Modern Restaurant Management

JANUARY 24, 2023

In the digital age, online reputation management is critical for business success. Many depend on social media reviews and posts about a particular restaurant before deciding whether they will dine there or not. ORM increases your website’s authority. Even a few bad reviews can impact a store’s revenues.

Social Media 493

Social Media Website Management SEO Customer Experience 493

ChowNow

FEBRUARY 12, 2025

Between online reservations, third-party delivery apps, and direct ordering from your website, digital interactions often happen before a guest ever steps through your doors. Consumer insights: Beyond the basics, think about why people dine at your restaurant. Thats why a strong marketing strategy is the key to staying ahead.

2025 195

2025 Marketing Email Marketing Operations 195

ChowNow

FEBRUARY 21, 2025

Youll learn how to: Make your website easier to use Improve your restaurants online visibility so more customers find you Offer rewards to create more repeat customers Leverage third-party apps to drive more customers to your direct ordering system And so much more. The first step is making sure your website is mobile-friendly.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

Modern Restaurant Management

JUNE 24, 2021

Here are five additional benefits to outsourcing your restaurant’s digital marketing activities: Cost Savings : Instead of hiring an in-house digital and/or social media manager, outsourcing marketing efforts to an agency will ultimately be the better investment. Think for a moment about your restaurant’s current online presence.

Marketing 508

Marketing Social Media Mobile Ordering Website Management 508

ChowNow

JUNE 20, 2024

That’s where SEO for restaurants comes in and can be incredibly important. SEO can feel incredibly technical and overwhelming, especially if it’s new to you, but this beginner’s guide will help you get started. What is SEO? Why is SEO for restaurants so important?

SEO 195

SEO Social Media Website Management Mobile Ordering 195

Modern Restaurant Management

MAY 28, 2021

But, chances are you got into the restaurant business to manage or cook, not to market. It’s often worth it to hire a marketing manager who knows how to strategize and build your brand by: Planning campaigns and specific messaging. Optimizing your website and social media pages. Managing SEO.

Social Media 546

Social Media Website Management Mobile Ordering Food Order 546

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. That they can get coronavirus from someone sitting next to them while dining. Keegan Brown, Marketing Manager Easy On Hold & Brand Music.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

7 Shifts

OCTOBER 22, 2024

To do so, you must have an optimized website and engaging social media profiles. Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices. If your website isn’t optimized for mobile, you could be losing out on potential customers.

Book 195

Book Marketing Email Marketing Social Media 195

7 Shifts

OCTOBER 28, 2024

For dining establishments that rely on in-person traffic, a simple way to track new customers is by asking them directly when they place an order or through digital receipts that prompt a brief survey. Instead of casting a wide net with generic ads, use targeted marketing to reach the people most likely to dine at your restaurant.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

ChowNow

MARCH 14, 2025

Since 2014, these channels have grown 300% faster than dine-inand the trend isnt slowing down. Many restaurants struggle with high third-party app fees, low website traffic, and clunky ordering experiences that drive customers away. Leverage local SEO and help customers find your restaurant.

Ordering 195

Ordering Mobile Ordering Online Ordering Email Marketing 195

Modern Restaurant Management

NOVEMBER 3, 2022

To help you out, here's what this SEO expert has to say. Reviews On My Website’s Google Review Widget does a great job of this. Collect Reviews via Your Website. If you’re selling a product or service online, collecting reviews through your website itself can be very effective.

Email Marketing 508

Email Marketing Customer Service Website Management Customer Experience 508

7 Shifts

OCTOBER 9, 2020

Diners are turning to online ordering in increasing numbers because of COVID-19 pandemic restrictions on on-premise dining. This rise in digital interactions has made it critical for restaurants to have well-designed websites. This rise in digital interactions has made it critical for restaurants to have well-designed websites.

Design 397

Design Online Ordering Social Media Website Management 397

7 Shifts

OCTOBER 23, 2020

Did you know that three in four customers will visit a restaurant's website before dining at that restaurant? Here's the good news: restaurant website builders are making it easier than ever to create an online presence for your business. Restaurant website builders make your website easy to update and maintain.

