Social Hospitality

MAY 6, 2020

Nevertheless, some brands have demonstrated how to be good to their customers, associates, healthcare providers, and communities during this time. Recently, they’ve encouraged followers to play outside and also thanked nurses for their service. Social Kitchen & Craft Bar: Giving Back to the Community.

Hospitality 388

Hospitality Airlines Healthcare Hotels 388

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It is your roadmap to attracting and retaining customers. Identify Target Customers. Restaurant owners and operators wear a lot of hats. Table of Contents.

Seating 221

Seating Email Marketing Marketing SEO 221

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. Engage your Customers with Loyalty Programs Restaurant loyalty programs have come a long way from the days of the “10 stamps on a business card = 1 free beverage” system.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Indoor Media

NOVEMBER 15, 2017

Auto shop advertising campaigns demonstrate that you are an anchor of your local community. Without marketing and advertising, it’s tough to spread the word about your great business and bring in new customers. Social media. Instead, take a page out of Victory Auto’s book and think like your customer.

Advertising 78

Advertising Social Media Coupons Email Marketing 78

7 Shifts

FEBRUARY 15, 2022

Your smartphone is your restaurant's media center. It's a full-on media company. Shawn is the host of not one but two podcasts— Digital Hospitality and Restaurant Influencers —and he stopped by ours to talk about creating a media brand out of your restaurant. That smartphone is your media center.

Social Media 448

Social Media Hiring Website Management Hospitality 448

The Rail

MARCH 21, 2023

They help with everything from always have an updated menu, to faster service, to direct in-house marketing, and even less stressful staff! In this way, QR codes not only enhance the dining experience for customers but also help restaurants streamline their operations and reduce costs.

Social Media 111

Social Media Email Marketing Front of House Customer Experience 111

Modern Restaurant Management

DECEMBER 10, 2021

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. The fact is that running a successful restaurant is more than just offering good food and good service. Emphasize Best-Selling Items.

Marketing 226

Marketing SEO Front of House Website Management 226

7 Shifts

JANUARY 7, 2021

To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades.

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Indoor Media

NOVEMBER 4, 2021

Many customers may feel better eating takeout than visiting your restaurant in person due to the ongoing COVID-19 pandemic. However, in 2020, loyal customers spent twice as much on takeout meals compared to those who were not members. You can promote your offerings with a website, email newsletters, and social media.

Loyalty Program 78

Loyalty Program Email Marketing Social Media Advertising 78

Sling

NOVEMBER 24, 2021

1) Build Buzz With Social Media. Social media is one of the best ways to reach a large audience for your grand opening. Spread the word via mainstays like Twitter, Facebook, Pinterest, and Snapchat, but don’t forget local social media apps as well. 5) Don’t Neglect Traditional Media Channels.

Small Business 148

Small Business Social Media Advertising Events 148

7 Shifts

NOVEMBER 9, 2022

As a restaurant owner, you know how difficult it is to win a customer's attention and make them keep coming back to your restaurant. Consumer-facing industries like food & beverage see more short-term purchases based on emotional triggers—which means maintaining a healthy bottom line becomes a challenge without a dedicated customer base.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

DECEMBER 28, 2020

Two, there will continue to be pushback on high commission fees from third-party delivery services, and more and more restaurants will find that, given the commission-free alternatives, they simply don’t need them. Britt Mills, Senior Director of Customer Experience at Mobiquity. Barry McGowan, CEO Fogo de Chão.

2021 230

2021 Mobile Ordering Loyalty Program Kitchen Safety 230

Social Hospitality

MAY 6, 2020

Nevertheless, some brands have demonstrated how to be good to their customers, associates, healthcare providers, and communities during this time. Recently, they’ve encouraged followers to play outside and also thanked nurses for their service. Social also donated and delivered 200 meals to Costa Mesa first responders.

Hospitality 195

Hospitality Airlines Healthcare Hotels 195

Next Restaurants

DECEMBER 18, 2019

It’s no secret that excellent food and service are the cornerstones of a successful restaurant business. That being said, there are many other things you can do to foster more customer loyalty and realize restaurant success. No doubt, your guests are online, and it only makes sense that your restaurant should be too.

