Modern Restaurant Management

FEBRUARY 10, 2023

Discover 12 things your website must include to boost reservations and revenue. Some 41 percent look up restaurants on social media before deciding to make a reservation or visit. Clickable phone numbers and email make it easier to convert a visit into an inquiry or a reservation booking. So do you need a restaurant website?

Social Media 193

Social Media Mobile Ordering Email Marketing Online Ordering 193

Touch Bistro

MAY 26, 2021

The short answer is offering enticing 4th of July specials. The right 4th of July specials will drive traffic to your restaurant, helping you take advantage of one of the biggest celebrations of the year. Planning 4th of July Specials for Your Restaurant. A restaurant reservations system that helps you fill tables in advance.

Specials 111

Specials 2021 Merchandise Mobile Ordering 111

7 Shifts

JANUARY 7, 2021

Knowing they have a lunch special on Wednesdays is invaluable knowledge to have, and can inform your own decision making. Creating an SEO optimized website Anyone can create a sleek, multifunctional website these days. One key aspect of your website is search engine optimization (SEO). Create a blog section on your website.

Marketing 195

Marketing 2021 SEO Loyalty Program 195

ChowNow

OCTOBER 19, 2023

This program provides ChowNow’s clients with special access and exclusive discounts to unique product integrations and services, from front- to back-of-house, and everywhere in between. ChowNow has recently launched our Preferred Partner Program—a handpicked group of industry leaders to help take your restaurant to the next level.

Front of House 78

Front of House Back of House Online Ordering Certification 78

Modern Restaurant Management

JUNE 24, 2021

Can they read about weekly specials or see photos of your most popular dishes? Website SEO – Ensure your website ranks higher in search engines and that your customers can find you. Mobile-Friendly Options – online menus, reviews, ordering, reservation options, etc. Can customers find you?

Marketing 199

Marketing Social Media Mobile Ordering Website Management 199

ChowNow

OCTOBER 18, 2023

This program provides ChowNow’s clients with special access and exclusive discounts to unique product integrations and services, from front- to back-of-house, and everywhere in between. ChowNow has recently launched our Preferred Partner Program—a handpicked group of industry leaders to help take your restaurant to the next level.

Front of House 78

Front of House Back of House Online Ordering Certification 78

Modern Restaurant Management

OCTOBER 31, 2019

Allow Customers to Make Reservations Online. Adding a simple widget like Open Table’s Make a Reservation for customers brings several advantages. Focus on SEO. SEO, which stands for search engine optimization, is the practice of receiving top results on Google, Bing or Yahoo for specific keyword phrases.

SEO 113

SEO Social Media Email Marketing Point of Sale 113

7 Shifts

OCTOBER 9, 2019

Mobile ads also allow you to create an exceptional experience for the customer by providing directions to your location, allowing them to make immediate reservations, and featuring relevant reviews. GMB also provides a number of functional benefits, like enabling table reservations right from the listing. Which brings us to….

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Ken Burgin

AUGUST 6, 2023

You can subtly promote special services (eg a loyalty scheme), and what makes the venue unique or superior, such as sourcing local ingredients or hosting live music nights. A well-structured FAQ also improves search engine optimisation (SEO) by containing keywords and phrases that potential customers use in search queries.

Dietary Restrictions 60

Dietary Restrictions Book Events Customer Service 60

Gourmet Marketing

SEPTEMBER 10, 2021

Here are a few ideas that are important to include: A few images of mouth-watering dishes your restaurant offers and perhaps the dining atmosphere; A link to the food menu; An online ordering tab; A link for making online reservations; A link to Google maps for directions and contact information including a phone number.

Design 84

Design 2021 SEO Mobile Ordering 84

Next Restaurants

DECEMBER 2, 2020

Unless word of mouth about your food is so powerful that guests are lining up day and night just to get a reservation, you need a website — and even if your restaurant is super popular, a website is still a good idea! Search Engine Optimization (SEO). Marketing is the lifeblood of any business, and restaurants are no exception.

SEO 140

SEO Fine Dining Back of House Point of Sale 140

Open for Business

MAY 2, 2023

Then there are the newer ways: digital marketing tools like social media , email marketing , and search engine optimization (SEO). Consider how your restaurant can solve these problems and provide a special dining experience that exceeds their expectations. A website’s structure and navigation also play a role in SEO.

Marketing 78

Marketing Email Marketing Social Media SEO 78

Open for Business

APRIL 27, 2023

But when it’s done well, email marketing can be as effective as other digital marketing channels like social media and search engine optimization (SEO). What holidays, special events, or other opportunities for promotion are happening in the next two months? Spell out why they need what you’re offering in the body of the email.

Email Marketing 78

Email Marketing Marketing Social Media Reservations 78

Modern Restaurant Management

JUNE 18, 2020

The good news is that, as a restaurant owner, you've probably had to build up your reserves of these qualities already. For example, if you were previously using long-term marketing strategies such as SEO, maybe now is the time to innovate with more fast-acting connections to Search customers, such as Pay-Per-Click (PPC).

Marketing 226

Marketing Social Media Email Marketing Innovation 226

The Restaurant Times

SEPTEMBER 22, 2021

Be consistent with your social media management and tell the customers about special promotions or events, loyalty programs, gift cards, and other restaurant news. . Carefree Reservations . SEO aids in the visibility and attraction of visitors to your restaurant’s website. Source: Shake Shack Website.

