Modern Restaurant Management

OCTOBER 12, 2022

As a restaurant, you’ve got the opportunity to feed into that joyful excitement with special events for the season, so grab the chance before the winter holidays takeover! Serve Special (Spooky) Food and Drinks. Half the fun of Halloween is dressing up in something special. Incentivize.

Advertising 197

Advertising Social Media Food Truck Seasonal Menu 197

Indoor Media

APRIL 22, 2021

Whether you’ve heard the term or not, every small business needs a “social media strategy.” ” Like you would outline any advertising strategy or campaign, establishing a clear guide and list of your posts’ expectations can help you get the ball rolling.

Social Media 78

Social Media Advertising Small Business Take-out 78

Next Restaurants

MAY 8, 2024

Spotlight Your Star Dishes Your star dishes are the menu items that have earned a special place in your customers’ hearts (and stomachs). To leverage social media platforms, it’s crucial for a restaurant owner to actively engage with audiences across popular social marketing channels such as Facebook, Instagram, and X (aka Twitter).

Loyalty Program 78

Loyalty Program Social Media Point of Sale Online Ordering 78

Modern Restaurant Management

NOVEMBER 29, 2023

This can be achieved through a variety of tactics, such as media coverage, influencer partnerships and social media campaigns. Responding to customer feedback on social media, offering personalized experiences and creating original events are all PR strategies for building an engaged customer base.

Social Media 198

Social Media Employee Relations Food Safety Influencer 198

Modern Restaurant Management

JANUARY 3, 2024

Let’s look at some of them: relaxing with a cup of coffee ordering food home strolling with a drink in the park holding a meeting hanging out with friends in the evening going to a concert taking photos for social media. A social media presentation is crucial. This serves as a demo version of a guest’s visit.

2024 209

2024 Social Media Customer Experience Events 209

Modern Restaurant Management

OCTOBER 3, 2023

This means tailoring marketing campaigns and activations to local events and holidays, forming charitable partnerships and introducing new product launches through street teams and boots-on-the-ground support. Finally, don't underestimate the power of word-of-mouth advertising, either.

Social Media 177

Social Media Customer Experience 2009 Customer Service 177

7 Shifts

NOVEMBER 1, 2022

Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. What social media platforms do they use? See how they're branding themselves online and across social media and what kind of promotions they're running throughout the week.

Seating 221

Seating Email Marketing Marketing SEO 221

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. Which is where your restaurant marketing plan comes in.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Restaurant Engine

JULY 28, 2021

You want to price your daily dinner specials just right for repeat business. One of your diners’ favorite lines to hear from their server is, “Would you like to hear about our specials?”. You know that offering your customers specials is a terrific marketing tool. You must know exactly what those specials cost you to create.

Specials 111

Specials Pricing Email Marketing Advertising 111

The Restaurant Times

MARCH 17, 2023

5 On-Site Restaurant Advertising Ideas Don’t undervalue your restaurant’s in-house marketing efforts. If you think you shouldn’t advertise to your customers, you’re passing up an opportunity to generate revenue and increase loyalty. Read along! Then, invite people to visit your restaurant every month.

Advertising 52

Advertising Email Marketing Loyalty Program Social Media 52

Modern Restaurant Management

JANUARY 22, 2024

Implement personalized suggestions, loyalty programs, and special incentives to make each diner feel appreciated and understood. Engage consumers using social media, storytelling, and events to create a deep emotional tie that extends beyond the plate.

Loyalty Program 182

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 182

Restaurant Engine

MAY 8, 2024

billion users , Instagram is one social platform you want to use often and strategically for your restaurant. tweet this) What’s more, “Nearly 50% of diners report visiting a restaurant for the first time after seeing it pop up in their social feeds.” This is great if you are highlighting a one-day-only special or an event.

Social Media 52

Social Media Online Ordering Food Order Influencer 52

Modern Restaurant Management

AUGUST 8, 2022

The key is that it’s not just one technology—it can be umbrella of integrated technologies working together to produce compelling results including WiFI, text messaging, email, and digital displays to leverage guest engagement and social media to the maximum. Drive Organic Social Media. Reward Loyal Customers.

