7 Shifts

AUGUST 12, 2021

In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. Data acquired about your actual consumers can be used in both online and offline marketing campaigns. For example, how do new consumers find your restaurant on the internet? Engagement on Social Media.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

Modern Restaurant Management

JUNE 18, 2020

The good news is that, as a restaurant owner, you've probably had to build up your reserves of these qualities already. The rapidly-shifting cultural and social trends are challenging for all types of business, but it can be particularly frustrating for established businesses that were enjoying success up until recent events.

Marketing 568

Marketing Social Media Email Marketing Innovation 568

7 Shifts

OCTOBER 22, 2024

72% of American consumers prefer to do business with companies that share their values both in the retail and restaurant industries. The good news is there are plenty of ways to engage in local marketing, both online and offline. Use local keywords in your social media posts, too. Keep the entry process simple.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Modern Restaurant Management

OCTOBER 4, 2021

But the advertising and marketing also sells a snarky sense of humor , elevating the simplistic brand design to create a funky, unique personality that appeals to the target market. Because restaurants often thrive and grow based on their ability to appeal to the immediate appetite of the potential consumer. Manage Social Media.

Marketing 474

Marketing Loyalty Program Social Media Online Ordering 474

Modern Restaurant Management

JANUARY 9, 2020

Considering that almost 70 percent of consumers drink at least two cups of coffee a day , you need to create a marketing strategy that targets all customers from first-time buyers to repeat purchasers. Here are three top places to advertise: Online. Today’s consumers are always on their smartphones, tablets, and desktops.

Marketing 366

Marketing Email Marketing Loyalty Program Social Media 366

The Rail

FEBRUARY 7, 2025

Consider launching social media challenges encouraging customers to post reviews or create branded hashtags that motivate your diners to become brand advocates. Then, you can share customer-created videos to diversify your content and provide social proof. Special events make for good video content as well.

Serving 130

Serving Marketing Loyalty Program Social Media 130

Modern Restaurant Management

NOVEMBER 20, 2019

Well, just like with organic produce farming, organic online growth is the type of growth that happens without the aid of human-made external influences. You can guess what they are searching for too; social media platforms, communication accounts, leisure and entertainment options (and that includes restaurants!).

Social Media 336

Social Media Mobile Ordering Online Ordering Influencer 336

Modern Restaurant Management

MAY 18, 2021

We bought gift cards for future use, donated to employee relief funds, and shared our favorite spots on social media. Ghost kitchens require a healthy marketing budget, with many deploying successful social media campaigns and even partnering with food influencers to generate buzz. So what’s next?

Delivery 422

Delivery Kitchen Safety Social Media Online Ordering 422

Modern Restaurant Management

FEBRUARY 18, 2020

” Their answers touched on a variety of subjects including AI, virtual reality, virtual kitchens, staffing and retention, social media marketing, sustainability and third-party delivery. Elo’s Sonal Apte, vice president of retail and hospitality.

Mobile Ordering 539

Mobile Ordering Front of House Customer Service Customer Experience 539

7 Shifts

OCTOBER 22, 2019

In a social media-heavy world, the visual appeal of a restaurant has become more important than ever. Instagram is now reshaping the way diners consume their food, and in return restaurants have changed to accommodate the need for “ Instagrammable ” experiences. Source: [link] No wonder Instagram has the impact it does.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Modern Restaurant Management

SEPTEMBER 15, 2021

Uncovering consumer confidence and preferences in an ever-shifting market as a result of COVID-19 restrictions, Restaurants Canada is shining a light on what restaurateurs and chefs can expect with the release of the 2021 Discerning Diner Report. . Despite these struggles, Alignable also learned in its poll that the No.

2021 447

2021 Retail Online Ordering Loyalty Program 447

Bingage

APRIL 26, 2023

Undoubtedly, social media is a powerful yet effective tool for e-commerce. Social media for e-commerce has become a powerful element to prove identity in the market and gain exclusive revenue in your business. Using social media platforms to boost your sales revenue offers many benefits to building a strong business.

