Remove Food Safety Remove Innovation Remove Loyalty Program Remove Marketing
article thumbnail

Four Innovative Pandemic Restaurant Marketing Strategies That Need to Continue

Modern Restaurant Management

Due to the pandemic, restaurants everywhere were forced to examine their marketing strategies, to dig deep into their creative depths, and in many cases, move beyond their typical comfort zones. These have become an essential part of their brand and marketing mix. Updating Customer Rewards and Loyalty Programs.

article thumbnail

How Customer Loyalty Programs Can Supercharge Your Restaurant in 2021

Goliath Consulting

The benefits of having loyalty programs—particularly mobile programs—have become more noticeable due to the pandemic. Customers are prioritizing value, convenience and speed more than ever, and loyalty programs that are able to provide these perks are reaping the benefits from growing sales to more return customers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Digital Revolution, Evolving Consumer Expectations and Other Trends

Modern Restaurant Management

These adaptations were driven by evolving consumer preferences for convenience and safety. Enhanced Customer Engagement – Restaurants intensified their commitment to customer engagement, using strategies including personalization, loyalty programs, and data analytics to customize offerings and experiences.

article thumbnail

How Customer Loyalty Programs Can Supercharge Your Restaurant in 2021

Goliath Consulting

The benefits of having loyalty programs—particularly mobile programs—have become more noticeable due to the pandemic. Customers are prioritizing value, convenience and speed more than ever, and loyalty programs that are able to provide these perks are reaping the benefits from growing sales to more return customers.

article thumbnail

2024 Outlook: Restaurant Trends and Challenges, Part Two

Modern Restaurant Management

In 2024, brands will continue to overcome the challenge of accessing and aggregating this valuable owned data to cultivate this level of hospitality and long-term brand loyalty. Stored value will also emerge as a critical element in loyalty programs, offering added flexibility and customer benefits. – Joe Hand Jr.,

2024 129
article thumbnail

2024 Outlook: Restaurant Trends and Challenges, Part Three

Modern Restaurant Management

Other advancements include: integrating data from various sources, including social media, reviews, and loyalty programs, to gain a holistic view of customer behaviour as well as as well as the implementation of real-time analytics for immediate insights into customer behaviour and preferences.

2024 212
article thumbnail

2024 Outlook: Restaurant Trends and Challenges, Part One

Modern Restaurant Management

People will increasingly choose innovative products not only because they align with their values, but because they taste and perform better or otherwise meet personal preferences or needs. Beyond the realm of food, a similar shift has occurred with electric cars.

2024 193