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How and Why Zero Party Data Should Drive Restaurant Marketing 

Modern Restaurant Management

Marketing a restaurant looks completely different today than it did heading into 2020. The pandemic forced restaurants to completely transform how they operate, which naturally impacts how they interact with consumers. Restaurants must consider how they can best offer this value to their customers.

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Checklist For Reopening Your Restaurant

Modern Restaurant Management

Even though the COVID-19 pandemic persists across the globe, governments have started easing lockdown restrictions and allowing restaurants to reopen finally. High-end restaurants that tend to have a pricier menu should look to add more affordable items. Rid yourself of the non-essentials, get back to the basics, and work smart.

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How To Use Restaurant Customer Data To Improve Your Business And Grow Sales

ChowNow

Restaurants collect a ton of customer data. Every online order, email sign up, and reward program interaction generates valuable insightsbut if that data just sits there, youre missing a major opportunity. Lets break down the key benefits of leveraging your restaurants customer data. You can increase revenue.

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Weathering the Storm: Small Business Expert Weighs In on Next Best Steps

Modern Restaurant Management

Many restaurant owners and workers are feeling helpless and at a loss for what to do next. In this Q&A with Modern Restaurant Management (MRM) magazine, Washcovick offers some ways restaurants can engage their customers and their community in these unprecedented times. ." and how they can best reach you.

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Restaurant Cost Control Strategies Every Operator Should Be Using

ChowNow

In this article, you will learn: The five most important restaurant costs to track and manage Easy strategies for controlling food costs and labor costs Tactics to save money without hurting your guest experience Lets start with the big picture and learn where your money is actually going. Are you overstaffed on slow days?

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From Kitchen to Contract: Ensuring Your Restaurant Complies With New York’s New Freelance Law

Modern Restaurant Management

The Freelance Isn’t Free Act (FIFA) represents a significant shift in labor law, providing new protections for freelance workers across New York state. This law requires written contracts for freelance engagements worth $800 or more or lasting longer than 120 days. Anti-retaliation protections.

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MRM Research Roundup: End-of-February 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the National Restaurant Association's State of the Indusrty Report, food industry pressures, foodservice opportunities, influencer marketing, foot traffic analysis and the dining-out dollar. 2020 State of the Restaurant Industry.

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