Indoor Media

JUNE 17, 2020

Every small business is unique. While we are a bit biased and believe our advertising is the first, best way to advertise for all small businesses, we also believe that every business owner should explore the best way to advertise for themselves. Step 2: Identify Your Business Objective.

Small Business 143

Small Business Advertising Coupons Point of Sale 143

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. Your marketing plan is the cornerstone of your restaurant's success and business plan. Their business grows by word of mouth—one of the best marketing tools in the book.

Seating 221

Seating Email Marketing Marketing SEO 221

7 Shifts

JANUARY 11, 2021

As is the cold weather, giving way to new restrictions and challenges that make it harder for restaurants to do business. This guide includes ideas and checklists for everything from keeping your staff healthy to optimizing your ordering platforms. Delivery has skyrocketed thanks to stay-at-home orders.

Guest Recovery 358

Guest Recovery Online Ordering Outdoor Front of House 358

Modern Restaurant Management

JUNE 24, 2021

Day-to-day demands – coupled with all of the FOH and BOH duties – can be simply too overwhelming for many small restaurant owners. Think for a moment about your restaurant’s current online presence. Can they view your menu online? Can customers find you? Can customers find you?

Marketing 204

Marketing Social Media Mobile Ordering Website Management 204

Modern Restaurant Management

JANUARY 31, 2024

To delve more into the results, Modern Restaurant Management (MRM) magazine reached out to Matt Zibell, VP Technology at TouchBistro. I think I was most surprised by the fact that 72 percent of FSR operators said they had a dedicated website – I thought this would be higher. What results did you find surprising and why?

2024 204

2024 Online Ordering Website Management 2023 204

Social Hospitality

AUGUST 25, 2019

C ustomer interaction points can range from mobile apps, third-party food aggregator apps, social media, and chat apps. Why Do Chatbots Play a Role for Restaurant Businesses? But many small restaurants haven’t yet adopted emerging restaurant technology for customer communication.

Social Media 253

Social Media Mobile Ordering Email Marketing Website Management 253

7 Shifts

DECEMBER 17, 2020

The ideal customer for your business is the one who comes back time and time again. Growing a loyal customer base is a key to growing your business and keeping it profitable year-over-year. Customer retention is one of the most cost-efficient ways to grow your business. This applies to in-person asking as well as online forms.

Loyalty Program 370

Loyalty Program Social Media Email Marketing Customer Service 370

7 Shifts

MARCH 10, 2021

These may be traits that come naturally to the best restaurateurs, but they can also learn some valuable habits to help them efficiently and effectively run a business and meet their goals. A successful business plan covers everything from the food you’ll serve to how your restaurant will look and how you want your customers to feel.

Management 370

Management Management Small Business Email Marketing 370

7 Shifts

JULY 16, 2021

Write a Coffee Shop Business Plan. This step and research component is the foundation behind your business, and should be taken seriously! Visit them to learn more about what drives their business. Do they serve just coffee or small foods as well? Competition and neighboring businesses. Table of Contents.

License 459

License Hiring Equipment Point of Sale 459

7 Shifts

JULY 10, 2020

Here’s how to plan your restaurant’s grand opening (or re- opening) to get back to business with a bang. Set a goal for your restaurant’s grand opening—whether it’s seating capacity, an order volume, or revenue for your first day back in business. 1 Set goals for the event ?? Set a budget ??

Events 351

Events Social Media Kitchen Safety Seating 351

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Below are a few examples of small and big F&B chains applying unique marketing techniques. Keegan Brown, Marketing Manager Easy On Hold & Brand Music. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

7 Shifts

NOVEMBER 9, 2022

When done right, email marketing works wonders—you stay top of mind and increase order values. Benefits of Having an Engaging Newsletter for Your Restaurant Business. It helps in business promotion. An email newsletter allows your business to communicate regularly with customers outside of your restaurant's four walls.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

JANUARY 27, 2022

Everyone from small concepts to large chains, like Wendy’s, Applebee’s, and Cracker Barrel, are turning to ghost kitchens amid the ongoing pandemic. The cost of running a traditional brick-and-mortar restaurant is high, and many restaurants are losing significant in-house dining business amid the ongoing pandemic.

