7 Shifts

OCTOBER 9, 2020

According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. Online ordering - Ditto.

Design 397

Design Social Media Mobile Ordering Online Ordering 397

Modern Restaurant Management

NOVEMBER 3, 2022

However, the term ‘get more Google reviews’ receives approximately 14,000 annual global searches, suggesting business owners and marketeers are struggling to find the secret to success. To help you out, here's what this SEO expert has to say. Ask for Reviews – They Won’t Always Come to You.

Email Marketing 193

Email Marketing Customer Service Website Management Customer Experience 193

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. So, where do you start?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

7 Shifts

OCTOBER 23, 2020

Did you know that three in four customers will visit a restaurant's website before dining at that restaurant? Cons: Creating your website can take up a lot of time out of your busy schedule. Hiring a website designer or developer usually starts at $1k to customize a template or $10k to build a completely custom website.

Website Management 370

Website Management Online Ordering SEO Hiring 370

The Rail

JUNE 4, 2024

By Eric Tress, Contributor When you talk about marketing in this era, people quickly think of social media marketing, content marketing, and search engine optimization (SEO), among other online marketing methods. Here’s your guide to restaurant marketing with direct mail. What is Direct Mail Marketing?

Marketing 52

Marketing Email Marketing Restaurant Law Coupons 52

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Basant Baruah, Senior Content Marketer, Beaconstac. Keegan Brown, Marketing Manager Easy On Hold & Brand Music.

Marketing 233

Marketing Social Media Food Safety Email Marketing 233

Next Restaurants

OCTOBER 31, 2019

Take to their phones and devices to track down the hottest, highest rated restaurant nearby. Turns out what you do (or don’t do) online determines your restaurant’s success. It’s time to craft an attention-grabbing digital marketing campaign. But first, they have to take a seat at your table. The result?

Email Marketing 84

Email Marketing Marketing Loyalty Program Social Media 84

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards. Let’s start – 1.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Do Register Locally (Basic SEO).

Delivery 98

Delivery Marketing Social Media SEO 98

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. You wake up, have a coffee, and decide that it’s a perfect day to go out for a nice brunch. That’s why digital marketing is so important. Not convinced?

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Restaurant365

APRIL 9, 2020

Marketing for restaurants has never been more critical. Your online presence is a key component of a successful marketing effort for your restaurant business. When considering starting a marketing campaign, it’s first essential to understand your target audience. Prioritize local SEO.

Marketing 88

Marketing Social Media SEO Email Marketing 88

Indoor Media

AUGUST 5, 2020

Whichever route you choose to take, be it build your own or hire a professional, here’s a checklist to help you create an effective, traffic-driving auto shop website. A well-thought-out domain name is critical to your marketing and advertising. Contact page- List any information for how customers can reach you.

SEO 117

SEO Website Management Customer Service Advertising 117

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

7 Shifts

MAY 23, 2024

This proves that any restaurant business owner who wants to survive in this economy should be open to trying unconventional sales strategies to attract customers and continue making a profit. That said, we've compiled some of the best techniques for increasing restaurant sales and taking your business to new heights.

Social Media 195

Social Media Loyalty Program SEO Email Marketing 195

The Restaurant Times

NOVEMBER 17, 2022

When it comes to restaurants, especially, guests search for locations that offer unique food, a comfortable ambiance, and only the best customer service. Additionally , 20% of customers who shop at pop-ups decide to do so to share experiences. . The market has changed regarding what people spend their money on in recent years.

Marketing 52

Marketing 2023 Email Marketing Social Media 52

Marketing4Restaurants

MAY 20, 2021

We talked about how it makes the purchasing experience seamless for customers and how it brings value to food establishments. There are just so many things you can do to spread the word about your restaurant and Martec (marketing technology) is essential in doing this. Yoast is your go-to tool to boost your SEO campaigns.

Technology 52

Technology Email Marketing Marketing SEO 52

Indoor Media

MARCH 1, 2018

While you may not be familiar with the proper term “domain name” you use it daily whenever you visit a website or send an email. It is used most commonly as your website address, but can also be used to create a customized email address. How does a domain benefit my marketing? Secure Your Online Brand. Build Recognition.

Email Marketing 78

Email Marketing SEO Customer Service Advertising 78

The Restaurant Times

SEPTEMBER 22, 2021

It takes more than a vibrant location, eye-catching décor, and delicious food to run a restaurant. A website is a tool for branding, expanding business opportunities, effectively engaging customers, and other stakeholders. Moreover, visual marketing is on an upward trajectory. Better The Photography, Higher The Sales .

Social Media 59

Social Media SEO Website Management Online Ordering 59

Restaurant Clicks

NOVEMBER 5, 2017

Whether your restaurant is opening soon or has been open for some time, you’ll need to make some decisions on hiring an internal marketing team. Too many people applying for marketing jobs believe posting on instagram and snap chat qualifies them as a marketing director. Social Media Marketing. Email Marketing.

Marketing 61

Marketing Email Marketing SEO Social Media 61

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. The survey found that 59 percent of US and 47 percent of UK consumers plan to dine-out as soon as they are able. Mixed take-out bag.

2020 188

2020 Loyalty Program Mobile Ordering Fast Casual 188

Indoor Media

APRIL 9, 2018

Digital advertising has become a practically mandatory element of marketing. If you’re like most small business owners (myself included), getting started with digital marketing can be overwhelming. Rather, advertising’s purpose is solely to generate new customers and retain current ones. Claim your local listings.

