Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. That they can get coronavirus from someone sitting next to them while dining. Extra side, desert, take-home dressing, etc.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

ChowNow

FEBRUARY 12, 2025

New concepts, ghost kitchens, and delivery-only brands are popping up constantly, making it harder for any single restaurant to stand out. Today, customers rely on Google searches, online reviews, and social media to decide where to eat. Heres why ignoring restaurant marketing in 2025 is a mistake you cant afford to make: 1.

2025 195

2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

JANUARY 24, 2023

Many depend on social media reviews and posts about a particular restaurant before deciding whether they will dine there or not. Nearly half of your market depends on social media comments for their restaurant reviews. In the digital age, online reputation management is critical for business success.

Social Media 493

Social Media Website Management SEO Customer Experience 493

7 Shifts

OCTOBER 28, 2024

For example, if you run a social media campaign or pay for online ordering integrations, all of these contribute to your overall marketing expenses. Instead of casting a wide net with generic ads, use targeted marketing to reach the people most likely to dine at your restaurant.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

ChowNow

MARCH 21, 2025

Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one. Key customer factors that influence dining preferences, from demographics to behavior. Lets get started and find your target audience.

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

7 Shifts

OCTOBER 22, 2024

Nowadays, running a successful restaurant takes more than great food and good service. To do so, you must have an optimized website and engaging social media profiles. If your website isn’t optimized for mobile, you could be losing out on potential customers.

Book 195

Book Marketing Email Marketing Social Media 195

ChowNow

FEBRUARY 7, 2025

To get the most out of your marketing budget, be very clear with your goals. Promotions, local SEO, and social media ads can help bring more people through your door. In this guide, youll learn how to create a budget that works for your business without overspending or second-guessing every decision.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

MAY 28, 2021

It’s also not enough to pull out your smartphone, snap a few dishes, and call it a day. Plus, using pictures of your restaurant and food on social media is a great way to get noticed and spark digital conversations. Consider the fact that nearly 50 percent of diners are influenced by social media.

Social Media 546

Social Media Website Management Mobile Ordering Food Order 546

Social Hospitality: Restaurants

FEBRUARY 25, 2021

Check out these six different channels that will define your restaurant’s marketing moving forward. There is a variety of restaurant technologies out there to help. One of the best ways to get an accurate Online Menu easily is have it tied to your standard dine-in menu. Restaurants adopted them to facilitate contactless dining.

2021 434

2021 Social Media Mobile Ordering Online Ordering 434

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades. Whatever plans and forecasts you had for your restaurant are yesterday’s bread now.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

7 Shifts

OCTOBER 22, 2024

89% of people do dining research on their phones, so if you’re not making the most of your online presence, you're missing out on a huge opportunity. Additionally, local marketing helps restaurants stand out by targeting specific audiences within their immediate area.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Modern Restaurant Management

JUNE 23, 2023

Every brand has a story, and that’s what makes customers, employees and franchisees take notice, choose you and keep coming back. Think about each of your customer audiences and what they’re seeking in their dining experience. Yet, there is nothing common about your specific brand. business park or neighborhood shopping plaza).

Franchising 450

Franchising Franchise Marketing Social Media 450

ChowNow

MARCH 14, 2025

Since 2014, these channels have grown 300% faster than dine-inand the trend isnt slowing down. Operators who ignore this opportunity risk losing significant revenue to their competitors while missing out on the chance to build a stronger connection with their customers. Make the check out process simple and easy.

Ordering 195

Ordering Mobile Ordering Online Ordering Email Marketing 195

7 Shifts

OCTOBER 9, 2020

Diners are turning to online ordering in increasing numbers because of COVID-19 pandemic restrictions on on-premise dining. Here are six steps to take before opening any restaurant website builders. COVID-19 updates - Tell customers what you’re doing to keep them safe whether they dine in with you or get takeout.

Design 397

Design Online Ordering Social Media Website Management 397

ChowNow

APRIL 25, 2025

With a restaurant email list, operators have a direct line of communication with guests that cant be blocked by third-party platforms that hide your customer data or social media algorithms that no one really understands. Theyve either dined with you, placed online orders, or want to hear about upcoming events and menu items.

Email Marketing 195

Email Marketing Marketing Loyalty Program Online Ordering 195

7 Shifts

AUGUST 12, 2021

In that sense, make sure to double-check your NAP across the web to ensure its consistency and accuracy, as this directly influences your SEO ranking and search visibility. Engagement on Social Media. The key is in the way they handle their social media. Every stage of the client's journey should be examined.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

The Rail

FEBRUARY 7, 2025

By Torrey Tayenaka, Contributor In a highly competitive restaurant industry, its crucial to stand out from the crowd and bring an influx of new guests through the door. Taking it a step further than high-quality images , video marketing taps into the sensory appeal that text and photos cant achieve. The same is true of videos.

Marketing 130

Marketing Serving Loyalty Program Social Media 130

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. COVID-19 Consumer Dining Trends. Mixed take-out bag.

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493

7 Shifts

OCTOBER 22, 2019

In a social media-heavy world, the visual appeal of a restaurant has become more important than ever. Now, the restaurant has lines extending around the block with patrons waiting to taste—and take photos of—their food. With social media, we're able to reach people around the globe—it's so important.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Social Hospitality: Restaurants

MARCH 27, 2020

Let’s focus on steps you can take to market your hotel or restaurant during the coronavirus crisis. There’s still an audience out there that will eventually re-engage with your brand; the key is to connect with them. With so many employees out of work, now would be the perfect time to reward their loyalty.

