Modern Restaurant Management

AUGUST 11, 2020

With people staying home to avoid the spread of COVID-19, the popularity of virtual events has taken off. Virtual events allow people to feel connected and to enjoy themselves, despite the fact that they can’t do so in a restaurant, bar, or other venues. Does your venue host live entertainment such as bands, DJs, or comedy?

Events 209

Events Food Supply Entertainment Equipment 209

Modern Restaurant Management

JANUARY 3, 2024

Let’s look at some of them: relaxing with a cup of coffee ordering food home strolling with a drink in the park holding a meeting hanging out with friends in the evening going to a concert taking photos for social media. A social media presentation is crucial. A social media presentation is crucial.

2024 204

2024 Social Media Customer Experience Events 204

Modern Restaurant Management

JANUARY 24, 2024

Spice Up Your Social Media Presence Want to connect with your patrons in the digital age? Include social media in your digital marketing strategy. Over half of the world’s population uses social media, interacting with an average of six platforms. Another option for personalization?

Loyalty Program 193

Loyalty Program Social Media Coupons Customer Experience 193

Restaurant Engine

JANUARY 13, 2021

Is social media marketing on the menu for your restaurant’s marketing plan? Social media gives you the opportunity to market your menu items for free and reach a great number of current and potential customers. In this article, we look at social media marketing and seven ideas for promoting your best dishes.

Social Media 98

Social Media Marketing Email Marketing Coupons 98

Modern Restaurant Management

JUNE 20, 2023

The restaurant industry has generally seen an increase in online orders since the start of the pandemic. It means more restaurant businesses now have an online presence. One way to do this is by building social proof. How do you build social proof for your restaurant business? Here are four strategies: 1.

Social Media 199

Social Media Email Marketing SEO Consumer Goods 199

Modern Restaurant Management

NOVEMBER 15, 2023

It only exists online; customers can order food through a delivery app. Optimize for Search Engines It's important to make your restaurant stand out in an online marketplace. Listing your restaurant on delivery apps will help you reach more people and make it easier for them to order food from you.

Marketing 193

Marketing SEO Social Media Mobile Ordering 193

Embrace the Suck

JANUARY 20, 2021

Human beings are social creatures and we need each other. Events like this are what economists call a “ black swan ,” catastrophic occurrences that basically cause a global shift in mindset and behavior. Look back to a black swan event you might have already been through the events on September 11, 2001.

Social Media 416

Social Media 2001 Online Ordering Cash Management 416

7 Shifts

OCTOBER 9, 2020

Diners are turning to online ordering in increasing numbers because of COVID-19 pandemic restrictions on on-premise dining. According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. Online ordering - Ditto.

Design 397

Design Social Media Mobile Ordering Online Ordering 397

Modern Restaurant Management

JANUARY 31, 2023

With the Super Bowl and March Madness coming up, restaurant owners should be preparing now in order to capitalize on the influx of online orders. 5 Use social media and email marketing to promote Super Bowl specials and gift card promotions to attract customers.

Loyalty Program 174

Loyalty Program Social Media Email Marketing Online Ordering 174

Modern Restaurant Management

NOVEMBER 7, 2023

That’s because 41 percent of people prefer to order food online rather than in-store. If you’re not marketing yourself online or devising a powerful local search engine optimization (SEO) strategy, how are they going to find you? In many cases, trends are a good thing. This isn’t one of those cases.

Marketing 199

Marketing Social Media SEO Front of House 199

Modern Restaurant Management

AUGUST 31, 2023

Identify Your USP and Use it to Conceptualize PR Events Identify what makes your brand stand out from the rest. You may then leverage this unique selling proposition (USP) when conceptualizing PR events. So, basically, you’re harping on your USP—which your customers love—to make your event a success.

Social Media 128

Social Media Email Marketing Influencer Events 128

Modern Restaurant Management

JANUARY 22, 2024

It’s critical to provide a seamless eating experience, which includes simple payment choices and online reservations. Using technology to facilitate contactless payments, online ordering, and quick table rotation can increase consumers’ satisfaction and loyalty.