Social Media 103

Social Media 2020 Influencer Website Management 103

7 Shifts

OCTOBER 31, 2022

Speak to what sets you apart from the pack, what food you'll serve, the service style (fast-food, fast casual, fine dining, etc.) This covers the customer base you're hoping to appeal to, your position in said market, and what you'll do to catch people's eyes. Who is your target customer? Manager Log Books. Time Clocking.

Point of Sale 397

Point of Sale Back of House Document Download 397

Get Beyond

OCTOBER 24, 2023

Small Business Saturday can be a huge opportunity to meet new customers and grow your business’s profile. Look at your books and track sales for the past few months or up to a year if you have it. Increase advertising The ramp-up to Small Business Saturday is as important as the day itself. It’s a massive day for making sales.

Small Business 52

Small Business 2023 Social Media Customer Experience 52

Indoor Media

JULY 15, 2021

They also continuously evolved their services to meet demand. They kept growing, and in the following year, they integrated the restaurant reservation app OpenTable into their platform, allowing users to book tables directly from a restaurant’s page. Receive and respond to direct customer messages.

Advertising 78

Advertising Website Management Email Marketing Social Media 78

Restaurant365

APRIL 9, 2020

Marketing your restaurant in a constantly changing digital world can be challenging, but digital marketing is essential both for converting former dine-in customers into takeout and delivery customers, and bringing in new and existing customers when restaurant restrictions are lifted. Promote user-generated content (UGC).

Marketing 88

Marketing Social Media SEO Email Marketing 88

The Restaurant Times

SEPTEMBER 22, 2021

A website is a tool for branding, expanding business opportunities, effectively engaging customers, and other stakeholders. A poorly created website can reflect poorly on your business, regardless of how good your food, service, or ambience are. Social Media Integration . Better The Photography, Higher The Sales .

Social Media 59

Social Media SEO Website Management Online Ordering 59

Apicbase

AUGUST 5, 2022

When you’re a local eatery with a long-standing presence in the area, you can get away with social media and a couple of good reviews. It consists of mainly two things: what you do (your mission statement), and for who you do it for (your ideal customer). Ask them about their experiences with customers. It doesn’t.

Marketing 97

Marketing Operations Social Media Email Marketing 97

SpotOn

FEBRUARY 27, 2024

After the austerity and hibernation of the first couple months of the year, the spring season brings ample opportunities to fill tables and reach new customers. Advertise your egg hunt ahead of time through social media and email marketing, as well as in your restaurant's entryway so diners know to look out for pastel-colored surprises.

Social Media 52

Social Media Seasonal Menu Email Marketing Online Ordering 52

The Restaurant Times

OCTOBER 5, 2021

As a result, today, customers are more comfortable in searching and ordering food online. This is where digital marketing plays a pivotal role in building a solid customer base. Good digital marketing strategy harnessing various channels enables the customers to discover your outlet and order from it. . Social Media Marketing.

Email Marketing 64

Email Marketing Marketing Social Media SEO 64

Restaurant Clicks

JANUARY 24, 2020

Restaurant reservation apps make it easy for customers to book tables, and they help staff keep track of reservations. . This platform is intuitively designed and easy to use for customers and restaurants. seated diner booked on OpenTable or $0.25/seated seated diner booked on your restaurant’s website.

Reservations 78

Reservations Email Marketing Social Media Book 78

Open for Business

OCTOBER 20, 2023

Knowing your audience will inform your menu, but more importantly, your restaurant’s overall vibe and service style. Don’t forget to detail marketing strategies, which could range from social media advertising to partnerships with local businesses. It’s equally important to study your competition.

License 78

License Email Marketing Seasonal Menu Front of House 78

Sling

JULY 4, 2021

Post it on every social media channel you can think of. There’s nothing like high-quality photos of food to whet your customers’ appetites and get them in the door. Then, like the video you shot, display them on all your social media channels, on your website, and in your blog posts. Profile is complete.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Future Food

FEBRUARY 25, 2020

The sustainability of any restaurant or F&B business is always dependant on meeting the needs of the intended target market and remaining relevant to those customer segments with authentic food and a range of promotions, offers and experiences that encourage repeat patronage.

