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Accelerating Your Franchise Plan

Modern Restaurant Management

Gaining traction as you work to franchise your concept can take a great deal of effort and strategic thinking. After more than a decade of investing in a variety of industries and branded businesses, I’ve learned what exactly businesses need to do before they start franchising and throughout the process to maximize success.

Franchise 204
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How Insurance Needs Differ for Traditional Restaurants v. Mobile Food Businesses 

Modern Restaurant Management

Traditional sit-down restaurants and mobile food businesses have uniquely different needs when it comes to insurance. And when it comes to a traditional sit-down restaurant versus a mobile food business, such as a food truck, catering business, or food cart, the insurance needs of both are vastly different and unique. Dram shop law.

Insurance 184
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Restaurant Loyalty Programs to Boost Revenues

Cheetah

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. 3 rd party delivery apps, ghost kitchens and privately owned franchises are all fighting for the same market share.

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MRM Franchise Feed: Tropical in Colorado and The Halal Guys New App

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine's Franchise Feed offers a glimpse at what's new in the restaurant franchise and MUFSO environment. Tropical Smoothie Cafe signed two multi-unit franchise agreements to develop 38 new cafes across the state of Colorado, including a 27-unit deal and an 11-unit deal. . "My

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Deals Over Disses: QSR Marketing Post-COVID

Modern Restaurant Management

88 percent of consumers are cooking more meals at home since stay-at-home orders went into effect in March. Mobile advance ordering will become normative, as well as alerting local customers to restaurant openings and any deals. Outsider, authentic content can propel a brand in ways traditional advertising never could.

Marketing 135
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Restaurant Experts’ 2021 Outlook, Part Two

Modern Restaurant Management

Contactless ordering at the table, virtual host stands, and online staff wellness checks have all become standard operating procedures for us now. Innovative and inviting outdoor seating is going to be crucial in order for restaurants to survive. Mobile experiences will become tailored to a wider audience through increased adoption.

2021 229
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Why Driving Traffic is Still Central to Restaurant Marketing

RGU

BY ED SILHAN ​ So why do restaurants see so much value in drive-to-store advertising? Providing in-store tablets and touch-screens to allow for self-serve ordering and implementing digital signage and opening online click-and-collect services are all now quickly becoming de rigueur. On a global scale, the U.S.