Modern Restaurant Management

APRIL 30, 2021

So it makes good business sense to revamp your marketing strategies. Today, examine the effects the pandemic has had on the restaurant and food service industry as well as five simple but effective marketing techniques to boost your local business. Five Local Marketing Strategies. Highlight Your Safety and Hygiene Protocols.

Marketing

Modern Restaurant Management

MARCH 8, 2021

Marketers and business leaders have heard the saying, “It’s cheaper to keep a customer than acquire a new one.” ” Usually, this comes up in conversations regarding B2B marketing strategies, but it also applies within the realm of B2C brands — especially restaurants.

Loyalty Program

7 Shifts

OCTOBER 9, 2020

Diners are turning to online ordering in increasing numbers because of COVID-19 pandemic restrictions on on-premise dining. According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. Online ordering - Ditto.

Design

7 Shifts

OCTOBER 23, 2020

In an era when enabling online ordering is essential to running a restaurant, having an online presence for your restaurant is critical. Thus, the platform has excellent features for restaurants, like online ordering , e-commerce, events management, contactless dining, and catering capabilities. used Shopify to build their websites.

Website Management

Goliath Consulting

JUNE 8, 2019

Order a case of this liquor and get six bottles of their newest flavor added on.” These brand ambassadors are a bar manager’s gateway to endless promotions that rouse excitement from guests and reduce the ordering cost and inventory of brands. Once you have their ear, most will help you develop innovative marketing events.

Bar

EATER

NOVEMBER 21, 2022

The app’s marketing notes that 10 percent of all greenhouse gas emissions are due to food waste, and claims to have saved “164 million meals” in its six years of operation (a representative for the company says the app defines a meal as one surprise bag). The other more frivolous use is as an avenue of discovery, or even indulgence.

Waste

7 Shifts

JULY 25, 2024

Delivery and takeout 60% of American consumers reported ordering delivery or takeout once a week. To maximize this revenue stream, you must have an efficient online ordering system. Choosing this option is beneficial if your restaurant is in a competitive market where people use these apps frequently.

2024

7 Shifts

MARCH 27, 2020

Do you have accounts on online ordering sites like GrubHub and Uber Eats? Consider things like merchandise sales, inventory sales, or private cooking lessons. What measures can you take to make customers feel more comfortable ordering from you? Do you have takeout packaging in stock? We’ll talk about this more later on.

Social Media

Modern Restaurant Management

MAY 12, 2020

The idea of purchasing Dining Bonds seemed to strike a chord with the public as a way to provide much needed financial support in order to help restaurants stay in business. The company is exploring collaborations with corporate partners and charities, as well as merchandise sales, to keep its mission alive. "When

Mobile Ordering

7 Shifts

FEBRUARY 22, 2021

The software processes and tracks customer orders then distribute the rewards when a qualifying purchase is made. Let’s take a look at the following marketing tactics that you can use: Social media Social media is undoubtedly a popular platform for promoting your loyalty program. How to leverage restaurant loyalty programs?

Loyalty Program

Cheetah

JANUARY 13, 2022

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. 3 rd party delivery apps, ghost kitchens and privately owned franchises are all fighting for the same market share.

Loyalty Program

ChowNow

MARCH 19, 2020

Whether you’re working with a third-party marketplace, using branded online ordering built by a provider like ChowNow, or taking orders over the phone, now is the time to adjust your menu to drive more sales. Here are some ideas: Add a curbside pickup option to your online ordering, or specify that it’s an option for phone orders.

Online Ordering

Touch Bistro

MAY 26, 2021

With orders expected to surge on July 4th, make sure you have the right equipment and restaurant technology to safely accommodate big groups or process more online orders. A mobile POS that you can take tableside to capture customer orders. . Marketing and Promotions. Equipment and Technology. Download Now.

Specials

Touch Bistro

APRIL 28, 2021

As the COVID-19 pandemic slowly begins to recede, many restaurants are turning to gift card marketing as part of their 2021 recovery plan. In other words, gift card marketing is a valuable way to diversify your revenue stream, while increasing customer volume – two factors that are essential to business recovery in 2021.

Marketing

Touch Bistro

APRIL 27, 2021

This is crucial because 77% of diners report visiting a restaurant’s website before they dine in or order takeout or delivery from an establishment. Gift Cards and Merchandise: Drive additional revenue for your business by allowing customers to purchase gift cards and other merchandise directly from your website.

Design

Notch

JANUARY 23, 2019

Shifts in the real estate market can raise rent. Use purchase orders. If they can't offer a straight discount (supplier margins are often razor thin as well, with little room to play for many), consider restructuring your order to optimize costs. Here's how to get your digital house in order: 1. Trends can change.

Email Marketing

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

Marketing

Open for Business

MAY 16, 2024

A website can be a powerful tool for marketing your restaurant. Integrate reservation and ordering systems Streamline your customer experience by connecting your reservation management systems and any other third-party ordering platforms you use for takeout/delivery. A method to collect guest email addresses.

Website Management

Touch Bistro

MAY 14, 2021

Your goal is to get noticed by people who haven’t yet discovered your food, but you may not have the marketing budget required to put up billboards all over town. For example, compared to regular email campaigns, contest emails have the highest average open rates – an impressive 45%. 13 Creative Restaurant Contest Ideas.

Social Media

Mad Mobile

MARCH 8, 2024

Tableside ordering systems are set to revolutionize how diners interact with your restaurant. Implementing a tableside ordering system doesn’t have to be complicated, but there are inherent challenges you’ll have to overcome. In 2023, over 80% of restaurants adopted a digital ordering system to enhance the customer experience.