Website Management 370

Website Management Online Ordering Hiring SEO 370

Web Diner

MARCH 21, 2025

Local SEO isn’t just another marketing buzzwordit’s the digital equivalent of having your restaurant on the most visible intersection in the neighborhood. Local SEO isn’t just another marketing buzzwordit’s the digital equivalent of having your restaurant on the most visible intersection in the neighborhood.

SEO 62

SEO Website Management Audits Mobile Ordering 62

7 Shifts

AUGUST 12, 2021

Is your website optimized, and does it provide a good user experience? Assume a customer discovers your website but cannot identify where you are located or how to contact you. If we consider Google, having such information on your website helps it appear in geo-targeted searches. How can you keep consumers coming back for more?

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

Social Hospitality: Restaurants

MARCH 27, 2020

Hilton Hotels had to furlough much of its staff and has set up a website for those employees to find work. With travel and dine-in demands at a low, your digital strategy must include adding more revenue from each booking or reservation. If you have a spa or dining area, these both offer further revenue opportunities with each booking.

Hospitality 454

Hospitality Marketing Travel Hotels 454

Modern Restaurant Management

OCTOBER 4, 2021

Darker, richer colors work well for an upscale dining establishment, and bright, cheerful colors are ideal for a family restaurant. Manage Social Media. But just as important as starting your own social media account is claiming and managing the pages for the restaurant on Yelp, Google, and other similar sites.

Marketing 474

Marketing Loyalty Program Social Media Online Ordering 474

7 Shifts

OCTOBER 22, 2024

89% of people do dining research on their phones, so if you’re not making the most of your online presence, you're missing out on a huge opportunity. If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

7 Shifts

MAY 31, 2024

But the revenue restaurants get from digital channels like their mobile apps and websites surpasses the 32% of revenue they generate onsite and 26% over the phone. This tool can help maximize your marketing efforts by saving you time crafting emails and managing guest segments. Let’s go over each category.

2024 221

2024 Marketing Email Marketing SEO 221

Modern Restaurant Management

JULY 20, 2022

Despite these challenges, on-premise dining continues to return, with 13 million diners seated via Yelp in Q1 2022, up 48 percent compared to Q1 2021. The right partner should be able to employ all the local search-specific tools and content management solutions that exist today. Local Search Done Right. Or all of those?

Advertising 474

Advertising Consumer Goods Transportation Retail 474

ChowNow

FEBRUARY 14, 2024

More and more restaurants are launching their own websites, mobile apps, and online ordering channels. THE WEBSITE BUILDER FOR INDEPENDENT RESTAURANTS Now, ChowNow will launch premium restaurant websites built by our experts and optimized for ordering. It’s super user-friendly and so professional looking.

Website Management 195

Website Management Mobile Ordering SEO Online Ordering 195

7 Shifts

OCTOBER 22, 2019

These help you define the goals you want to achieve for benchmarking success, assist with SEO discoverability , and establish the overall visual and copywriting guidelines to follow. That’s why optimizing your profile for SEO is essential, and core to this is crafting a good bio. Link your official website in the space provided.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. COVID-19 Consumer Dining Trends. Mixed take-out bag. Mixed take-out bag.

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493

7 Shifts

OCTOBER 17, 2019

While Instagram in particular has taken the food and restaurant communities by storm, it’s still important to have a website to serve as your restaurant’s official home on the internet. Fortunately, website design platforms like WordPress, Squarespace, and Wix are lowering the barrier to entry to web design. Not convinced?

Demo 240

Demo Website Management Online Ordering SEO 240

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. They should all work together to create a smooth customer journey, from their initial search on your website to when they sit down with their meal. Download now.