Social Media 98

Social Media Marketing Influencer Advertising 98

Bingage

DECEMBER 5, 2019

Well, social media is a quite familiar term for everyone! When it comes to building a marketing strategy to increase restaurant business sales , social media and online marketing is an unavoidable element. and how to take photos that are customer-friendly and proper social media monitoring. Image Source.

Social Media 98

Social Media Marketing Consumer Goods Influencer 98

Modern Restaurant Management

JANUARY 31, 2025

The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board.

Marketing 221

Marketing Loyalty Program 2024 2025 221

7 Shifts

JUNE 16, 2024

How do you create a good restaurant marketing strategy? These strategies can combine traditional restaurant advertising techniques like pamphlets, billboards, and radio promotions with modern ideas like running paid ads, advertising on social media, and collaborating with influencers.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

MadMobile

APRIL 20, 2023

Social media is today’s most influential networking tool. However, sometimes managing social media marketing can feel overwhelming and almost like a second job. That’s because social media platforms are advancing and growing every day. The cost: why is it important for restaurants to be on social media?

Social Media 98

Social Media Online Ordering Customer Experience Back of House 98

Bingage

APRIL 15, 2023

Bringing Influencers marketing for your Ecommerce business on board this traditional word-of-mouth marketing by tapping into a pre-build audience. Whatever route you choose, Whatever channel you choose, you’ll find influencers everywhere, as Influencer marketing is getting bigger and bigger every day.

Influencer 98

Influencer Social Media Marketing Email Marketing 98

The Rail

AUGUST 28, 2024

Publications on the establishment's website, social networks, emails, and SMS notifications should contain detailed information about the date of the move, the new address, and any changes in the operation of the establishment. Consider partnering with influencers , bloggers and local media outlets to expand your reach.

Loyalty Program 219

Loyalty Program Customer Service Social Media Customer Experience 219

7 Shifts

DECEMBER 14, 2022

In the age of social media, anything is possible. Using TikTok Influencers. How is TikTok different from other social media platforms? Vertical short-form video has quickly become a popular way to consume content, and TikTok is likely to blame. Can a single customer bring a restaurant chain to their knees?

Marketing 221

Marketing Social Media Email Marketing Influencer 221

Modern Restaurant Management

FEBRUARY 28, 2020

With so many amazing new dining and entertainment experiences emerging around the world, it feels good to be a part of that revolution and to bring something unique back to San Diego.” Students see the cafeteria as a place of social pressure and time pressure. “I found inspiration on my travels. The findings?

Coaching 419

Coaching Point of Sale Customer Experience Retail 419

ChowNow

SEPTEMBER 9, 2024

It all comes down to marketing, whether it’s a social media post or an email blast. From a Sprout Social survey , 68% of consumers say they use social media to learn about products and brands. Increase revenue Marketing efforts can help influence what and how much customers order.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

Perfect Daily Grind

FEBRUARY 12, 2020

China might be the fourth-largest country in the world and have the largest population on earth, but it has one of the world’s lowest coffee consumption rates, with citizens consuming an average of just one cup a year. . China has produced and consumed tea for centuries. Then take a look at Deconstructing Russia’s Coffee Market.

Marketing 194

Marketing Social Media Consumer Goods 2018 194

Perfect Daily Grind

APRIL 4, 2023

It’s fair to say that many specialty coffee brands base their marketing strategies around the idea that coffee consumers want to be more connected to farmers. And while many coffee businesses believe that consumers also want to know the same information, is this really an accurate assumption?

Consumer Goods 183

Consumer Goods Sustainability Email Marketing Café 183

Indoor Media

FEBRUARY 1, 2021

One of the reasons it’s so difficult for small businesses to compete with national chains is the sheer amount of advertising resources big brands have in their pocket. The good news is there are plenty of hacks to get you where you want to go. One of the best ways to advertise is simply through word of mouth.

Advertising 148

Advertising Small Business Coupons Customer Service 148

Next Restaurants

DECEMBER 18, 2019

As stated by experts at the Timmerman Group , proactive marketing “is marketing or advertising that places your product or service in the places where people are not already looking. Social media ads as well as display advertising are great proactive marketing channels and have the potential to reach hundreds of customers.