Hospitality 454

Hospitality Marketing Travel Hotels 454

7 Shifts

OCTOBER 23, 2020

Did you know that three in four customers will visit a restaurant's website before dining at that restaurant? These social networks don't have the capabilities your restaurant needs to become an online business. Cons: Creating your website can take up a lot of time out of your busy schedule.

Website Management 370

Website Management Online Ordering Hiring SEO 370

Social Hospitality: Restaurants

AUGUST 8, 2021

Social proof is the idea human beings are conditioned to copy the actions of other people with whom they relate. Adult’s choices are influenced by the people in their social circles. Adult’s choices are influenced by the people in their social circles. In this way, reviews will also help with SEO.

Social Media 244

Social Media SEO Influencer Magazine 244

7 Shifts

MAY 31, 2024

To help you out, we've listed some of the most used tools that even beginners in digital marketing can easily navigate. Best restaurant marketing tools, software, and platforms for your business We rounded up and categorized various restaurant marketing tools by type, including email marketing, SEO, SMS, and social media tools.

2024 221

2024 Marketing Email Marketing SEO 221

Modern Restaurant Management

JANUARY 31, 2025

The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board. ” A Year of Challenges U.S.

Marketing 221

Marketing Loyalty Program 2024 2025 221

7 Shifts

OCTOBER 9, 2019

You wake up, have a coffee, and decide that it’s a perfect day to go out for a nice brunch. There are a few things you can do to take your loyalty program to the next level. Integrating your mobile app with your POS takes things a step further by helping you gather more meaningful data and provide exceptional customer service.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

7 Shifts

NOVEMBER 1, 2022

There are more options for eating out than ever before. And the big restaurant brands are only getting bigger , making it even harder to stand out. Your plan should be comprehensive, well thought out, achievable, and consistent. Your plan should be comprehensive, well thought out, achievable, and consistent.

Seating 221

Seating Email Marketing Marketing SEO 221

Goliath Consulting

SEPTEMBER 7, 2023

In the digital age, the culinary world doesn’t just battle it out in the kitchen. Local SEO: Claim Your Territory When “best restaurants near me” is searched, your restaurant should be the top recommendation. Local SEO also benefits from: Regularly updating Google My Business listings.

Marketing 195

Marketing SEO Email Marketing Mobile Ordering 195

ChowNow

SEPTEMBER 9, 2024

It all comes down to marketing, whether it’s a social media post or an email blast. However, with so many dining options available to customers, you need a clear and actionable plan to boost your brand awareness and visibility. You should also consider behavioral factors like interests, values and dining preferences.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

Social Hospitality: Restaurants

AUGUST 8, 2021

Social proof is the idea human beings are conditioned to copy the actions of other people with whom they relate. Adult’s choices are influenced by the people in their social circles. Adult’s choices are influenced by the people in their social circles. In this way, reviews will also help with SEO.

Social Media 195

Social Media SEO Influencer Magazine 195

7 Shifts

JANUARY 7, 2021

There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades. While these local favorites are great at attracting their neighbors to visit again and again, to out-of-towners, they’re just another restaurant that looks like it could do with some renovations.

Marketing 195

Marketing 2021 SEO Loyalty Program 195

7 Shifts

MAY 23, 2024

That said, we've compiled some of the best techniques for increasing restaurant sales and taking your business to new heights. To make the most of these few seconds, ensure your menu is well-organized, and the details are laid out thoughtfully. The competition in the restaurant industry is getting tighter.

Social Media 195

Social Media Loyalty Program Email Marketing Seasonal Menu 195

ChowNow

FEBRUARY 14, 2024

So much so that diners go out of their way to order directly from restaurants they love. Each will be an extension of restaurants’ in-house dining experience and designed to increase reach, sales, and profits: OPTIMIZED FOR COMMISSION-FREE ORDERS Restaurant websites are designed to drive more orders and max profits.

Website Management 195

Website Management Mobile Ordering SEO Online Ordering 195

7 Shifts

JUNE 16, 2024

These strategies can combine traditional restaurant advertising techniques like pamphlets, billboards, and radio promotions with modern ideas like running paid ads, advertising on social media, and collaborating with influencers. In 2020, the number of establishments in the food and beverage industry was estimated to be 23.1

Marketing 195

Marketing 2024 Email Marketing Social Media 195

ChowNow

JULY 3, 2024

Create a Realistic Budget Before a grand opening takes place, it’s important to set time aside to look at costs and allocate funds for marketing, staff training, decor, entertainment and menu specials. Do a Dress Rehearsal Take initiative and schedule a dress rehearsal to prepare for the grand opening. The more the merrier!

Email Marketing 195

Email Marketing Social Media Customer Service Training 195

ChowNow

FEBRUARY 20, 2024

In fact, 77% of diners visit a restaurant’s website before dining in or ordering out. Luckily, with the right SEO tools, your restaurant can appear at the top of search results and bring in tons of new diners. ” Then use SEO tools to make sure your website is ranking high for those keywords. .”

Ordering 195

Ordering Mobile Ordering Front of House SEO 195

Social Hospitality: Restaurants

FEBRUARY 25, 2021

Check out these six different channels that will define your restaurant’s marketing moving forward. There is a variety of restaurant technologies out there to help. One of the best ways to get an accurate Online Menu easily is have it tied to your standard dine-in menu. Restaurants adopted them to facilitate contactless dining.

2021 150

2021 Social Media Mobile Ordering Online Ordering 150

7 Shifts

OCTOBER 17, 2019

If your competitor has an informative and easy-to-find website and your restaurant doesn’t, you could be missing out on a lot of business. Search engine optimization (SEO): People are searching for the best restaurants in your area on Google. In fact, 45% of diners check a restaurant’s online presence before deciding where to eat.

Demo 240

Demo Website Management Online Ordering SEO 240