Seating 221

Seating Email Marketing Marketing SEO 221

7 Shifts

MAY 23, 2024

The competition in the restaurant industry is getting tighter. In fact, 45% of restaurant operators expect their competition to be much more intense in 2024 than last year. That said, we've compiled some of the best techniques for increasing restaurant sales and taking your business to new heights.

Social Media 195

Social Media Loyalty Program Email Marketing Seasonal Menu 195

ChowNow

SEPTEMBER 9, 2024

However, with so many dining options available to customers, you need a clear and actionable plan to boost your brand awareness and visibility. Investing in an automated marketing solution, like ChowNow’s automated email marketing, can help keep expenses predictable and manageable.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

7 Shifts

AUGUST 26, 2024

62% of consumers use the search engine to find restaurants, while 51% cite it as the best tool to get more information on a dining establishment, so you should maximize your online presence. However, SEO is no longer enough due to high competition in the food industry. That's where Google Ads comes in.

Customer Service 195

Customer Service Seasonal Menu Website Management Online Ordering 195

7 Shifts

JUNE 16, 2024

Restaurant marketing strategies combine online and offline techniques to help managers create a strong brand identity, attract new customers, retain old diners, promote their restaurants, and ultimately increase revenue. For instance, millennials dine out an average of 241 times yearly.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Restaurant Engine

MAY 14, 2025

Ultimately, youll increase the rate at which they dine with you, engage your customers, and increase your revenue. This approach taps into status-driven motivation and is ideal for higher-end or fine-dining establishments. This can be especially effective for cafs, casual dining spots, or lunch-focused venues.

Loyalty Program 52

Loyalty Program Website Management Point of Sale Customer Experience 52

Restaurant Engine

APRIL 9, 2025

Your positive and negative reviews can greatly impact a persons decision to eat at your restaurant or find another place to dine. This is why its essential to manage your restaurants online reviews effectively. In this article, we look at managing your online reviews and how to turn feedback into positive outcomes.

Management 52

Management Management Website Management Email Marketing 52

Restaurant Engine

FEBRUARY 22, 2023

Update your content regularly to encourage repeat website visits. According to experts, nearly 80% of people will visit a restaurant’s website before dining in or taking out food. This is one of the many reasons your website is the centerpiece of your marketing efforts. Make sure this isn’t yours.

Website Management 110

Website Management Social Media SEO Email Marketing 110

Restaurant Engine

OCTOBER 11, 2023

You can also direct people to your website to see more of your Google reviews. So, you want to respond to all of your positive and negative reviews. #4: Use Reviews in Your Website Content You already know that the more reviews you have, the better. Are they on your website? You can do all the marketing in the world.

Social Media 110

Social Media Email Marketing SEO Website Management 110

Restaurant Engine

APRIL 23, 2025

If youre a restaurant owner or manager, youll find that by collaborating with influencers you will elevate your brand, increase foot traffic in your restaurant, and build a buzz for your food that other advertising methods just cant replicate. It lives on Facebook, Instagram, TikTok, and more. They trust the influencers endorsements.

Influencer 52

Influencer 2025 Website Management Email Marketing 52

SpotOn

MAY 1, 2024

To get some extra recognition online, restaurants can complete a few simple changes to their website and Google Business Profile to improve how guests discover their business online. This process is known as optimizing for local SEO (search engine optimization). What exactly is search engine optimization (SEO)?

SEO 52

SEO Definition Online Ordering Website Management 52

Restaurant365

APRIL 9, 2020

Marketing your restaurant in a constantly changing digital world can be challenging, but digital marketing is essential both for converting former dine-in customers into takeout and delivery customers, and bringing in new and existing customers when restaurant restrictions are lifted. Prioritize local SEO.

Marketing 88

Marketing Social Media Email Marketing Mobile Ordering 88

Restaurant Clicks

NOVEMBER 5, 2017

Website blog posts and updates. Optimizing your website pages. Building links to your site from other reputable websites. Private dining, event & catering lead generation optimization. Private dining, event & catering lead generation optimization. Reputation management – review monitoring.

Marketing 76

Marketing Email Marketing SEO Social Media 76