7 Shifts

JANUARY 7, 2021

With a new year comes new challenges, and after the year for the industry that was 2020, we want to help set your restaurant up for success in 2021. As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. Which is where your restaurant marketing plan comes in.

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Modern Restaurant Management

OCTOBER 4, 2021

The new report captures a steady rise in mobile ordering, reinforcing the critical importance of mobile initiatives for restaurant brands. According to the data, consumers deleted restaurant apps if menu items were missing or if there was limited ability to customize orders. Mobile orders are on the rise.

2021 153

2021 Fast Casual Mobile Ordering Social Media 153

Modern Restaurant Management

DECEMBER 29, 2020

2020 threw unprecedented challenges our way, causing chaos throughout the food and beverage industries. In order to survive, restaurants needed to rethink the way they do business with many turning to technology to keep them afloat. Go All Out with Online Ordering. Emails are an efficient way of reaching your target market.

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2021 Technology Online Ordering Email Marketing 203

7 Shifts

NOVEMBER 9, 2022

Consumer-facing industries like food & beverage see more short-term purchases based on emotional triggers—which means maintaining a healthy bottom line becomes a challenge without a dedicated customer base. A great email newsletter. When done right, email marketing works wonders—you stay top of mind and increase order values.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Restaurant Engine

DECEMBER 23, 2020

It seems poised to continue at least for part of 2021. To help you, we look at six tips for restaurant success in 2021. #1: 1: Enhance Contactless Ordering and Payments. Restaurant customers in 2021 are going to be looking for contactless options when they frequent your restaurant. tweet this). #2:

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2021 Online Ordering Fine Dining Mobile Ordering 112

7 Shifts

JUNE 20, 2022

We chatted with some of those most experienced in the ghost kitchen game to find out some myths, best practices, and tips for success in this food service style. One ghost kitchen may contain multiple units where different brands can prepare food for delivery, and in some cases, pickup. Table of Contents. What is a ghost kitchen?

Front of House 436

Front of House Food Truck Back of House Social Media 436

Modern Restaurant Management

MAY 5, 2021

Sales velocity is now -5 percent vs April 10, 2021. Sales velocity is now -3 percent vs April 10, 2021. Sales velocity is now -7 percent vs April 10, 2021. Sales velocity is now -7 percent vs April 10, 2021. Sales velocity is now -4 percent vs April 10, 2021. California.

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2021 Loyalty Program Coupons Fast Casual 189

Goliath Consulting

OCTOBER 19, 2020

Here are our best guesses for the business trends of 2021. Brands like Starbucks are increasing their drive-thru prevalence to accommodate the demand for contactless orders (1). DELIVERY: Food deliveries have soared in the past couple of months. This is now the new norm, and we know that some of these changes are here to stay.

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2021 Point of Sale Food Safety Kitchen Safety 135

7 Shifts

MARCH 30, 2022

After two years of only being able to order takeout and having to wear a mask when not at the table, restaurants are poised to bounce back in 2022. The National Restaurant Association projects restaurant sales will hit $898 billion this year -more than $200 billion more than in 2021. Answer: restaurant advertising and marketing.

Advertising 370

Advertising 2022 Social Media Email Marketing 370

Modern Restaurant Management

JULY 1, 2021

In this edition of MRM Research Roundup, we feature top foods of 2021, customer satisfaction, the Good Food 100 and shopping sentiments, State of the Plate. Unlike 2020, diners opted for the plant-based versions of delivery classics so far in 2021. Top Foods Across Major Markets. Birria taco: (+500 percent).

2021 124

2021 Loyalty Program Mobile Ordering Consumer Goods 124

Touch Bistro

MAY 26, 2021

And Independence Day 2021 may be the busiest one yet, with 46% of American consumers reporting that they’re excited to dine out again as pandemic restrictions are loosened. With orders expected to surge on July 4th, make sure you have the right equipment and restaurant technology to safely accommodate big groups or process more online orders.

Specials 111

Specials 2021 Merchandise Mobile Ordering 111

Modern Restaurant Management

MARCH 26, 2021

The impact of the global pandemic has fast-tracked the restaurant industry's need for digital ordering, particularly for off-premises dining options. Research company eMarketer forecasts that by the end of 2021, there will be 44.1 million users of food delivery apps in the U.S., and up to 53.9 million by the end of 2023.