Sustainability 88

Sustainability Social Media Communication Customer Experience 88

The Restaurant Times

MAY 10, 2021

This means restaurant owners and managers need to adopt various strategies to attract new customers if they wish to stay in business. There are several different ways to attract customers to your restaurant. Useful Tips To Attract More Customers To Your Restaurant. Promote Yourself on Social Media. Offer Free WiFi.

Social Media 52

Social Media Email Marketing Online Ordering Customer Service 52

The Restaurant Times

NOVEMBER 15, 2021

Finding a balance between getting new customers and maintaining existing ones is crucial to success. Introducing a better POS system, staff training programs, or even completely rethinking their services are examples of strategies to achieve this balance. 4 Ways To Diversify Your Restaurant Services To Increase Sales.

Loyalty Program 52

Loyalty Program Online Ordering Social Media Point of Sale 52

Next Restaurants

MAY 26, 2020

The news may raise concerns for both customers and operators alike because it’s no secret just how contagious COVID-19 can be in public places. However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant will remain safe from the contagion.

Webinar 89

Webinar Social Media Food Safety Cash Management 89

Indoor Media

AUGUST 22, 2020

How about showing that same zeal by showcasing your auto shop and the services it provides to customers on your Facebook business page? The time spent in creating and engaging with a Facebook business page is well worth it to reach millions of customers. Add Services. You already flaunt to friends and family on Facebook.

Email Marketing 78

Email Marketing Customer Service Website Management Cash Management 78

Sling

JANUARY 24, 2020

Customer Service. Starting a small business isn’t just about your product or service and your customers. 3) Get To Know Your Customer Base. One of the first steps you should take when starting a small business is to get to know your customer base (a.k.a. Customer demographics. Advertising.

Small Business 78

Small Business Restaurant Law Customer Service Customer Experience 78

Restaurant Clicks

JANUARY 28, 2020

Attracting customers to your grand opening will kick off your future marketing strategies and begin growing your client base. . This means quality service as well as some level of excitement to draw them in and get them interested in coming back. . Live entertainment can be a huge draw to attract customers to your grand opening.

Social Media 78

Social Media Entertainment Influencer Customer Experience 78

Modern Restaurant Management

FEBRUARY 17, 2020

Yelp’s new enterprise advertising products provide brands with greater control over how they promote their business on Yelp, and a more effective way to measure what resonates with their audiences. “Brand advertisers appreciate Yelp’s ability to help them reach high-intent consumers with relevant and effective content.

Sports 153

Sports Point of Sale Entertainment Customer Experience 153

EATER

MAY 3, 2024

For an introverted writer, going on a book tour was a shock to the system. The podcasts I listened to advertised mushroom powders and nutrition powders. If AG1’s primary customer hears about it on a podcast, these brands are inherently visual, made to be consumed on Instagram and TikTok.

Healthcare 103

Healthcare Online Ordering Food Order Influencer 103

Restaurant365

NOVEMBER 19, 2019

Employees determine the customer service experience in a restaurant. The dining experience is always evolving, and today’s guests have developed different customer service expectations about diet, nutrition, allergies and sensitivities. Finding and training staff. Adjusting to increasing food costs.

Operations 92

Operations 2020 Mobile Ordering Social Media 92

7 Shifts

SEPTEMBER 19, 2022

The restaurants that are able to keep employees around treat the employee experience with as much regard as the customer experience, if not more. Does your restaurant have core values that guide the customer and employee experience? Email is OK, but if you're thinking of using social media to communicate with employees— don't.

Front of House 195

Front of House Back of House Cash Management Customer Experience 195

Gourmet Marketing

JANUARY 29, 2021

Promote that blog on social media. Your guests will be more likely to book with you knowing that they can cancel if need be. For example, Viva Wyndham Resorts is offering Hotel Assist Insurance on new bookings. Your hotel does not need to cover every medical expense in the book. Exceptional Service.

Hotels 40

Hotels Travel Insurance Email Marketing 40