Advertising 78

Advertising Social Media Website Management Email Marketing 78

Ordyx

OCTOBER 23, 2019

Photo by Marek Rucinski It t urns out that customer loyalty is an essential ingredient for any thriving business. Increase customer retention rates by… following these 6 steps! There is no downside to customer loyalty. Perfect, so the next step is you get your customers to become more loyal.

Loyalty Program 52

Loyalty Program Email Marketing Social Media Customer Service 52

The Restaurant Times

SEPTEMBER 2, 2020

In the highly competitive Saudi restaurant space, despite providing excellent food and service, one cannot merely rely on word-of-mouth to gain massive popularity. As the competition among restaurants is exceptionally stiff, they need to do the right marketing to succeed. Social Media Marketing. Customer Engagement.

Marketing 52

Marketing Social Media Email Marketing Mobile Ordering 52

RGU

JANUARY 1, 2020

Debra Murphy As I was working on my content audit , I came across a couple of posts on small business marketing trends for the years 2013 and 2014. Each trend became a marketing must-have for small businesses. I’ve consolidated the content and updated the small business marketing trends to reflect the value they provide today.

Small Business 52

Small Business Marketing Email Marketing Mobile Ordering 52

SpotOn

MAY 1, 2024

Getting your business discovered by potential customers is a challenging task. Small businesses can use paid ads, social media promotion, and other clever tactics to lure curious local customers to try a new food spot. This process is known as optimizing for local SEO (search engine optimization).

SEO 52

SEO Definition Online Ordering Website Management 52

Touch Bistro

MAY 26, 2021

With so many people out in a sea of stars and stripes on the 4th of July, how do you get them to come to your restaurant? The right 4th of July specials will drive traffic to your restaurant, helping you take advantage of one of the biggest celebrations of the year. Marketing and Promotions. Restaurant Schedule Template.

Specials 111

Specials 2021 Merchandise Mobile Ordering 111

RGU

SEPTEMBER 29, 2019

One of the most important, but overlooked, hats that you wear is marketing your product or service. Limited staff, budget and time can cause restrictions and roadblocks for small business owners, so it is easy to let marketing efforts fall through the cracks. The best part of all, Canva is 100% free to use.

Small Business 40

Small Business Marketing Email Marketing Social Media 40

Restaurant365

NOVEMBER 19, 2019

Employees determine the customer service experience in a restaurant. While managing an accurate inventory is essential for a healthy bottom line, it also has the benefit of smoothing out other operational challenges restaurants face. Here are the top 10 operational challenges restauranteurs should expect in 2020: 1.

Operations 92

Operations 2020 Mobile Ordering Social Media 92

Lavu

NOVEMBER 27, 2019

Across the country, food truck operators are relying on the latest technology to streamline operations, manage wait times, inform customers, and so much more. Menu customization—If you offer multiple sides, different condiments, or other specialty additions, you can customize your menu to feature all that’s available.

Food Truck 78

Food Truck Technology Food Mobile Ordering 78

Restaurant365

DECEMBER 4, 2020

This includes enforcing health requirements with your employees, and also making sure to communicate your policies to customers. Customer behavior isn’t something that will likely change overnight, so a challenge in 2021 will be to instill customer confidence in your business while still maintaining healthy operations.

2021 78

2021 Operations Mobile Ordering Social Media 78

Restaurant Engine

OCTOBER 28, 2020

Whether you’re just starting your food truck, or you’ve been around awhile a website is a pivotal piece in your marketing arsenal. It’s the central hub for all your food truck marketing, and not only does your food truck website need to be mobile friendly, it also must be user friendly and provide all the necessary information.

Food Truck 78

Food Truck Social Media Food Mobile Ordering 78

Restaurant Clicks

JANUARY 3, 2019

A new year is here and the world around us changes every day when it comes to keeping up with marketing trends and technology for your restaurant business. “No one plans to fail, they only fail to plan” Start this yea with a solid restaurant marketing plan. Check out the free marketing plan template download here.

2019 61

2019 Marketing Email Marketing Social Media 61

Modern Restaurant Management

MAY 27, 2022

Using images in restaurant email marketing is a great way to reach your current audience and expand as well. But how can I use images in my restaurant email marketing campaigns? Well, keep reading this article to find out exactly how to incorporate images into your promotional emails. Add Alt Text to Images.

Email Marketing 197

Email Marketing Marketing SEO Social Media 197

Takeaway Solutions

NOVEMBER 2, 2018

Thai food is all about creating an experience for the customer, evoking those wonderful scents and visuals of the different flavours the cuisine offers. The market for Thai food is ever-growing, as is the online delivery market, so why not combine the two? There are few solutions out there that allow this balance.

Online Ordering 63

Online Ordering Ordering Customer Service Customer Experience 63

Open for Business

MAY 2, 2023

Restaurant marketing attracts new customers, keeps regulars coming back, and sets one restaurant apart from the crowd. It’s more important than ever to make savvy marketing central to your business. Quick links What is restaurant marketing? Quick links What is restaurant marketing? Ignore it at your peril.

Marketing 78

Marketing Email Marketing Social Media SEO 78

24/7 Waiter

MAY 5, 2017

People are getting tired of the same old types of fast food offerings out there, and they are craving something different, something tasty and unique. However, getting into the food truck business and being successful at it takes work and planning, particularly when it comes to marketing and management. You Still Need a Website.

Food Truck 28

Food Truck Marketing Management Management 28

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing.

Marketing 77

Marketing 2021 Email Marketing Social Media 77