Restaurant Engine

DECEMBER 14, 2022

You can improve your bottom line by picking a few social media platforms to use and grow. According to one source, more than 75% of people make a purchase decision based on something they see on social media, and that holds true for restaurants. 1: Social Media is Valuable. 2: Social Media Drives Traffic.

Social Media 116

Social Media Email Marketing Coupons Customer Service 116

Goliath Consulting

DECEMBER 7, 2021

Social media continues to be one of the best marketing channels of the century. Social media is an essential component of many brands’ marketing strategies. 90% of marketers say that social media marketing has increased their business exposure.

Social Media 97

Social Media Marketing Email Marketing 2022 97

Goliath Consulting

SEPTEMBER 6, 2021

It’s now the standard that business owners use social media to promote their businesses. Restaurant owners, especially, must be focused on marketing their products on social media. Social media is an important influence on a consumer’s buying decisions. Build your social media presence.

Social Media 97

Social Media Marketing Influencer Customer Service 97

Next Restaurants

MAY 2, 2022

Did you know that 60% of customers read an online review first before going to a restaurant? customers tried out a restaurant for the first time because of its social media posts. For restaurant owners, this means that it’s essential to keep your presence on social media active and engaging.

Social Media 137

Social Media Customer Service Customer Experience Online Ordering 137

7 Shifts

AUGUST 12, 2021

In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. Data acquired about your actual consumers can be used in both online and offline marketing campaigns. Assume a customer discovers your website but cannot identify where you are located or how to contact you.

Marketing 397

Marketing Loyalty Program Email Marketing Social Media 397

Black Box Intelligence

JULY 20, 2022

Content marketing is one of the most powerful methods available to restaurants for building their brand. For each quarter, we take the stress out of planning your social media content with our free AreTheyHappy Foodie Days Calendar! How to Create Social Media Content Consistently. Don’t stress over social media.

Social Media 71

Social Media Marketing Download Online Ordering 71

Modern Restaurant Management

OCTOBER 23, 2023

With the fierce competition in the food industry, a well-thought-out pre-launch marketing strategy is crucial to ensure your restaurant gets the attention it deserves. Ultimately, your restaurant's website is often the first point of contact between you and potential customers, and it’s more than likely it will be viewed on a phone.

Fine Dining 208

Fine Dining Marketing Social Media Influencer 208

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Indoor Media

MARCH 1, 2021

Many people don’t realize that all influencers and big businesses use a range of social media tools to create and monitor content. Photo Editors The most prominent social media tools out there are photo editors. Is there one customer leaving a flagrant review for every restaurant in your community?

Social Media 145

Social Media Small Business Advertising Coupons 145

The Rail

APRIL 4, 2023

By Torrey Tayenaka, Contributor Video marketing for restaurants is an essential type of marketing campaign to inspire patrons to visit or order. Video Marketing Data In 2022, over 24 billion dollars was spent by restaurant owners to advertise their businesses. This is how you show them the colors and textures of your food.

Social Media 105

Social Media Front of House Advertising 2022 105

Sling

DECEMBER 24, 2020

Restaurant social media marketing is more important for the success of your business than ever before. Even when your customers can’t come out and visit your restaurant in person, they can still stay in touch — and perhaps order delivery — through the power and reach of the internet. 2) Go Where The People Are.

Social Media 78

Social Media Marketing Customer Service Hiring 78

Modern Restaurant Management

JANUARY 10, 2023

according to Capterra’s TikTok Marketing Survey. TikTok marketing yields undeniable power, especially with Gen Z as it helps mitigate choice paralysis by giving users immersive, vertical videos that take them inside a business instantly, rather than sifting through text-heavy sites. Molly Burke. Make video quality a priority.

Marketing 212

Marketing Social Media Small Business Cash Management 212

Modern Restaurant Management

NOVEMBER 3, 2023

All it takes is one negative review or piece of criticism, and instantly, potential might customers turn away from your business and toward a competitor. At one point or another, we’ve all seen some food blogger or influencer’s content plastered across our social media pages. What Is Influencer Marketing?