Loyalty Program 156

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 156

Modern Restaurant Management

FEBRUARY 10, 2022

You’ve decided to focus on your restaurant's social media marketing. In this post, we'll explain what it is, why you need one, and what links you can add to give your social media marketing a jumpstart. Social Media platforms only allow you to attach one link to your bio which can be inconvenient.

Social Media 186

Social Media Online Ordering Seasonal Menu Email Marketing 186

7 Shifts

NOVEMBER 1, 2022

Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. What social media platforms do they use? See how they're branding themselves online and across social media and what kind of promotions they're running throughout the week.

Seating 221

Seating Email Marketing Marketing SEO 221

SpotOn

MARCH 12, 2024

In her role, Cohen sets the restaurant marketing strategy, develops social media ads, and tracks the success of their online advertising and email marketing. Our best-performing social media platform is Facebook. Bambuu uses Facebook to promote its online ordering page.

Email Marketing 97

Email Marketing Social Media Advertising Online Ordering 97

7 Shifts

AUGUST 12, 2020

There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades. What are they ordering? See how they’re branding themselves online and across social media, and what kind of promotions they’re running throughout the week.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Modern Restaurant Management

MARCH 5, 2021

A well-designed restaurant website will help bring guests from online into your restaurant’s front door. Ordering Online. The COVID-19 pandemic has more than doubled online food ordering and delivery. If ordering online is now a major part of your business, then you want this to stand out more.

Mobile Ordering 191

Mobile Ordering Online Ordering Social Media Customer Experience 191

Modern Restaurant Management

JANUARY 16, 2020

What will inspire event themes and design in 2020? Wellness is a still a top trend in catered events for 2020. Photos courtesy of Cameron Mitchell Premier Events. Cocktails : Ingredients such as bee pollen, teas, hibiscus and matcha will be found mixed in creative drinks at the trendiest events. Cake Balloon Station.

Events 221

Events Catering 2020 Sustainability 221

Modern Restaurant Management

MARCH 7, 2023

If you run a bar or restaurant, you already know how important it is to have an online presence. But having a website or social media page isn't enough anymore. In today's competitive market, you must ensure your business can be easily found online. This can lead to more reservations or online orders.

SEO 193

SEO Bar Online Ordering Social Media 193

Indoor Media

MAY 17, 2021

Recently, thousands of companies replaced their large in-person parties and conferences with virtual events. While many hope to move back to hosting regular events soon, the truth is that virtual events are a format that is here to stay. When you decide on one, gauge your fans’ interest on social media.

Small Business 78

Small Business Events Advertising Social Media 78

7 Shifts

AUGUST 18, 2020

Traditional strategies for driving additional revenue in your restaurant such as new menus items, events, catering, or pop-ups have been displaced by changed consumer habits, regulatory guidelines, and dine-in restrictions. The restaurant industry has irreversibly changed due to the COVID-19 pandemic.

Social Media 195

Social Media Email Marketing Online Ordering Website Management 195

Modern Restaurant Management

MAY 17, 2023

Born between 1997 and 2012, Generation Z is a demographic known for being tech-savvy and socially conscious. Then, utilizing social media to differentiate your brand and showcase your identity to customers can help your brand stand out.

Loyalty Program 186

Loyalty Program Mobile Ordering Social Media Customer Experience 186

Modern Restaurant Management

JULY 12, 2022

The event celebrates another year of connecting hungry guests with discounted meals at restaurants all over the country, and 2022 is shaping up to be a different experience than in years past. Offer Easy Online Ordering. Consumer behaviors are changing rapidly, but there’s one thing you can count on: online ordering.

Loyalty Program 221

Loyalty Program Online Ordering Point of Sale Customer Experience 221

Modern Restaurant Management

MAY 21, 2021

Major social media networks like Google+ Communities, Facebook, and LinkedIn all give you the ability to create communities for your business. An in-depth market analysis will allow you to learn how to connect with your target audience in order to boost consumer loyalty and develop an effective pricing strategy.

Social Media 199

Social Media Customer Experience Email Marketing Online Ordering 199

Modern Restaurant Management

NOVEMBER 30, 2021

QR codes have taken over the restaurant industry, showing up on tabletops as a way to view online menus. Make it Easy to RSVP for an Event. During the winter season, there are many opportunities for events. Provide an Order Form for Holiday Takeout Packages. Increase Your Social Media Following.

