Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

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Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Day-to-day demands – coupled with all of the FOH and BOH duties – can be simply too overwhelming for many small restaurant owners. A double win!

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Marketing Social Media Mobile Ordering Website Management 508

ChowNow

MARCH 21, 2025

Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.

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Marketing Social Media Email Marketing Loyalty Program 195

Modern Restaurant Management

FEBRUARY 1, 2021

2020 brought plenty of obstacles, and many business lessons along with them. As businesses begin to plan their strategy for 2021, they’ll need to leverage as many marketing and PR trends that they can to better raise paid and organic brand awareness. Jump on the SEO Bandwagon. This same rule applies to restaurants.

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2021 SEO Marketing Social Media 539

Modern Restaurant Management

NOVEMBER 22, 2019

While SEO is most-often associated with keywords and content, site design does play a role in searchability. Your website should look as good and function as efficiently on a small screen using data as on a large screen connected to wifi. Get Listed on Google My Business. Have a Logical, Fast and Mobile-Friendly Website.

SEO 349

SEO Social Media Email Marketing Customer Experience 349

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Which is where your restaurant marketing plan comes in. What are they ordering?

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Modern Restaurant Management

OCTOBER 4, 2021

Whether you’re handling marketing for a chain restaurant, or just trying to heighten the visibility of your own local mom and pop diner, here are seven pro tips for restaurant marketing that will give your eating establishment a much-needed boost. This is true for any type of business, but especially for restaurants.

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7 Shifts

OCTOBER 22, 2024

If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies. Local restaurant marketing can help you reach your target audience more effectively. Local restaurant marketing can help you reach your target audience more effectively.

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7 Shifts

OCTOBER 22, 2024

Let’s explore 26 proven online marketing strategies to help your restaurant thrive. Target location-specific searches for more visibility The ultimate goal of your online marketing campaigns should be to bring in local customers to your restaurant. To do so, you must have an optimized website and engaging social media profiles.

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ChowNow

APRIL 25, 2025

Building a restaurant email marketing list might be the single most underrated move an operator can make to grow their business. And unlike paid ads or delivery apps, your email marketing list is something you fully own. When you send a marketing email, it goes straight to your guests inboxno middleman, no guesswork.

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ChowNow

JUNE 6, 2025

That’s a significant amount of lost business tied to something you can improve on your own, but the problem is that most operators have no idea where to begin fixing the issue. Website and SEO Your restaurant website should be mobile-friendly, load quickly, and super easy to navigate. Here are the four most essential areas to focus on.

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Modern Restaurant Management

JANUARY 31, 2025

The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board.

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The Rail

FEBRUARY 7, 2025

Video marketing is an essential tool to captivate audiences, drive foot traffic, and win the fierce battle for online attention. Taking it a step further than high-quality images , video marketing taps into the sensory appeal that text and photos cant achieve. Remember the days of beautiful dinner images on Instagram?

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Serving Marketing Loyalty Program Social Media 130

7 Shifts

OCTOBER 9, 2020

According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. The right restaurant website builder can make it easy for you to make updates and integrate your tech partners, while the wrong tool can get in the way of business.

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7 Shifts

MAY 31, 2024

Let’s be honest - you’re a restaurant operator, not a marketing expert. You got into this business because of your passion for food and hospitality. However, with so much software on the market today, how do you know what to use and where to start? Let’s go over each category.

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7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

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Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Limited-service restaurants continue to be the clear winners in the market share battle within the leisure category.

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7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. What are they ordering?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

ChowNow

SEPTEMBER 9, 2024

It all comes down to marketing, whether it’s a social media post or an email blast. Regardless of the size of your budget though, a restaurant marketing plan is what establishes your marketing goals and keeps you on track to measure your progress and achieve success.

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Marketing Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

MAY 18, 2021

When COVID-19 forced restaurant shutdowns more than a year ago, foodies sprung into action to help our favorite businesses survive what we thought would be a slow few weeks. Ghost kitchens require a healthy marketing budget, with many deploying successful social media campaigns and even partnering with food influencers to generate buzz.

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7 Shifts

JUNE 16, 2024

This is where being well-equipped with a fool-proof restaurant marketing plan comes in. After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back.

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Marketing 2024 Email Marketing Social Media 195

EATER

MAY 2, 2024

They hint at the longtime mixing of cultures within the busy corridors of Paseo de la Reforma and Avenida Insurgentes, which anchor Pequeño Seúl (Little Seoul). Born and raised in Daegu, South Korea, Minae Seo moved to Mexico City, where her family had operated businesses for more than 30 years. Minae Seo in her kitchen.

