7 Shifts

OCTOBER 22, 2024

89% of people do dining research on their phones, so if you’re not making the most of your online presence, you're missing out on a huge opportunity. Additionally, local marketing helps restaurants stand out by targeting specific audiences within their immediate area. Go to the Google Business page and claim your restaurant.

2025 195

2025 Marketing Social Media Email Marketing 195

7 Shifts

JANUARY 20, 2023

There are a few things restaurants can do to get ready for the Super Bowl: Stock up on supplies: Make sure you have enough food, drinks, and utensils to accommodate the increase in customers.Think of what's most likely to sell out first: finger foods, wings, pizza, kegs, napkins, special items, etc. But how do you stand out?

Specials 195

Specials 2023 Social Media Email Marketing 195

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. There are more options for eating out than ever before. And the big restaurant brands are only getting bigger , making it even harder to stand out.

Seating 221

Seating Email Marketing Marketing SEO 221

ChowNow

SEPTEMBER 9, 2024

There’s no one-size-fits-all here, but your budget should be flexible to accommodate unexpected advertising opportunities. For example, you may want to take advantage of a social media trend related to the food you serve, so having money set aside for that purpose lets you act on that marketing opportunity in a timely manner.

Marketing 78

Marketing Email Marketing Social Media Loyalty Program 78

7 Shifts

NOVEMBER 9, 2022

Designing newsletters and using an email service provider to send them out can cost between $10-$100 per month for new outlets. Before you set out to do anything, plan accordingly. HubSpot, MailChimp, Hunter.io, Moosend, and Zoho Campaigns are some tools you can try out. Easy to create, track and improve.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

JUNE 15, 2021

By improving customer loyalty and increasing revenue through the smart use of technology from the public-facing part of the business all the way to the back-of-house prep, sourcing, and staffing. But one of the biggest digital investments restaurants can make is in advertising.

Technology 203

Technology Loyalty Program Front of House Online Ordering 203

Modern Restaurant Management

DECEMBER 28, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their opinions on what we can expect in 2021. Delivery and take-out will continue to be the most popular way consumers will get their restaurant meals in a COVID and post-COVID world. Change management needs to be a top priority.

2021 230

2021 Mobile Ordering Loyalty Program Kitchen Safety 230

Lavu

NOVEMBER 18, 2022

For additional help, check out Lavu’s free ebook How to Build a Restaurant Business Plan. What will make your business stand out from others? Will you offer delivery or only take out? Team and Management: Introduce your team, and share a brief bio about each member of your leadership team.

Loyalty Program 78

Loyalty Program Download Document Point of Sale 78

Clover - Restaurants

AUGUST 23, 2024

Brand awareness & free advertising Imagine your restaurant’s name and logo on a trendy hoodie or a sleek insulated water bottle. When your customers wear or use these items, they’re not just enjoying a piece of your business—they’re advertising it. Website integration In today’s digital age, having an online store is essential.

Merchandise 52

Merchandise Email Marketing Social Media Loyalty Program 52

Indoor Media

AUGUST 26, 2020

The easiest way to manage an email campaign is by choosing the right email marketing service. One of the great things about email marketing services is that you’ll be able to take customer information from your shop management software and import it right into their platform to personalize the emails based on the categories mentioned below.

Email Marketing 113

Email Marketing Marketing Loyalty Program Coupons 113

Modern Restaurant Management

APRIL 14, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. The National Restaurant Association-managed site also provides a direct connection to the industry’s grassroots engagement platform.

Online Ordering 212

Online Ordering Back of House Customer Service Small Business 212

Restaurant Engine

FEBRUARY 28, 2024

There’s plenty of room in the market for more trucks because people are eating out like never before. Consider the following: Check out the competition. Take this a step further and research the restaurants in your area. For example, include things like your website, photography, video, social media, digital ads, flyers, etc.

Food Truck 52

Food Truck Food License Website Management 52

Sling

JULY 4, 2021

Then, like the video you shot, display them on all your social media channels, on your website, and in your blog posts. Set out a table tent that offers a free dessert if the customer texts a certain word (like “dessert”) to your number. Use that contact information to send out weekly specials to keep customers coming back.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Open for Business

MARCH 21, 2023

Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising. This form of organic marketing can take place in person or online. That’s more than any other category of marketing.