Ordering

Kounta

AUGUST 13, 2019

For example, don’t tell someone you’ll head over to take their order and then start a conversation with another member of staff. Ever been to a restaurant where you’re unsure whether the waiter has taken your order correctly? Online, email and print. , body positioning and movement, and listening skills.

Communication

Open for Business

SEPTEMBER 2, 2024

Marketing and advertising are fundamental for growth, but restaurants tend to keep these costs to about 3-6% of total sales. With effective marketing campaigns , you can get your restaurant in front of the right diners at the right time, resulting in more people seated at your restaurant.

Point of Sale

Notch

JANUARY 23, 2019

Shifts in the real estate market can raise rent. Use purchase orders. If they can't offer a straight discount (supplier margins are often razor thin as well, with little room to play for many), consider restructuring your order to optimize costs. Here's how to get your digital house in order: 1. Trends can change.

Email Marketing

Notch

FEBRUARY 26, 2019

According to restaurant owners on Quora , an average full service restaurant with 50-100 seats and 20-30 people on its staff needs revenue between $1 to $3 million a year in order to survive. Strategies to increase your restaurant traffic In order to generate more traffic to your restaurant, there are basically 3 strategies to pursue.

Management

Gourmet Marketing

SEPTEMBER 23, 2021

We’re a Restaurant Marketing Agency that’s worked with restaurants for over a decade. Restaurant Marketing Ideas. As such, it’s important to use unique marketing ideas in order to truly stand out from other restaurants. Save the digital image of your poster so that you can use it for online marketing as well.

Marketing

EATER

AUGUST 15, 2022

As soon as Ruth filled in her PayPal and contact information, an email popped up from an unknown address. Her $238 worth of lobster tails never arrived and, within a week, all of the associated emails had disappeared from her Gmail account, only to be replaced by streams of bizarre ads and phishing messages.

Email Marketing

BNG Point of Sale

OCTOBER 8, 2021

A similar tool not only rings up merchandise, it improves sales, service, and the way your business functions. As a shopper, you’ve likely already seen Mobile POS used in stores, such as the Apple store, and how it facilitates a smooth ordering process. It’s called Mobile POS. Immediate Answers on Shipments.

Retail

Notch

FEBRUARY 26, 2019

According to restaurant owners on Quora , an average full service restaurant with 50-100 seats and 20-30 people on its staff needs revenue between $1 to $3 million a year in order to survive. Strategies to increase your restaurant traffic In order to generate more traffic to your restaurant, there are basically 3 strategies to pursue.

Management

BNG Point of Sale

AUGUST 27, 2021

To calculate your restaurant’s gross profit, you need to subtract the total cost of goods sold (COGS) for a specific period from your total revenue (your total food, beverage, and merchandise sales). Facilitate online ordering, which has emerged as necessary in the time of COVID. million and its cost of goods sold was $400,000. .

Point of Sale

BNG Point of Sale

JUNE 29, 2021

One nifty service trick is to keep track of special orders on your POS system so all staff knows what the customer wants whenever he or she comes back. And with their email, you can even advertise options to them. . A Marketing Plan is a Must. If it fits your business model, make room for merchandise. Special Deals.

Customer Service

24/7 Waiter

MAY 5, 2017

However, getting into the food truck business and being successful at it takes work and planning, particularly when it comes to marketing and management. Whatever it is that makes you unique needs to be a major part of your marketing message. If you have online ordering on your website, even better! Email Marketing.

Food Truck

7 Shifts

MARCH 30, 2022

After two years of only being able to order takeout and having to wear a mask when not at the table, restaurants are poised to bounce back in 2022. Answer: restaurant advertising and marketing. Plus, bags can be a great way to promote your menu to those who just ordered. Image Source. Maximize Indoor Real Estate with Signage.

Advertising

Modern Restaurant Management

AUGUST 19, 2020

Ghost kitchens allow you to order from multiple brand menus at a single location. Voice-activated apps allow you to order without touching anything. Each person orders their favorite meal on their smartphone. The driver orders a meal using voice commands. Robots flip burgers and deliver meals to your table.

Kitchen Safety

Modern Restaurant Management

OCTOBER 8, 2020

Flippy ROAR hits the market with advanced cooking capabilities to quickly learn menu items, allowing operators to appeal to new customers and retain eaters with consistently cooked options. Additionally, Joy Lai has been promoted to Chief Operating Officer from her previous position as Chief Marketing Officer.

Kitchen Safety

Goliath Consulting

APRIL 28, 2022

Since COVID-19, restaurants have joined in the trend of contactless payments, contactless ordering systems, ghost kitchens, and now hybrid restaurants. 1 Some hybrid restaurants offer merchandise, cookbooks, and kitchen equipment as well. Others would have an area dedicated to grab-and-go orders with servers still working the tables.”

Fast Casual

Modern Restaurant Management

JULY 27, 2020

“Cities such as San Francisco and Honolulu, which have had some of the nation’s strictest stay-at-home orders, are now seeing the highest numbers of closures relative to the number of businesses in their respective cities.” ” Increased Consumer Activity in May Correlates with Increased COVID-19 Cases in June.

Franchising

Ken Burgin

JULY 17, 2022

If you haven’t heard from them, phone, text or email – this year needs more aggressive marketing. Upgrade your Booking System: is a book still adequate, or emailing PDF docs to be filled in and returned? Do you have a Gift Certificate Order Form on your website? Rea mail is now next-level marketing.

Email Marketing