Loyalty Program 188

Loyalty Program Social Media Email Marketing Point of Sale 188

7 Shifts

OCTOBER 22, 2021

If sales don't differ too much from the rest of the year, your restaurant might not need much extra consideration for staffing outside special events. Are there any events that have special staffing needs? Finally, before building a holiday schedule, your restaurant needs a plan for its restaurant events program.

Seasonal Menu 370

Seasonal Menu Hiring Reference Mobile Ordering 370

Modern Restaurant Management

JANUARY 28, 2022

Your business name should make it immediately apparent what kind of cuisine you specialize in. You can display images and descriptions of your food and advertise special offers. You can also use your mouth-watering images for advertising your food on your website. Use Social Media to Promote Your Business.

Social Media 212

Social Media Advertising Small Business Food Order 212

7 Shifts

NOVEMBER 9, 2022

You can use a newsletter to update them about a new location opening , special offers, menu upgrades, or food-based events. Restaurants often use social media to target users. Footer : share the links to your social profiles and website along with any legal disclaimers. Special offers & promotions.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

NOVEMBER 1, 2022

“Restaurants should use their advertising channels, such as email, social media, and their website, to promote all the benefits of dining with them during the holidays. For fast food, it may be promotions or discounts, while for more upscale, it can include experiences, special events, or even new technologies.”

Fine Dining 190

Fine Dining Seasonal Menu Social Media 2022 190

The Restaurant Times

DECEMBER 3, 2021

With new social distancing guidelines, they are starting to reopen and people are enjoying going back and having a fun night. One way to attract more and more customers is through launching events. Not only does an event like this attract the customers of other bars but also could help you gain popularity in the local space. .

Events 52

Events Social Media Point of Sale Customer Experience 52

Squirrel Systems

MAY 3, 2024

This could include recommending premium sides, promoting special dishes, or suggesting wine pairings. Leveraging social media platforms for targeted advertising and engaging with guests through loyalty programs are cost-effective ways to enhance visibility and encourage repeat business.

Pricing 97

Pricing Loyalty Program Waste Social Media 97

Sling

NOVEMBER 24, 2021

Our experts have created a list of proven grand opening ideas for small businesses that will help you get the word out and host the best event possible. 1) Build Buzz With Social Media. Social media is one of the best ways to reach a large audience for your grand opening. 8) Advertise On Custom Paper Cups.

Small Business 148

Small Business Social Media Advertising Events 148

Modern Restaurant Management

NOVEMBER 19, 2020

By creating a social media presence, restaurant owners can utilize tools that these platforms offer such as localized advertising using demographic filters or using cookies and remarketing techniques to find repeating customers. This is key for collecting data, and enables the restaurant to create targeted advertising materials.

Social Media 216

Social Media Online Ordering Coupons Advertising 216

The Rail

MARCH 21, 2023

Additionally, QR codes on tables can be customized with marketing promotions or other information, such as the restaurant's social media handles or loyalty programs , providing an easy and effective way for businesses to engage with their customers. It also saves time and improves the overall dining experience.

Social Media 111

Social Media Email Marketing Front of House Customer Experience 111

Open for Business

APRIL 3, 2023

Promotion This P covers anything you do to attract guests, including: Digital marketing Paid advertising PR campaigns Organic marketing Promotion is how you reach your potential guests to let them know about your restaurant and why they must book a reservation. These are just a few channels to consider for your marketing strategy.

Marketing 78

Marketing Email Marketing Social Media Loyalty Program 78

Touch Bistro

JULY 26, 2021

We’re sharing ideas for Labor Day restaurant specials that will help you maximize profits and make your restaurant a Labor Day destination for years to come. In this article you’ll learn: How Labor Day can impact your restaurant How to plan Labor Day promotions 14 Labor Day restaurant specials to try this September. All hands on deck?

Specials 99

Specials 2021 Seasonal Menu Email Marketing 99

Goliath Consulting

SEPTEMBER 7, 2023

Beyond basic information, include detailed menus, daily specials, and an events calendar. Mastering Social Media: It’s More Than Just Food Pics While showcasing dishes is essential, it’s equally important to: Host interactive polls or quizzes. Use geo-targeted ads, especially during local events or holidays.

