7 Shifts

AUGUST 12, 2021

In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. Data acquired about your actual consumers can be used in both online and offline marketing campaigns. Assume a customer discovers your website but cannot identify where you are located or how to contact you.

Marketing 397

Marketing Loyalty Program Email Marketing Social Media 397

Modern Restaurant Management

JUNE 20, 2023

So, how do you attract more customers to your restaurant in the competitive market? Social proof in marketing leverages the fact that consumers trust the actions and opinions of other users to make decisions. Therefore, positive feedback on review websites builds a prospective customer’s trust.

Social Media 203

Social Media Email Marketing SEO Consumer Goods 203

Modern Restaurant Management

NOVEMBER 3, 2022

However, the term ‘get more Google reviews’ receives approximately 14,000 annual global searches, suggesting business owners and marketeers are struggling to find the secret to success. To help you out, here's what this SEO expert has to say. Ask for Reviews – They Won’t Always Come to You.

Email Marketing 203

Email Marketing Customer Service Website Management Customer Experience 203

7 Shifts

OCTOBER 9, 2020

According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. Online ordering - Ditto.

Design 397

Design Social Media Mobile Ordering Online Ordering 397

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. So, where do you start?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

7 Shifts

OCTOBER 23, 2020

Did you know that three in four customers will visit a restaurant's website before dining at that restaurant? The pros and cons of hiring a professional to make your restaurant's website Pros: When you work with a designer, you can get a custom website that doesn't look like a template or like anyone else's website.

Website Management 370

Website Management Online Ordering SEO Hiring 370

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Most simply do not have the time needed to research digital marketing strategies, let alone implement them. This often means marketing and advertising efforts are done on-the-fly or simply 86’d.

Marketing 203

Marketing Social Media Mobile Ordering Website Management 203

7 Shifts

AUGUST 26, 2021

The Restaurant Growth Podcast by 7shifts brings together restaurant leaders from all corners of our industry: full-service, quick-service, tech, and everyone who helps push hospitality forward. Company owner and podcast host Roger Beaudoin discusses a variety of topics ranging from branding and marketing to payroll and finances.

Coaching 195

Coaching Website Management Email Marketing Retail 195

The Restaurant Times

OCTOBER 5, 2021

They are unaware of the benefits that digital marketing can provide to restaurants. . As a result, today, customers are more comfortable in searching and ordering food online. This is where digital marketing plays a pivotal role in building a solid customer base. 6 Ways To Boost Digital Marketing For Your Restaurant.

Email Marketing 64

Email Marketing Marketing Social Media SEO 64

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Basant Baruah, Senior Content Marketer, Beaconstac. Keegan Brown, Marketing Manager Easy On Hold & Brand Music.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Next Restaurants

OCTOBER 31, 2019

It’s time to craft an attention-grabbing digital marketing campaign. Once guests arrive, hit them with delectable dishes, incredible service, and an unforgettable dining experience. With these restaurant industry marketing trends, guests will line up to try a slice of whatever you’re serving. The result?

Email Marketing 84

Email Marketing Marketing Loyalty Program Social Media 84

Restaurant365

APRIL 9, 2020

Marketing for restaurants has never been more critical. Your online presence is a key component of a successful marketing effort for your restaurant business. When considering starting a marketing campaign, it’s first essential to understand your target audience. Prioritize local SEO.

Marketing 88

Marketing Social Media SEO Email Marketing 88

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards. Let’s start – 1.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Do Register Locally (Basic SEO).

Delivery 98

Delivery Marketing Social Media SEO 98

Modern Restaurant Management

JUNE 18, 2020

And to inspire you to put your experience to work for you, here is a quick guide to the Post-CV restaurant marketing themes that will help your business bounce back to profitability in the new normal – whatever that looks like. What marketing methods would you employ with a proactive mindset? Creativity. Flexibility.

Marketing 227

Marketing Social Media Email Marketing Innovation 227

Indoor Media

AUGUST 5, 2020

A well-thought-out domain name is critical to your marketing and advertising. But if you’re just looking for a host, here’s a list of web hosting providers that we found to provide excellent service and affordability. Service or product pages – Include the major services and products your auto shop offers.

SEO 117

SEO Website Management Customer Service Advertising 117

Lavu

MARCH 6, 2020

The success of a restaurant depends on the ability to attract and retain customers. To improve restaurant customer engagement and satisfaction, restaurant leverage should technology to offer better services. At the heart of restaurant technology for marketing is customer analytics. Customer Engagement.

Technology 78

Technology Marketing Loyalty Program Social Media 78

SpotOn

MAY 1, 2024

Getting your business discovered by potential customers is a challenging task. Small businesses can use paid ads, social media promotion, and other clever tactics to lure curious local customers to try a new food spot. This process is known as optimizing for local SEO (search engine optimization).

SEO 52

SEO Definition Online Ordering Website Management 52

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Not convinced?

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

The Restaurant Times

NOVEMBER 17, 2022

When it comes to restaurants, especially, guests search for locations that offer unique food, a comfortable ambiance, and only the best customer service. Additionally , 20% of customers who shop at pop-ups decide to do so to share experiences. . The market has changed regarding what people spend their money on in recent years.

Marketing 52

Marketing 2023 Email Marketing Social Media 52

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Restaurant Engine

AUGUST 9, 2023

Once you put these into practice, you just may notice an upward swing in diners, customer satisfaction, and revenue. Happy, satisfied customers are in direct relation to how happy your employees are. It seems that employee well-being and customer satisfaction are tightly linked. All it takes is one bad meal to lose a customer.