Social Media 59

Social Media SEO Website Management Online Ordering 59

Touch Bistro

JULY 15, 2021

Everything you need to know about social media, digital marketing, SEO, and more! and adding a reservation or online ordering widget. Be sure to schedule ‘Special Hours’ if your hours change on public holidays or during special events. special events like a seasonal brunch or live entertainment).

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Lavu

MARCH 6, 2020

Identifying slow and peak hours to provide special offers, time-sensitive discounts, and happy hours. Online reservation platforms and review sites. Specifically, search engine optimization (SEO) techniques improve a restaurant’s search engine ranking to get more traffic. Other tactics include: Using web push notifications .

Technology 78

Technology Marketing Loyalty Program Social Media 78

Indoor Media

SEPTEMBER 9, 2021

It’s a way for your customers (your audience) to find information like your most up-to-date hours, your location, any special deals or promotions, new products, and so on. This is a specialized service that can run into thousands of dollars. Once you have a website, you should also look into SEO or search engine optimization.

Small Business 78

Small Business Marketing Social Media Advertising 78

Open for Business

JULY 7, 2023

A little attention to basic SEO principles can bring potential guests to your website with fewer failed searches and frustrated clicks. For example: Offering reservations is good hospitality because it takes a lot of the hassle, waiting, and uncertainty out of going out for a meal for guests.

Hospitality 78

Hospitality 2023 Front of House Social Media 78

Touch Bistro

MAY 18, 2021

Everything you need to know about social media, digital marketing, SEO, and more! Or are you reserved and elegant? This could be as specific as sending an email about a new burger to everyone who has purchased burgers in the past, or sending a special discount code to those who haven’t visited your restaurant in the past 30 days.

Email Marketing 97

Email Marketing Marketing Loyalty Program Mobile Ordering 97

Modern Restaurant Management

SEPTEMBER 16, 2020

Blaze Bullock, SEO Strategist, Blaze Digital Marketing. Send out weekly email newsletters (no more, no less) telling customers about new menu options and special offers. Regularly updating your menu or having a special or two will encourage guests to keep frequenting your restaurant, as they won't want to miss out.

Marketing 233

Marketing Social Media Food Safety Email Marketing 233

Gourmet Marketing

SEPTEMBER 23, 2021

It gives them more incentive to return because it feels like they’re being appreciated, and it could also offer them special rewards and unique promotions that would otherwise not be available. Offer services for special occasions and seasons. There are a number of other special occasions that you can accommodate as well.

Marketing 61

Marketing 2021 Social Media Website Management 61

Cheetah

JANUARY 27, 2022

Online ordering – Connecting a restaurant’s website to the other digital systems, like POS management and 3rd party delivery apps, makes it easy for patrons to order and reserve, thus driving profits. Embedded social media – Live feeds help bring all social media efforts to the main website.

Social Media 78

Social Media 2022 Website Management Online Ordering 78

Restaurant Clicks

NOVEMBER 5, 2017

Promotions and specials. SEO – Search engine optimization. In our marketing course, we show that posting all your promos, specials, initiatives each day will increase your engagement by 10x. SEO – Search Engine Optimization. So having basic knowledge of SEO is a must. Website blog posts and updates.

Marketing 61

Marketing Email Marketing SEO Social Media 61

The Restaurant Times

SEPTEMBER 30, 2021

A social media plan is an important element of your restaurant marketing strategy, whether it’s as basic as sharing images of your specials and promotions across all channels or as complex as using paid ads and boosting your postings on your best-performing platforms. Engagement . Source: Synup. Iconosquare .

Social Media 59

Social Media Website Management Online Ordering Customer Service 59

Restaurant Clicks

FEBRUARY 7, 2020

Others may have a great website, but without proper SEO no one will find it. There are plenty of review and reservation websites out there, and if your restaurant has poor reviews it may scare off customers. Offering specials regularly is a good way to use up abundant ingredients and sell them more easily at potentially higher prices.

Point of Sale 78

Point of Sale Online Ordering Customer Experience Customer Service 78

Restaurant365

NOVEMBER 19, 2019

Combined with sales data by location or period, menu engineering data can be informed by specialized sales forecasts. Consequently, it’s wise to invest in SEO-friendly updates and quick load time maintenance for website pages, especially on mobile. Restaurant websites and online restaurant menus should be mobile responsive.

Operations 92

Operations 2020 Mobile Ordering Social Media 92

Lavu

MARCH 11, 2020

Provide features like POS, inventory management, order management, accounting, employee management, payroll, and reservations . Whether you choose an all-in-one solution or specialized software, it will benefit your restaurant in several ways. Restaurant Reservations. Specific Benefits of Restaurant Management Software.

Management 78

Management Management Cash Management Mobile Ordering 78

Restaurant Clicks

JANUARY 9, 2020

This is also useful for restaurant SEO purposes. . Invite food bloggers or influencers for a sneak peak or a special discount in exchange for promoting your restaurant. . Does your current restaurant need to generate more leads, reservations, or customers? Write a Business Plan. Need help with marketing for your new restaurant?

License 78

License Equipment Website Management Hiring 78

Restaurant Engine

JANUARY 10, 2024

The goal of your bistro website is to attract visitors who will either place an order online, make a reservation, or stop by your restaurant. While there are many reasons your traffic might drop, it is important to review your SEO and your web design to attract new visitors. #2: A user-friendly, fast, SEO-optimized website is a must.

Email Marketing 52

Email Marketing SEO Mobile Ordering Online Ordering 52