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The Power of Social Media Marketing for Restaurants

Goliath Consulting

In todays digital-first dining culture, having a strong social media presence isnt optionalits essential. For restaurants, social media marketing is more than just posting food photos. Know Your Audience Before You Post Every restaurant has a unique vibe, and your social media should reflect that.

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Gen Z Wants More Than Good Food — Here’s How to Keep Them Coming Back

Modern Restaurant Management

The restaurant industry is undergoing a significant shift as Gen Z diners reshape dining expectations. This generation prioritizes social responsibility over traditional brand loyalty and gravitates toward integrity, sustainability, and values-driven experiences.

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From Local Love to Lasting Loyalty: Five Marketing Tips for Community Engagement

Modern Restaurant Management

Leverage Social Media and Local Influencers Social media and local influencers are invaluable tools for building connections and expanding your restaurant’s reach. We’ve seen firsthand how social media generates buzz—especially when our famous customers get involved.

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Balancing Dining Experiences with Cost-Conscious Strategies

Modern Restaurant Management

. “This enduring customer loyalty drives the restaurant industry forward, creating clear opportunities for restaurants to enhance the dining experience through strategic limited time offers, efficient delivery and exceptional in-person service," said Samir Zabaneh, CEO of TouchBistro.

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Restaurant Market Research: Ultimate Guide to Market Analysis

7 Shifts

You can identify potential gaps in the local dining landscape and create unique value propositions. Another goal might involve understanding your local dining market's preferences. In this case, you might run surveys or focus groups to check the potential of new cuisine styles or dining concepts and trends. With the 4.5%

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Understanding Gen Z Eating Habits: Authenticity and Tech-Savvy Preferences

Modern Restaurant Management

Gen Z is redefining dining, seeing your restaurant as an extension of their identity. Technological Integration : Gen Z's tech-savvy nature means they often discover new foods through social media. Fully Leverage Social Media : Platforms like TikTok and Instagram are where Gen Z lives.

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‘Marketing Doesn’t Stop at Getting Customers in the Door’

Modern Restaurant Management

“Every guest touchpoint–whether it’s a dine-in experience, an online order, or even a response to a review – can influence future business,” Mike Eng, Senior Director of Vertical Expansion at Klaviyo, told Modern Restaurant Management (MRM) magazine.

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