Kitchen Safety 212

Kitchen Safety Food Safety Audits Food 212

ChowNow

FEBRUARY 27, 2024

To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. Mobile marketing is promoting your business on customer’s mobile devices like phones, tablets, and other handhelds. Most of us browse websites, check apps, respond to texts, etc. Learn more.

Marketing 78

Marketing Mobile Ordering Email Marketing Online Ordering 78

Modern Restaurant Management

MAY 14, 2020

Ensuring a positive digital customer experience entails optimizing various channels and technological infrastructure to improve how customers navigate a restaurant’s online persona. And with economic uncertainty looming, many consumers are ordering out less frequently and cooking at home more.

Customer Experience 223

Customer Experience Online Ordering Social Media Mobile Ordering 223

Modern Restaurant Management

FEBRUARY 9, 2021

Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. Give Your Website All of the Love. Leverage CRM Tools That Will Make Your Customers Swoon.

Marketing 221

Marketing Email Marketing Website Management Social Media 221

MBB Hospitality

MAY 20, 2020

There always were advantages to restaurants offering online ordering. Many people prefer to order online and have their food ready for them by the time they pick it up. Others are shy and would rather order using an app than calling in, so having mobile ordering reaches a broader range of customers.

Online Ordering 52

Online Ordering Ordering Social Media Mobile Ordering 52

MBB Hospitality

MAY 20, 2020

There always were advantages to restaurants offering online ordering. Many people prefer to order online and have their food ready for them by the time they pick it up. Others are shy and would rather order using an app than calling in, so having mobile ordering reaches a broader range of customers.

Online Ordering 52

Online Ordering Ordering Social Media Mobile Ordering 52

Modern Restaurant Management

MARCH 27, 2020

Another reason for keeping certain restaurants open for business is that we want to keep our staff employed for as long as possible. Our brand has adapted to this unprecedented situation in several different ways, primarily through digital ordering and special promotions. Our efforts have not gone unnoticed. Click here to watch.

Healthcare 214

Healthcare Social Media Online Ordering Website Management 214

Modern Restaurant Management

NOVEMBER 16, 2020

Not too long ago, the restaurant storefront and menu helped to attract customers, but now an online presence is more important than ever. So how do you optimize your online presence and dominate local search results? Claim Your Google My Business Listing. Social media (if any). Your schedule. A description.

SEO 215

SEO Website Management Online Ordering Information 215

Modern Restaurant Management

MARCH 19, 2020

Food bloggers and influencers are modern-day critics that can wield enough persuasive power to make or break a hospitality business. Any restaurant or F&B business can leverage this form of marketing to their benefit, it just requires a little know-how in the realm of digital networking. Find Bloggers in Your Niche.

Influencer 213

Influencer Marketing Social Media Online Ordering 213

Modern Restaurant Management

OCTOBER 4, 2021

Setting aside the fact that giant character costumes may occasionally make small children cry from fear, on the whole it’s a fun way to appeal to the family demographic and make the brand personality even more clear. This is true for any type of business, but especially for restaurants. Manage Social Media.

Marketing 190

Marketing Loyalty Program Social Media Online Ordering 190

RGU

JANUARY 1, 2020

Debra Murphy As I was working on my content audit , I came across a couple of posts on small business marketing trends for the years 2013 and 2014. Each trend became a marketing must-have for small businesses. 8 small business marketing trends essentials1. 8 small business marketing trends essentials1.

Small Business 52

Small Business Marketing Email Marketing Mobile Ordering 52

Modern Restaurant Management

APRIL 14, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. The National Restaurant Association launched an industry grassroots education and engagement resource available online at RestaurantsAct.com.

