whether you are a large multi-location operation or a small independent restaurant, Squirrel can help make sure the shift results in a hassle-free and safe experience for both your staff and customers. Tip: Keep the menu simple to make it easier to take orders, and be efficient with using ingredients. Keep it Clean!

Operations 52

Operations Online Ordering Mobile Ordering Website Management 52

Modern Restaurant Management

DECEMBER 28, 2023

Using DoorDash order data from January 1, 2023 to October 31, 2023, we bring you DoorDash’s Dash From the Past 2023 Trend Report. 2023 Trends at a Glance Persistent Planners : When life gets busy, DoorDash’s schedule ahead feature makes it even easier to check everything off your list and ensure it arrives right when you need it.

2024 189

2024 2023 Food Order 2013 189

Sling

JULY 4, 2021

With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. Post it on every social media channel you can think of. Then, like the video you shot, display them on all your social media channels, on your website, and in your blog posts.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

BNG Point of Sale

SEPTEMBER 8, 2021

Food and restaurant delivery sales are of critical importance now in the restaurant business industry. As the colder months arrive, with the deployment of additional restraints on outdoor dining finished, numerous restaurants are intensely exploring ways to handle online food orders and delivery service and drive food delivery sales. .

Delivery 52

Delivery Point of Sale Food Online Ordering 52

The Restaurant Times

MAY 10, 2021

This means restaurant owners and managers need to adopt various strategies to attract new customers if they wish to stay in business. Promote Yourself on Social Media. Many restaurants have begun promoting themselves on social media. Social media marketing is a huge field in itself. Offer Free WiFi.

Social Media 52

Social Media Email Marketing Online Ordering Customer Service 52

Cheetah

APRIL 10, 2020

You’ve probably discussed it with your friends and family, ran some basic numbers, and calculated what you need in order to get started. This is where your business plan comes in. A business plan is also critical when approaching potential investors. Small businesses like yours often find cashflow to be their #1 challenge.

Social Media 78

Social Media Food Supply Hiring Online Ordering 78

Touch Bistro

APRIL 28, 2021

And when things eventually return to business-as-usual (and they will), gift cards help bring old customers back to your business and encourage new ones to visit you for the very first time. Gift cards are a great way to ensure that customers will remember your restaurant and head to your venue first when business-as-usual resumes.

Marketing 98

Marketing Email Marketing Social Media Guest Recovery 98