Marketing 78

Marketing SEO Email Marketing Mobile Ordering 78

7 Shifts

JANUARY 7, 2021

To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades.

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Next Restaurants

AUGUST 7, 2020

When you’re trying to market your restaurant and your brand, the first things that likely come to mind are improving SEO , creating unique campaigns to draw attention, and perhaps even holding special events to draw customers into your space. You can also use social media as a research tool to help you learn more about your audience.

Marketing 172

Marketing Social Media SEO Customer Experience 172

Indoor Media

NOVEMBER 4, 2021

You can update your restaurant marketing plan with some fundamental local restaurant advertising basics, which include: 1. Instead, focusing on specials and promotions is best during slow periods to promote your takeout items. You can promote your offerings with a website, email newsletters, and social media.

Loyalty Program 78

Loyalty Program Email Marketing Social Media Advertising 78

Open for Business

MARCH 21, 2023

Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising. Social media: Word-of-mouth marketing includes organic social media mentions.

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

Modern Restaurant Management

MAY 14, 2020

With social distancing guidelines specifying six feet of distance between customers in essential businesses, and most states ordering stay-at-home and shelter-in-place mandates, many restaurants that previously focused only on exceptional dine-in experiences, or those that thrived on foot traffic, have been forced to shutter.

Customer Experience 223

Customer Experience Online Ordering Social Media Mobile Ordering 223

Restaurant Engine

OCTOBER 11, 2023

1: Regularly Share Reviews on Social Media One of the best ways to leverage reviews to boost your online following is to post them regularly on your social media accounts. Regularly sharing reviews on social media is a good practice, as your followers love to see social proof that your restaurant is worth visiting. #2:

Social Media 110

Social Media Email Marketing SEO Website Management 110

Harbor Touch

JULY 21, 2023

Out-of-home (OOH) advertising has been a popular method for promoting restaurants for decades. But with the rise of digital OOH (DOOH) advertising, restaurants now have even more opportunities to drive foot traffic and increase sales. DOOH advertising offers several advantages over traditional OOH ads.

Advertising 78

Advertising Transportation Social Media Outdoor 78

Modern Restaurant Management

SEPTEMBER 21, 2023

When people search online to find a local business, they're usually ready to make a purchase and are more likely to become customers than those casually browsing the web or social media platforms. Post Regular Content : Google My Business allows regular posting of updates, special events, and promotions.

SEO 203

SEO Website Management Email Marketing Online Ordering 203

Modern Restaurant Management

DECEMBER 10, 2021

Promotion and advertising are what we call a restaurant’s “secret sauce.” ” Let’s look at seven ingredients that you should include in advertising and promotional campaigns for your restaurants. Provide Free Meals on Special Occasions. Then prepare to wow them with a special offer.

Marketing 227

Marketing SEO Front of House Website Management 227

Bingage

JULY 21, 2022

Your staff should know what special dishes are being offered and when they’ll be served (or else they might not show up) so that employees can plan accordingly. Keep your festive menu simple yet special – Don’t complicate, it may cost you more. People usually dine out on special days to make the day special.

Marketing 98

Marketing Loyalty Program Social Media Seasonal Menu 98

Modern Restaurant Management

JANUARY 9, 2020

Here are three top places to advertise: Online. Or, you can invest in social advertising, which places your ads on target users’ Facebook or Instagram newsfeed. Besides digital marketing, it’s smart to invest in some forms of traditional advertising. Social Media. Out-Of-Home.

Marketing 191

Marketing Email Marketing Loyalty Program Social Media 191

Indoor Media

APRIL 29, 2021

It’s time to make them the focus of your advertising. Up Your Social Media Game So you have an Instagram account, a Facebook profile, a website, and maybe even a Twitter handle — will it be enough? Most businesses measure success on social media by two metrics: impressions and engagement.

Social Media 78

Social Media Advertising Coupons Customer Service 78