Social Media 199

Social Media Seasonal Menu SEO Online Ordering 199

Open for Business

JANUARY 26, 2023

Start a loyalty program Online ordering Piggyback on special events Buy X, get Y free Guest chef or pop up Personalize offers Influencer event Social promotion Jump on seasonal trends Industry night happy hour Invite guests back What are restaurant promotions? Quick links What are restaurant promotions?

2023 122

2023 Loyalty Program Social Media Seasonal Menu 122

Modern Restaurant Management

FEBRUARY 2, 2022

A vast, community-wide event like Restaurant Week can be the perfect push to start 2022 successfully. For example, a handheld POS device will allow you to turn tables faster, improve order accuracy, and speed up service. A direct digital online ordering platform can help boost efficiency in several ways. Go Digital.

Loyalty Program 192

Loyalty Program Online Ordering Social Media Mobile Ordering 192

Modern Restaurant Management

FEBRUARY 7, 2024

Gen Z is keenly aware of what social media follows and they’re eager to see if the hype is real by showing up and trying new food experiences. Going deeper, we also see differences in behavior within the generation as the older Gen Z wants convenience, and the younger cohort wants good vibes and social and fun experiences.

Social Media 193

Social Media Customer Experience Influencer Dine-in 193

7 Shifts

NOVEMBER 9, 2022

When done right, email marketing works wonders—you stay top of mind and increase order values. You can use a newsletter to update them about a new location opening , special offers, menu upgrades, or food-based events. Restaurants often use social media to target users. Increase online orders?

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

AUGUST 3, 2021

That means the digital experience is of the utmost importance as more consumers are accustomed to researching online, reading reviews and turning to social media for what’s new and hot in their area. Beef Up Your Online Presence. Create and/or cultivate your social media presence as well.

Customer Experience 212

Customer Experience Email Marketing Social Media Online Ordering 212

Restaurant Engine

OCTOBER 11, 2023

It’s key to engage with your customers through their online reviews. Just as important, though, is using your strong, positive online reviews to leverage trust and loyalty in your restaurant. Let’s look at 10 tips for using reviews to boost your restaurant’s online following. #1: Are they on your website?

Social Media 110

Social Media Email Marketing SEO Website Management 110

7 Shifts

OCTOBER 23, 2020

In an era when enabling online ordering is essential to running a restaurant, having an online presence for your restaurant is critical. These social networks don't have the capabilities your restaurant needs to become an online business. You don't even need to know how to code to use them!

Website Management 370

Website Management Online Ordering SEO Hiring 370

Modern Restaurant Management

OCTOBER 1, 2022

It combines different online and offline strategies to promote a restaurant and increase orders. One of the best ways to become visible is to go online and create a website. Communicate with Customers on Social Media. Meet your guests on social media. Optimize the Website for Search and Usability.

Marketing 199

Marketing Email Marketing SEO Social Media 199

Modern Restaurant Management

SEPTEMBER 16, 2020

Pizza chains still getting orders via phone 70 percent of the time. People want to know about safety measures in order to know what rules they must follow. Up to date info and employee processes will make the research and dining/ordering experience all the more impressive. Make sure your online presence is locked in.

Marketing 233

Marketing Social Media Food Safety Email Marketing 233

7 Shifts

JANUARY 31, 2024

Restaurant managers also either oversee or directly respond to online reviews. Posting on social media, optimizing visibility on search engines like Google, and building an email list are all key. Exploring affordable traditional marketing opportunities in your area, like event sponsorships or local ads, is also a good idea.

Management 397

Management Management Kitchen Safety Front of House 397

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. The first thing you’re going to do is search online for a place that meets these criteria, right? A strong online brand isn’t just a nice-to-have—it’s a necessity.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Modern Restaurant Management

NOVEMBER 19, 2020

In fact, as digital platforms have become more prominent during the pandemic for ordering takeout and delivery, restaurants can use the time their customers spend on their smart phones to their advantage. The Customer Online Journey Needs to be at the Forefront.

Social Media 212

Social Media Online Ordering Coupons Advertising 212