Email Marketing Equipment Loyalty Program Website Management 
Modern Restaurant Management
JANUARY 22, 2024
How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? How do you manage your restaurant in a modern and efficient way? You can craft a B2C marketing strategy that is interesting, relevant, and successful by following this checklist.
Modern Restaurant Management
OCTOBER 20, 2023
To attract customers while accommodating tightened budgets, restaurants should consider employing marketing strategies that leverage data-driven insights to tailor messaging according to consumer needs. Through cookies and pixels, marketers have collected consumer data as they navigated the rise of the Internet.
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Modern Restaurant Management
JANUARY 31, 2024
To delve more into the results, Modern Restaurant Management (MRM) magazine reached out to Matt Zibell, VP Technology at TouchBistro. I think I was most surprised by the fact that 72 percent of FSR operators said they had a dedicated website – I thought this would be higher. What results did you find surprising and why?
Focus POS
SEPTEMBER 10, 2020
Restaurants can leverage software like upselling prompts to conduct better and more effective marketing. You should be able to manage and track your drivers and ensure they have turn-by-turn instructions for the fastest routes to ensure deliveries are made on-time. Loyalty program. SMS and email marketing.
Open for Business
MARCH 21, 2023
Word-of-mouth marketing and evangelism marketing are valuable parts of a restaurant’s marketing strategy. Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising.
Modern Restaurant Management
DECEMBER 28, 2020
Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their opinions on what we can expect in 2021. And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. Change management needs to be a top priority. Here are their responses.
Apicbase
AUGUST 5, 2022
If you look under the bonnet, you will see that struggling businesses often lack a clear restaurant marketing plan. Of course, marketing isn’t the only thing that makes or breaks a business, but it does give you an edge when you expand and open in new locations. You don’t need a fancy consultant to do your marketing.
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