Online Ordering 212

Online Ordering Back of House Customer Service Small Business 212

Modern Restaurant Management

MAY 21, 2020

However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant won’t be a hub of contagion. Here’s a quick checklist to help you make safe choices while ensuring business continuity: Redesign Your Offerings.

Social Media 216

Social Media Food Safety Cash Management Kitchen Safety 216

Modern Restaurant Management

APRIL 27, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. Small Business Administration (SBA) Jovita Carranza and U.S. How to create engaging social media content to stay connected with customers.

Webinar 186

Webinar Loyalty Program Online Ordering Social Media 186

7 Shifts

AUGUST 29, 2019

They’re wildly popular and highly profitable for your business. A few common tricks to boost popularity of high-profit items are to: Make these items more prominent on your menu, on social media, or on your website. If you feel that removing the dog from your menu would be a bad thing for your business, leave it on there.

Menu 279

Menu Point of Sale Website Management Online Ordering 279

Modern Restaurant Management

APRIL 27, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. Small Business Administration (SBA) Jovita Carranza and U.S. How to create engaging social media content to stay connected with customers.

Mobile Ordering 198

Mobile Ordering Webinar Loyalty Program Online Ordering 198

Modern Restaurant Management

MARCH 31, 2020

In some ways, you’d be correct: choosing the right partners for your business is very important when it comes to ensuring security. Leading restaurants are teaming up with tech brands in order to offer their customers a better service, but many remain unaware of retail’s unique security challenges. Choosing Vendors.

Website Management 203

Website Management Retail Small Business Online Ordering 203

Chowly

FEBRUARY 23, 2024

Overview In 2023, small restaurant owners faced challenges but stayed strong, supported by loyal customers and robust spending. Sales are projected to rise, but the higher cost of doing business will challenge margins. Leveraging social media and communication, along with dedicated websites, becomes essential.

2024 96

2024 Loyalty Program 2023 Point of Sale 96

Deliverect

MARCH 17, 2020

As more cities and countries are implementing social distancing measures in an attempt to slow down the coronavirus outbreak, local businesses will feel the impact. Governments all over the world have been ordering restaurants, bars and other food businesses to close up shop - until further notice.

Online Ordering 146

Online Ordering Merchandise Food Website Management 146

Indoor Media

JULY 29, 2020

Groupon is a website that allows businesses to promote coupons through their website and email list. This coupon advertising program is available for all types of businesses – big and small. Groupon is so enticing to users because of the steep discounts offered by businesses. What is Groupon? million users.

Coupons 154

Coupons Advertising Website Management Small Business 154

Touch Bistro

APRIL 27, 2021

The best restaurant websites all have one thing in common: they make it incredibly easy for online visitors to find what they’re looking for. This is crucial because 77% of diners report visiting a restaurant’s website before they dine in or order takeout or delivery from an establishment.

Design 92

Design 2021 Online Ordering Website Management 92

Ken Burgin

JULY 5, 2022

Every week in the Hospo Reset Newsletter, we share a product or service that’s caught our eye – for kitchen & beverage management, staffing, facilities management, marketing and overall productivity. This is not an endorsement, please do your own assessment of suitability for your business. Staff Management.

Kitchen Safety 78

Kitchen Safety Food Safety Website Management Online Ordering 78

Cheetah

AUGUST 28, 2020

Leading the pack are tech-related revenue streams like online ordering through delivery apps , but futuristic sounding features like AI-outfitted drive-thru’s and robot kitchens are being integrated sooner than we ever expected. In response, people are looking for personalized experiences they can document and share online.

Online Ordering 117

Online Ordering Customer Service Customer Experience Merchandise 117

Sling

JULY 4, 2021

With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. Post it on every social media channel you can think of. Then, like the video you shot, display them on all your social media channels, on your website, and in your blog posts.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Ninety-five percent of Americans and 87 percent of those in the UK noted they often ordered take-out before stay-at-home orders began.

2020 198

2020 Loyalty Program Mobile Ordering Fast Casual 198