Compost 52

Compost Recycling Website Management Employee Relations 52

Marketing4Restaurants

MAY 20, 2021

We talked about how it makes the purchasing experience seamless for customers and how it brings value to food establishments. There are just so many things you can do to spread the word about your restaurant and Martec (marketing technology) is essential in doing this. Yoast is your go-to tool to boost your SEO campaigns.

Technology 52

Technology Email Marketing Marketing SEO 52

The Restaurant Times

SEPTEMBER 22, 2021

A website is a tool for branding, expanding business opportunities, effectively engaging customers, and other stakeholders. A poorly created website can reflect poorly on your business, regardless of how good your food, service, or ambience are. Moreover, visual marketing is on an upward trajectory. Social Media Integration .

Social Media 59

Social Media SEO Website Management Online Ordering 59

Indoor Media

MARCH 1, 2018

While you may not be familiar with the proper term “domain name” you use it daily whenever you visit a website or send an email. It is used most commonly as your website address, but can also be used to create a customized email address. How does a domain benefit my marketing? Secure Your Online Brand. Build Recognition.

Email Marketing 78

Email Marketing SEO Customer Service Advertising 78

Restaurant Clicks

NOVEMBER 5, 2017

Whether your restaurant is opening soon or has been open for some time, you’ll need to make some decisions on hiring an internal marketing team. Too many people applying for marketing jobs believe posting on instagram and snap chat qualifies them as a marketing director. Social Media Marketing. Email Marketing.

Marketing 61

Marketing Email Marketing SEO Social Media 61

The Restaurant Times

SEPTEMBER 2, 2020

In the highly competitive Saudi restaurant space, despite providing excellent food and service, one cannot merely rely on word-of-mouth to gain massive popularity. As the competition among restaurants is exceptionally stiff, they need to do the right marketing to succeed. Social Media Marketing. Customer Engagement.

Marketing 52

Marketing Social Media Email Marketing Mobile Ordering 52

Ordyx

OCTOBER 23, 2019

Photo by Marek Rucinski It t urns out that customer loyalty is an essential ingredient for any thriving business. Increase customer retention rates by… following these 6 steps! There is no downside to customer loyalty. Perfect, so the next step is you get your customers to become more loyal. This also counts as PR.

Loyalty Program 52

Loyalty Program Email Marketing Social Media Customer Service 52

RGU

JANUARY 1, 2020

Debra Murphy As I was working on my content audit , I came across a couple of posts on small business marketing trends for the years 2013 and 2014. Each trend became a marketing must-have for small businesses. I’ve consolidated the content and updated the small business marketing trends to reflect the value they provide today.

Small Business 52

Small Business Marketing Email Marketing Mobile Ordering 52

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Execution will play a pivotal role in building customer trust and ensuring today's diners remain loyal."

2020 197

2020 Loyalty Program Mobile Ordering Fast Casual 197

Indoor Media

APRIL 9, 2018

Digital advertising has become a practically mandatory element of marketing. If you’re like most small business owners (myself included), getting started with digital marketing can be overwhelming. Rather, advertising’s purpose is solely to generate new customers and retain current ones. Claim your local listings.

Advertising 78

Advertising Social Media Website Management Email Marketing 78

RGU

SEPTEMBER 29, 2019

One of the most important, but overlooked, hats that you wear is marketing your product or service. Limited staff, budget and time can cause restrictions and roadblocks for small business owners, so it is easy to let marketing efforts fall through the cracks. Yet, Canva can do so much more than creating images.

Small Business 40

Small Business Marketing Email Marketing Social Media 40

Restaurant365

NOVEMBER 19, 2019

Employees determine the customer service experience in a restaurant. The dining experience is always evolving, and today’s guests have developed different customer service expectations about diet, nutrition, allergies and sensitivities. Finding and training staff. Adjusting to increasing food costs.

Operations 92

Operations 2020 Mobile Ordering Social Media 92

Touch Bistro

MAY 26, 2021

A mobile POS that you can take tableside to capture customer orders. . For example, customers will typically hover their card or phone over the card reader when paying for seamless payment. Marketing and Promotions. This gives you enough time to prepare and customers time to make plans around visiting your restaurant.

Specials 111

Specials 2021 Merchandise Mobile Ordering 111

Restaurant365

DECEMBER 4, 2020

This includes enforcing health requirements with your employees, and also making sure to communicate your policies to customers. Customer behavior isn’t something that will likely change overnight, so a challenge in 2021 will be to instill customer confidence in your business while still maintaining healthy operations.

2021 78

2021 Operations Mobile Ordering Social Media 78

Restaurant Engine

OCTOBER 28, 2020

Whether you’re just starting your food truck, or you’ve been around awhile a website is a pivotal piece in your marketing arsenal. It’s the central hub for all your food truck marketing, and not only does your food truck website need to be mobile friendly, it also must be user friendly and provide all the necessary information.

Food Truck 78

Food Truck Social Media Food Mobile Ordering 78

Modern Restaurant Management

MAY 27, 2022

Using images in restaurant email marketing is a great way to reach your current audience and expand as well. But how can I use images in my restaurant email marketing campaigns? Well, keep reading this article to find out exactly how to incorporate images into your promotional emails. Add Alt Text to Images.

Email Marketing 203

Email Marketing Marketing SEO Social Media 203