Social Media 108

Social Media 2020 Influencer Website Management 108

ChowNow

SEPTEMBER 5, 2019

If your restaurant isn’t keeping up with technology, there’s a good chance that you may actually be falling behind. Seventy-nine percent of consumers agree that technology improves their restaurant experience , and more than a third say that the availability of technology would make them choose one restaurant over another.

Menu 150

Menu Online Ordering Seasonal Menu Mobile Ordering 150

Indoor Media

AUGUST 17, 2017

Think that coupon advertising is obsolete in the digital age? That consumers of all types still harness the money-saving energy of coupons. Also, a surefire way to inspire brand loyalty means reaching your consumers in areas they frequent, such as a local supermarket chain. Think again. What does this mean? Loyalty Cards.

Coupons 78

Coupons Advertising Loyalty Program Consumer Goods 78

Indoor Media

OCTOBER 19, 2017

And, despite the fact that you probably understand the importance of marketing and advertising, more often than not these efforts are overlooked. Advertising is a broad term that involves many activities, including marketing, promotions, public relations, and online efforts. Think again. Build Your Online Presence. Pay for Clicks.

Small Business 78

Small Business Advertising Social Media Coupons 78

Indoor Media

JULY 22, 2020

There are plenty of review sites, but Yelp is considered one of the most trustworthy and influential to consumers and is only second to Google. Online reviews are crucial to your auto repair shop’s success, as 88 percent of consumers trust online reviews as much as personal recommendations. Ask for Reviews.

Consumer Goods 146

Consumer Goods Customer Service Advertising Email Marketing 146

Indoor Media

NOVEMBER 15, 2017

Auto shop advertising campaigns demonstrate that you are an anchor of your local community. Without marketing and advertising, it’s tough to spread the word about your great business and bring in new customers. Here are 4 auto shop advertising campaigns that are sure to win over customers—and turn them into loyal brand advocates.

Advertising 78

Advertising Social Media Coupons Email Marketing 78

Perfect Daily Grind

MAY 10, 2023

From actors and professional athletes to musicians and social media influencers , celebrity endorsements have been a key part of coffee marketing as far back as the early 1980s. For both specialty coffee brands and celebrities, collaborations and endorsements are useful ways to generate revenue and increase consumer interest.

Point of Sale 187

Point of Sale 2006 2023 Advertising 187

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other food delivering business, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Their target consumer base is tech-savvy and stays energetic on social media platforms. Let’s start – 1.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

The Rail

JULY 5, 2024

More than simply serving delectable dishes, it also involves the coordination of a smooth operation that not only satisfies consumers but also guarantees sustainable profitability. You can decide on price, location, and advertising by researching the profitability and popularity of each menu item.

Management 130

Management Management Loyalty Program Point of Sale 130

Modern Restaurant Management

JUNE 12, 2020

To shine the spotlight on the immediate opportunities that exist for all Americans to find employment at franchised restaurants of an iconic brand that holds a unique place in people’s daily lives, Dunkin’ is launching its first-ever national advertising campaign aimed at recruitment.

Franchising 422

Franchising Franchise Food Safety Kitchen Safety 422

ChowNow

JANUARY 17, 2020

It’s a good tool to create a hype even before you open and get the word out.” Tsolakis comments, “I definitely highly recommend getting on the virtual side—there’s a whole other database of consumers out there who are tech-savvy and love apps.” Get an app. His recommendations don’t stop there.

Online Ordering 195

Online Ordering Mobile Ordering Email Marketing Food Order 195

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other delivering online food, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Their target consumer base is tech-savvy and stays energetic on social media platforms. Let’s start – .

Delivery 98

Delivery Marketing Social Media Email Marketing 98

Restaurant365

JANUARY 27, 2022

And, while some consumers still prefer a physical menu, you can print copies of your QR code menu for guests who don’t have a smartphone or for those who lack technical proficiency. With an increased interest in health and sanitation, many consumers, as well as staff members, feel safer not handling paper menus. What is a QR code?

Mobile Ordering 148

Mobile Ordering Social Media Customer Experience Online Ordering 148