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11 Restaurant Marketing Strategies That Work in 2021 & 2022

7 Shifts

Data acquired about your actual consumers can be used in both online and offline marketing campaigns. Consider online marketing for restaurant engagement to be a long-term commitment. For example, is your restaurant primarily focused on vegan goods, or do you desire to promote fine dining? Online Delivery.

Marketing 397
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MRM Research Roundup: Mid-July 2021 Edition

Modern Restaurant Management

Total restaurant visits were down -6 percent in May 2021 compared to May 2019 but were up +23 percent from a year ago, recovering from a -23 percent decline in May 2020. Visits, online or physical, at morning meal, which includes the breakfast and A.M. The key to the industry's recovery will be the strength of each daypart.

2021 189
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How Restaurants are Evolving Labor with Third-Party Delivery in 2021

7 Shifts

The COVID-19 pandemic left dining rooms empty and accelerated the industry’s shift to third-party delivery services as a major revenue driver. With this shift comes a challenge to labor conventions: how does one properly staff and budget for labor in this new era for dining? We asked hundreds of restaurant professionals to find out.

2021 195
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New Experiences and Channels: The Restaurant Industry in 2021

Modern Restaurant Management

It's estimated that 100,000 restaurants have already closed because of the pandemic and there’s no doubt that we will continue to feel the effects of 2020 well into 2021. Personalized Dining is the Future. However, not all hope is lost.

2021 189
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MRM EXCLUSIVE: Lessons Learned From Two Years of Socially Distanced Restaurant Management

Modern Restaurant Management

Reports show that 81 percent of fine dining establishments, 78 percent of family restaurants, and 77 percent of fast-casual spots added curbside pickup, pivoting away from dine-in services after March 2020. consumers being new to ordering meal delivery services (up from 47 percent in March 2021).

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MRM Research Roundup: End-of-September 2021 Edition

Modern Restaurant Management

The new report captures a steady rise in mobile ordering, reinforcing the critical importance of mobile initiatives for restaurant brands. According to the data, consumers deleted restaurant apps if menu items were missing or if there was limited ability to customize orders. Mobile orders are on the rise.

2021 170
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6 Tips for Restaurant Success in 2021

Restaurant Engine

It seems poised to continue at least for part of 2021. To help you, we look at six tips for restaurant success in 2021. #1: 1: Enhance Contactless Ordering and Payments. Restaurant customers in 2021 are going to be looking for contactless options when they frequent your restaurant. 2: Use Online Reservation Software.

2021 111