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Ordering Mobile Ordering Online Ordering Email Marketing 219

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

Marketing 420

Marketing 2020 SEO Loyalty Program 420

Restaurant365

DECEMBER 4, 2020

Other restaurants had to shift operations to a limited-capacity model, adjusting labor and food costs to match new sales levels. No one knows exactly what will happen in 2021, but if you are a restaurant owner or operator, it’s certain you are thinking ahead to what’s next for your business.

2021 78

2021 Operations Mobile Ordering Social Media 78

Modern Restaurant Management

JANUARY 18, 2023

If 2020 and 2021 were all about helping operators find new revenue streams to reach guests when they couldn’t come into restaurants, then 2022 was all about getting customers back in. These could, for example, help a waiter suggest a special Italian wine pairing to match a guest’s usual lasagna order.

2023 186

2023 Guest Recovery Email Marketing Back of House 186

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Modern Restaurant Management

SEPTEMBER 27, 2021

Suddenly, the ability to engage customers digitally – to take orders via apps and websites, to fulfill orders via delivery and curbside pickup, all occurring “outside the four walls” – became existential. In March of 2020, the world changed. Something happened along the way, though. The results are profound.

Mobile Ordering 185

Mobile Ordering Email Marketing Online Ordering Website Management 185

7 Shifts

FEBRUARY 26, 2021

If you weren’t thinking that much about online ordering before, you definitely are now. The easiest way to get your food out there is by partnering with a third-party delivery app. Native or first-party delivery doesn't rely on a separate service to take and send out orders. It will still cost you to run your own delivery.

Online Ordering 341

Online Ordering Ordering Customer Service Food Order 341

SpotOn

APRIL 10, 2024

Limited weekend hours were quickly ditched for full-time hours on July 3, 2021. CCK has been featured on the cooking channel, Food Network, and Chicago’s Best. From their food and beverage program to ordering progress and customer outreach, technology has had a profound impact on CCK. I got a restaurant.

Email Marketing 52

Email Marketing Online Ordering Travel Events 52

Touch Bistro

JULY 26, 2021

People are getting together with family and friends and want to enjoy the last hurrah of summer with great food (and great offers). Make your Labor Day plans early so that you have enough time to perfect your menu and plan your marketing promotions. Employ all of the advertising and marketing tactics you have at your disposal.

Specials 99

Specials 2021 Seasonal Menu Email Marketing 99

Touch Bistro

MARCH 30, 2021

With so many people dining out (or ordering in), this is the perfect holiday to generate more traffic than normal for your restaurant – especially if you follow our 17 Mother’s Day restaurant ideas below. If you have a full marketing plan , you may already have some ideas of what to do and how to execute them.

2021 79

2021 Email Marketing Social Media Seasonal Menu 79

Touch Bistro

APRIL 27, 2021

This is crucial because 77% of diners report visiting a restaurant’s website before they dine in or order takeout or delivery from an establishment. Email Sign-Up Forms: Even if you don’t have a loyalty program, collecting customer emails is a great way to stay in touch with your guests. Girl & the Goat. Tiki Chick.

Design 92

Design 2021 Online Ordering Website Management 92

Modern Restaurant Management

JANUARY 19, 2022

The so-called Great Resignation has also taken a heavy tol l on the food service industry. Bureau of Labor statistics indicate that quit rates in the restaurant business have outpaced the national average by more than 2x since June 2021, with job listing data suggestive that those open roles aren't being filled.

Food Supply 188

Food Supply Restaurant Law Email Marketing Mobile Ordering 188

Next Restaurants

JANUARY 27, 2021

As we now move forward into 2021 , it’s more obvious than ever that digital marketing is essential in this industry. Communicating online and making sure your patrons know your hours, offers, policies, procedures and more can keep things going strong even if you’re only offering takeout orders. Have Rotating Specials.

Marketing 111

Marketing Email Marketing Online Ordering Social Media 111

Apicbase

FEBRUARY 29, 2024

2023 has been a challenging year for restaurant operators, caught as they were between rising food costs and labour shortages. Food costs increased in 2023: according to one survey, 60% of operators reported that all or most suppliers raised their prices , up from 50% in 2022. million in 2021, to $974.9 Let’s dig in.

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2024 Operations 2023 Loyalty Program 52

Indoor Media

NOVEMBER 4, 2021

You can try these restaurant marketing ideas to spread the word about your takeout business and reach more potential customers. 3 Marketing Basics for Your Takeout Business As a restaurant owner, you can rely on a guide to restaurant marketing to help you. You can also use them on your receipts.

