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Restaurant Menu Pricing: How to Set Prices That Boost Profits And Keep Customers

ChowNow

Menu pricing isnt just about covering costsits about finding that sweet spot where profitability, customer perception, and operational reality meet. Set prices too low, and youre leaving money on the table. Most operators aim for food costs to be around 28-35% of the menu price, though this can change from restaurant to restaurant.

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How Restaurant Operators Can Optimize their POS Investment in the COVID-19 Environment

Modern Restaurant Management

On top of the everyday commitment to prepare great food, provide stellar service, and maintain an inviting environment, restaurant operators have, in recent years, been challenged to meet higher standards for protecting customer payment information – and now to preserve public health and safety.

POS 531
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Diners Have Negative Reaction to Surge and Dynamic Pricing

Modern Restaurant Management

Eighty-one percent of diners said they would either stop going to a restaurant altogether or alter their dining hours to avoid prices surging during peak hours and 64 percent said they have a negative reaction to restaurants using surge and dynamic pricing, according to a HungerRush’s National Restaurant Price Surging Survey.

Pricing 493
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How Restaurant Owners Can Leverage POS Technology To Help Offset Rising Food Costs

Modern Restaurant Management

Across the country, prices for food are reaching all-time highs as inflation picks up and COVID-19 restrictions loosen, driving more consumers to resume dining, shopping and traveling. producer prices for processed poultry in May hit a record high. producer prices for processed poultry in May hit a record high.

POS 470
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What Restaurant Owners Need to Know About Dual Pricing

Modern Restaurant Management

One of the more popular solutions to helping a business thrive is dual pricing credit card processing. What is Dual Pricing? Dual pricing is a payment model that allows businesses to implement two different prices for credit card transactions. A perfect example of dual pricing is a gas station.

Pricing 433
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Surgical Pricing Strategies: How QSRs Can Navigate Inflation

Modern Restaurant Management

The data also supports what RMS has been advising: pricing must be strategic. Insights from transactional POS data specific to locations and customer segments can help operators assess where item sensitivities are low or high, indicating which items might have further pricing opportunities and which don’t.

Pricing 482
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How Small but Mighty Restaurants Can Optimize Data to Muscle Up Growth

Modern Restaurant Management

But independently owned, more agile operations can out-maneuver big brands by leaning on their point of sale (POS) platforms to increase sales and expand their client bases. Consider tapping into the treasure trove of customer information your POS platform contains. Let’s say the price of beef goes up.