Influencer 196

Influencer Book Marketing Social Media 196

Bingage

DECEMBER 5, 2019

Well, social media is a quite familiar term for everyone! When it comes to building a marketing strategy to increase restaurant business sales , social media and online marketing is an unavoidable element. and how to take photos that are customer-friendly and proper social media monitoring.

Social Media 98

Social Media Marketing Consumer Goods Influencer 98

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Table of Contents.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

AUGUST 22, 2023

AI is everywhere: It’s pasted across headlines (like this one), trending on social media and the subject of conversations. Based on all the buzz, it’s touted as AI-mazing for marketing. This has led many businesses to view it as a marketing magic bullet to solve their revenue woes.

Marketing 167

Marketing Social Media Point of Sale Customer Service 167

7 Shifts

FEBRUARY 7, 2024

After that, the most popular back-office technologies were accounting software (55%), mobile payments (52%), and third-party food delivery services (51%). The restaurant tech industry is growing, with software and services designed to streamline almost every aspect of your business.

Technology 312

Technology Mobile Ordering Social Media Online Ordering 312

Food Business

DECEMBER 10, 2021

Faith Wachter got her start in social media when she was handed an additional set of tasks-- to run the social needs of a local public TV, MPT. She diligently learned on the job building a skill set she discovered was marketable. Have you fallen into some Social Media faux pas traps? We discuss basics.

Social Media 100

Social Media 2022 2021 Customer Service 100

Cheetah

JANUARY 27, 2022

As 2022 kicks off, operators that wish to stay competitive must upgrade their website and social media presence to keep up with the changing restaurant world. The time and skill set required to keep all your social media channels, website, POS and scheduling systems and other tech tools up to date and effective is becoming harder.

Social Media 78

Social Media 2022 Website Management Online Ordering 78

The Restaurant Times

DECEMBER 17, 2021

Cafes and coffee shops across the world are discovering the power of social media. Since coffee shops need the in-person presence of customers to increase sales, they must develop a strong online presence to woo people and keep them coming back! Top Ways Coffee Shops Can Leverage Social Media.

Social Media 98

Social Media Loyalty Program Merchandise Point of Sale 98

Indoor Media

JANUARY 14, 2021

When you first start your organic social media strategy , it probably feels easy to develop social media prompts for your company’s profiles. Organic social media is seemingly easy. Organic social media is seemingly easy. How Often Should I Post to Social Media?

Social Media 88

Social Media Small Business Coupons Advertising 88

Modern Restaurant Management

JANUARY 22, 2020

Now that consumers have become more particular with dining, service standards have skyrocketed, and expectations are higher than ever before. Statistics show that 96 percent of consumers from across the globe say that customer service plays a critical factor in choosing a brand they’ll be loyal to. Self-Service Tech.

Customer Service 228

Customer Service 2020 Social Media Mobile Ordering 228

Modern Restaurant Management

NOVEMBER 27, 2019

Restaurateurs, if you are reading this article, it means that you are either sold to the idea of social media marketing or are already incorporating social media in your marketing strategy. How many of your social media fans are actually inquiring about your products or services?

Social Media 145

Social Media Customer Service Small Business Marketing 145

Social Hospitality

FEBRUARY 25, 2021

For most of its existence, restaurant marketing focused on a single goal: getting more people through the door. How can you convince a customer to come to your business and spend money on your food? Technological advancements and changes to the industry brought on by COVID-19 flipped the focus of restaurant marketing on its head.

2021 434

2021 Social Media Mobile Ordering Online Ordering 434

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Basant Baruah, Senior Content Marketer, Beaconstac. Keegan Brown, Marketing Manager Easy On Hold & Brand Music.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Modern Restaurant Management

FEBRUARY 18, 2022

It’s essential to adopt sound marketing strategies for your in-house food delivery business. Here are some tips to best advertise that you offer delivery services. Offer Quality Services. Excellent Customer Services : Your customer service rep and delivery employees reflect the image of the business.