Loyalty Program 78

Loyalty Program Email Marketing Social Media Advertising 78

Modern Restaurant Management

NOVEMBER 4, 2021

As consumer options and demand shifted, businesses were forced to adapt and prioritize new technologies and alternate ordering experiences that would allow them to deliver on customer expectations. One of the key functionalities within many QSR and fast casual mobile apps these days is the ability to order ahead and select curbside pickup.

Mobile Ordering 199

Mobile Ordering Marketing Menu Fast Casual 199

Modern Restaurant Management

JUNE 1, 2021

Just a few short years ago, customers paid for their meals in cash or credit cards, orders were totaled on analog cash registers, and customers called restaurants to place orders over the landline phone. The New Norm: Text to Order. Customers don’t want to be bogged down with a massive library of food apps on their phone.

Ordering 178

Ordering Technology Mobile Ordering Online Ordering 178

BNG Point of Sale

OCTOBER 7, 2021

They streamline processes to record stock, manage your menu and staff, deliver detailed sales readings, and effectively take orders while ensuring you achieve profit goals. The following are some of the key benefits restaurants experience with a POS system in place: Improved Ordering for More Sales.

Point of Sale 52

Point of Sale 2021 POS Loyalty Program 52

Modern Restaurant Management

JANUARY 22, 2021

“This new model will allow our franchisees to go-to-market quicker than ever before, while reducing the overall development and operational costs,” said Jim Stevens, president of Golden Chick. Dave’s Hot Chicken is spicing up its 2021 franchise development strategy. Hot on Hot Chicken.

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Franchise Franchising 2020 2021 199

The Restaurant Times

OCTOBER 5, 2021

They are unaware of the benefits that digital marketing can provide to restaurants. . As a result, today, customers are more comfortable in searching and ordering food online. This is where digital marketing plays a pivotal role in building a solid customer base. 6 Ways To Boost Digital Marketing For Your Restaurant.

Email Marketing 64

Email Marketing Marketing Social Media SEO 64

Goliath Consulting

AUGUST 2, 2022

However, most restaurants were still getting more delivery orders than ever. Because of the vast influx of delivery orders, restaurants have ramped up their takeout, delivery, and online ordering services either through their system or third-party delivery apps such as DoorDash, UberEats, GrubHub, and more. ” 3 .

Delivery 78

Delivery Online Ordering Food Website Management 78

ChowNow

FEBRUARY 18, 2021

This critical information—such as email addresses, ordering trends, and so on— can help spur business decisions and inform data-driven restaurant marketing tactics. One of the easiest ways is via your online orders – if it’s set up correctly. Social media is an opportune place to market your restaurant.

Marketing 78

Marketing Email Marketing Social Media Online Ordering 78

The Restaurant Times

FEBRUARY 16, 2021

6 Technology Trends For Restaurants In 2021. The restaurant technology trends mentioned in this article will help restaurants to stay competitive and be able to better align better with any unforeseen changes or upcoming trends in the year 2021. . Contactless Wi-Fi-based Ordering. QR code-based ordering.

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Technology Mobile Ordering Online Ordering Cash Management 98

ChowNow

JANUARY 6, 2022

Invest in the right online ordering platform. Online ordering became a vital lifeline for restaurants at the peak of the COVID-19 pandemic. Even long after the pandemic has ended, consumers will continue to use online ordering to patronize their favorite restaurant. Keep delivery on the table.

2022 78

2022 Mobile Ordering Online Ordering Download 78

Gourmet Marketing

SEPTEMBER 23, 2021

We’re a Restaurant Marketing Agency that’s worked with restaurants for over a decade. Restaurant Marketing Ideas. As such, it’s important to use unique marketing ideas in order to truly stand out from other restaurants. After five purchases, they could get a free meal or drink with their food. In-restaurant ideas.

Marketing 61

Marketing 2021 Social Media Website Management 61

ChefMod

OCTOBER 6, 2021

Focus on Online Shopping For the last 15 years, the online shopping and ordering market has grown exponentially. Even a small vegetable vendor can take orders via some kind of online ordering platform. Optimal Supplier Integrated Pricing Gone are the days when vendor pricing organization was done through texts or email.

2021 52

2021 Email Marketing Front of House Cash Management 52