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Next Restaurants

AUGUST 7, 2020

When you’re trying to market your restaurant and your brand, the first things that likely come to mind are improving SEO , creating unique campaigns to draw attention, and perhaps even holding special events to draw customers into your space. That can have a huge impact on business marketing. A Restaurant Logo That Lasts.

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Marketing Social Media SEO Customer Experience 177

Indoor Media

SEPTEMBER 5, 2020

Do you feel like you’ve done all you can for your online marketing strategy , but because you haven’t implemented Search Engine Optimization (SEO) for your Auto Repair Shop it’s simply not enough? What if we told you that although people are constantly trying to appease the almighty Google, SEO may not even be necessary.

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SEO Social Media Small Business Advertising 125

7 Shifts

AUGUST 18, 2024

You'll have late nights and have to work on weekends and public holidays The market is saturated with loads of competition. New Bar Options You'll need to decide on the exact business structure. However, it can be expensive and you may not have as much control over the business. Your team : Who do you need to make this work?

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Indoor Media

SEPTEMBER 9, 2021

They’re all massive, established organizations with big marketing budgets. If you’re reading this, you probably don’t have those same infinite marketing options. But, that’s alright — just because you have a small or local business doesn’t mean you can’t run an effective marketing strategy!

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Small Business Marketing Social Media Advertising 78

Restaurant Engine

MAY 28, 2025

Get your customers excited for your new menu with a strong marketing plan. In this article, we look at nine marketing tips to get your dining guests excited for your new menu. Marketing your updated menu should be as strategic as the recipe development itself. Are you expanding your menu at your restaurant? or Chefs Pick.

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Menu Marketing Email Marketing Social Media 52

7 Shifts

SEPTEMBER 17, 2021

Our mission is to bring you the most objective and accurate information about technology for restaurant and hospitality businesses. We are covering a variety of topics pertaining to restaurant and hospitality businesses, ranging from finance and technology to marketing and daily management. Chris De Jong, Director of Marketing.

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7 Shifts

MAY 23, 2024

This proves that any restaurant business owner who wants to survive in this economy should be open to trying unconventional sales strategies to attract customers and continue making a profit. That said, we've compiled some of the best techniques for increasing restaurant sales and taking your business to new heights.

Social Media 195

Social Media Loyalty Program Email Marketing SEO 195

Modern Restaurant Management

NOVEMBER 18, 2019

Your customers are already using voice search so the question is, is your business ready? A report by Chatmeter found that, 21 percent of consumers say they use voice search to find a local business or restaurant, and 63 percent are looking for something nearby in general. Google My Business Listing.

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Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards.

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Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Let’s start – .

Delivery 98

Delivery Marketing Social Media Email Marketing 98

Indoor Media

JULY 27, 2017

This includes new restaurant marketing ideas and even operational tips. But, how can you find time to incorporate all of this helpful information for growing your business into your day to day routine? The site is stocked with excellent restaurant marketing strategies that will have your customers begging you to take their money.

Blog 88

Blog Marketing SEO Website Management 88

The Restaurant Group

NOVEMBER 20, 2024

Optimize for Search Engines (SEO) Use relevant keywords and keep your content updated to climb the search engine ranks. Utilize Social Media Marketing Share High-Quality Photos and Videos A picture is worth a thousand words, and a video even more. Participate in Community Events Increase visibility through local fairs or markets.

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Loyalty Program Customer Experience Social Media Customer Service 78

RGU

JANUARY 1, 2020

Debra Murphy As I was working on my content audit , I came across a couple of posts on small business marketing trends for the years 2013 and 2014. Each trend became a marketing must-have for small businesses. 8 small business marketing trends essentials1.

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Restaurant Clicks

NOVEMBER 5, 2017

Whether your restaurant is opening soon or has been open for some time, you’ll need to make some decisions on hiring an internal marketing team. How do you hire the right person to help your business grow? Too many people applying for marketing jobs believe posting on instagram and snap chat qualifies them as a marketing director.

Marketing 76

Marketing Email Marketing SEO Social Media 76

Marketing4Restaurants

NOVEMBER 3, 2021

This is the second part of our 2 part podcast series on Restaurant Marketing Technologies that many Restaurants use to grow their restaurant profitability. In the last episode, we talked about free and effective marketing tools you can utilize to boost your restaurant’s campaigns. Restaurant SEO. We use Ontraport.

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Technology Marketing SEO Website Management 98