Delivery 188

Delivery Marketing Email Marketing Social Media 188

7 Shifts

DECEMBER 14, 2022

Can a single customer bring a restaurant chain to their knees? In the age of social media, anything is possible. Other Restaurant Marketing Resources. How is TikTok different from other social media platforms? Choose your username (keep it consistent with your other social media accounts).

Marketing 221

Marketing Social Media Email Marketing Influencer 221

24/7 Waiter

FEBRUARY 1, 2024

With the expansion of the digital world, social media marketing has become one of the predominant ways to get your message out there. You can gain a ton of customers by using social platforms like Facebook and Instagram. Talk About It – Social interaction is important.

Social Media 36

Social Media Online Ordering Ordering Advertising 36

Modern Restaurant Management

DECEMBER 20, 2023

In the dynamic and ever-evolving restaurant industry, culinary experiences are shaping customer preferences. After all, this business is all about people with customers at the forefront of decisions being made. So how do you thrive in a customer-driven competitive market? The industry is projected to reach $1.2

Customer Experience 197

Customer Experience Innovation Social Media Seasonal Menu 197

Modern Restaurant Management

JUNE 20, 2023

So, how do you attract more customers to your restaurant in the competitive market? One way to do this is by building social proof. Social proof in marketing leverages the fact that consumers trust the actions and opinions of other users to make decisions. How do you build social proof for your restaurant business?

Social Media 203

Social Media Email Marketing SEO Consumer Goods 203

Restaurant Engine

APRIL 24, 2024

Marketing is the key to growing your restaurant and increasing your brand awareness. To do those things, you need a strong, well-developed marketing strategy. In this article, we look at the eight most frequently asked marketing questions for restaurants. 1: What is the “Marketing Mix?” 2: Why Do I Need a Website?

Marketing 52

Marketing Social Media SEO Mobile Ordering 52

Black Box Intelligence

JULY 20, 2022

Content marketing is one of the most powerful methods available to restaurants for building their brand. For each quarter, we take the stress out of planning your social media content with our free AreTheyHappy Foodie Days Calendar! A new approach to customer interaction Why is this important? Okay, what do I do now?

Social Media 40

Social Media Marketing Download Online Ordering 40

Chowly

APRIL 17, 2024

Introduction In the dynamic realm of restaurant marketing, two industry leaders, Targetable and Chowly, are forging a united path forward. Their recent insights, shared on a Hospitality Hangout podcast episode, shed light on innovative strategies tailored to improve digital marketing for SMBs. The journey begins with discoverability.

Marketing 52

Marketing Social Media Email Marketing Online Ordering 52

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Not convinced?

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Modern Restaurant Management

NOVEMBER 19, 2021

With all the challenges on your plate, implementing a robust marketing plan might not be on your radar. However, taking steps to increase your loyal customer base will ensure your restaurant flourishes during this difficult season. Here are a few unique marketing ideas designed to boost customer traffic and develop loyal customers.

Marketing 189

Marketing Loyalty Program Social Media Food Supply 189

Modern Restaurant Management

APRIL 11, 2024

Many of the businesses on the list resonate with diners because they have successfully filled a customer need in an impactful way. Brands like Scooter’s Coffee and Wawa, with their drive-thru food pickup locations, emphasize speed and customer service to keep customers moving through their day.

Social Media 186

Social Media Small Business Customer Service Customer Experience 186

SpotOn

MARCH 5, 2024

Designed to streamline the restaurant marketing process, SpotOn Marketing Assist is the first product of its kind to empower restaurants to drive guest visits and boost sales while eliminating the time and resources needed for self-serve marketing tools. 

Marketing 115

Marketing Email Marketing Social Media Loyalty Program 115