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

Sling

AUGUST 30, 2021

A strong hospitality marketing program can even be helpful for businesses that deal with private customers and clients. In this article, the workforce management experts at Sling discuss strategies and tips that managers can use to build an HM program from scratch or improve the one they’ve got.

Hospitality 78

Hospitality Marketing Website Management Customer Experience 78

Cheetah

FEBRUARY 20, 2020

There are plenty of bakeries out there offering delicious baked goods of all sorts. One way to give yourself an edge is to research your region and customer demographics to find out where the opportunity for introducing specialty foods or ingredients lies. Reading Time: 3 minutes. Find Your Niche.

Social Media 78

Social Media Advertising Loyalty Program Online Ordering 78

Cheetah

FEBRUARY 20, 2020

Find Your Niche There are plenty of bakeries out there offering delicious baked goods of all sorts. One way to give yourself an edge is to research your region and customer demographics to find out where the opportunity for introducing specialty foods or ingredients lies. Another way is to draw on your own experience and life story.

Social Media 78

Social Media Advertising Loyalty Program Online Ordering 78

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. The survey found that 59 percent of US and 47 percent of UK consumers plan to dine-out as soon as they are able. Mixed take-out bag.

2020 197

2020 Loyalty Program Mobile Ordering Food Safety 197

Harbor Touch

NOVEMBER 21, 2022

More importantly, you will need to create a marketing plan on how you are going to get the word out about your bar. On the other hand, you may need to hire a manager and/or assistant manager to help with the day-to-day operations. Finally, consider offering a loyalty program that rewards frequent customers for their business.

Bar 78

Bar License Restaurant Law POS 78

Restaurant365

APRIL 9, 2020

Keep in mind how different groups respond to different advertising. Local Search Engine Optimization (SEO) is optimizing your local restaurant website to rank highly on Google pages for the keywords that local area users will search about your city or state (like “best pizza Chicago”). Use your email database.

Marketing 88

Marketing Social Media Mobile Ordering Email Marketing 88

The Restaurant Times

SEPTEMBER 22, 2021

It takes more than a vibrant location, eye-catching décor, and delicious food to run a restaurant. In a pandemic-affected world, a restaurant website is critical for your restaurant. A website is a tool for branding, expanding business opportunities, effectively engaging customers, and other stakeholders.

Social Media 59

Social Media SEO Website Management Online Ordering 59

Restaurant365

DECEMBER 17, 2019

Success in the restaurant industry is notoriously difficult, and one main factor is that restaurants, even from the beginning, underestimate the amount of capital it takes to run operations. Although you may be passionate about your restaurant concept, a successful restaurant takes more than good recipes. Restaurant Operating Costs.

Point of Sale 120

Point of Sale License Insurance Employee Relations 120

Cheetah

SEPTEMBER 23, 2020

Restaurant reservation systems help solve one of the biggest challenges of the foodservice industry – managing the constant influx of reservations and customers. In this article, we compare 4 of the best reservation systems out there to help you make the right choice for your restaurant. per cover if booked on your own website.

Reservations 78

Reservations Website Management Online Ordering Mobile Ordering 78

Cheetah

SEPTEMBER 23, 2020

Restaurant reservation systems help solve one of the biggest challenges of the foodservice industry – managing the constant influx of reservations and customers. In this article, we compare 4 of the best reservation systems out there to help you make the right choice for your restaurant. per cover if booked on your own website.

Reservations 78

Reservations Website Management Online Ordering Mobile Ordering 78

Apicbase

AUGUST 5, 2022

In this article, you’ll find restaurant marketing tips and examples to flesh out your strategy and set up a solid plan for execution. Ask yourself these 5 questions to get the most out of your marketing strategy. It proves once again that determining a budget that works for you depends very much on the approach you take.

Marketing 97

Marketing Operations Social Media Email Marketing 97

Restaurant365

NOVEMBER 19, 2019

To prepare for the new year, restaurant owners, operators, and managers need to start planning now. New training methods focus on thorough cross-training, an emphasis on company mission and values, and solid management team structures. Managing complex, rotating inventory. Finding and training staff.

Operations 92

Operations 2020 Mobile Ordering Social Media 92

7 Shifts

JUNE 16, 2024

Restaurant marketing strategies combine online and offline techniques to help managers create a strong brand identity, attract new customers, retain old diners, promote their restaurants, and ultimately increase revenue. and create compelling content to reach them.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Modern Restaurant Management

SEPTEMBER 15, 2021

89 percent of Canadians are looking forward to eating out with friends and family, with 64 percent going so far as to say that dining out will be an important part of their lifestyle post-pandemic. Seeing a restaurant on Facebook is reportedly just as effective as hearing about it in a commercial or an advertisement on tv/radio.

2021 178

2021 Retail Loyalty Program Online Ordering 178

Touch Bistro

MAY 26, 2021

With so many people out in a sea of stars and stripes on the 4th of July, how do you get them to come to your restaurant? The right 4th of July specials will drive traffic to your restaurant, helping you take advantage of one of the biggest celebrations of the year. The short answer is offering enticing 4th of July specials.

Specials 111

Specials 2021 Merchandise Mobile Ordering 111

ChefMod

OCTOBER 6, 2021

But, how have they managed to stay up and running so far? Even a small vegetable vendor can take orders via some kind of online ordering platform. Furthermore, the pandemic has eliminated the need for salespeople, forcing many operators to heavily rely on website/app focused shopping.

2021 52

2021 Email Marketing Front of House Online Ordering 52

Restaurant Clicks

NOVEMBER 5, 2017

Website blog posts and updates. Optimizing your website pages. Building links to your site from other reputable websites. Marketing automations – birthday email program, loyalty systems, and more. Reputation management – review monitoring. There is a big list! Content Creation. Facebook Posts.

Marketing 61

Marketing Email Marketing SEO Social Media 61

Restaurant365

DECEMBER 4, 2020

To prepare for the new year, restaurant owners, operators, and managers need to start planning now. Managing rotating inventory. Restaurant inventory management involves a large number of moving pieces, and ingredient costs are one of a restaurant’s largest expenses. Generating enough revenue to break even.

2021 78

2021 Operations Mobile Ordering Social Media 78

Modern Restaurant Management

DECEMBER 21, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry insiders for their perspection on 2020: What lessons did you learn and what do you feel the restaurant industry learned this year? When you give back to the community, the community takes care of you. Here are their responses. Click here for part two.

2020 180

2020 Online Ordering Customer Experience Point of Sale 180

7 Shifts

JULY 25, 2024

For example, you can take orders from your social media profiles, like Facebook and Instagram, using a form or direct message. Another approach is to integrate an online ordering feature or plugin into your website and leverage your FOH as delivery drivers. Starbucks does this well with its coffee mugs and water bottles.

2024 243

2024 Loyalty Program Point of Sale Online Ordering 243

The Food Corridor

MARCH 27, 2023

The Food Corridor powers cloud kitchens with booking and management tools How does a cloud kitchen work? Therefore, they operate behind the scenes and out of sight. or directly from the virtual restaurant via their own app, website, or telephone number. First, we’ll take a look at how a cloud kitchen actually works.

Kitchen Safety 59

Kitchen Safety Delivery Online Ordering Food Order 59

7 Shifts

FEBRUARY 8, 2024

Restaurants turned to restaurant management apps to navigate this change, and it appears there’s no going back. 7shifts Most managers are familiar (and frustrated) with traditional paper scheduling techniques. 7shifts Most managers are familiar (and frustrated) with traditional paper scheduling techniques.

Management 367

Management Management Operations Mobile Ordering 367

The Restaurant Times

SEPTEMBER 30, 2021

There are many methods to advertise a restaurant, each with varying targeting, expense, and performance levels. Still, we’re here to give you our top seven restaurant advertising ideas to help you figure out which one is right for you. . With paid advertising, you can get ads that are affordable and target a specific audience.

Advertising 52

Advertising 2021 Loyalty Program Food Truck 52