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Creating a restaurant website: Why it matters and how to nail it

Open for Business

Menus can be refreshed and hospitality can be fine-tuned, but your restaurant’s success ultimately boils down to discoverability. Diners are doing more research than ever and a restaurant website is a critical touchpoint of the guest experience. A website can be a powerful tool for marketing your restaurant.

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MRM Research Roundup: Year-End 2020 Edition

Modern Restaurant Management

Key findings from the report include: Direct online ordering booms as restaurants recognize the need to bypass third-party marketplaces : Average monthly online order volume grew 250x since the COVID-19 pandemic began, with $59.18 spent per order, on average, across restaurant websites.

2020 211
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How to Create a Successful Visual Brand for Your Restaurant in 2020

Modern Restaurant Management

A restaurant’s brand identity is the cumulative effect of what your guests see, taste, smell, feel and hear at your restaurant, online, and in the world at large. A restaurant’s brand identity is the cumulative effect of what your guests see, taste, smell, feel and hear at your restaurant, online, and in the world at large.

2020 222
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Prepare Now for a More Profitable Christmas

Ken Burgin

Finalise the Festive Menus – it may be months away, but customers want menu and price certainty. Think about how to deliver a great experience with fewer staff – that might mean more self-service and product outsourcing. Review the range of menu styles and pricing – small, medium, large still works for pricing and range.

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The Impact of Restaurant Tablets on Table Turnover and Revenue

Mad Mobile

From server robots to ordering kiosks in fast food establishments, it seems like there’s always a new gimmick trying to get your attention. But data shows that it’s more than just about the flashy toys. Depending on how you use them, they could revolutionize how you interact with your customers.

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MRM Research Roundup: Mid-December 2020 Edition

Modern Restaurant Management

The 2020 holiday season may not offer the same gatherings, parties and hoopla of years’ past, but diners are making sure it is still filled with amazing food. When it came to ordering take-out, Gen Z led with 28 percent. 22 percent of customers are looking to buy restaurant merchandise. Diners Show Holiday Spirit.

2020 167
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MRM Research Roundup: Mid-April 2020 Edition

Modern Restaurant Management

Limited-service restaurants (those in quick service and fast casual) had a sharp acceleration in their guest check growth, as consumers likely shifted to larger off-premise orders to feed multiple people at home. Engaging Customers During COVID-19. Easy online ordering – Easy online ordering was nearly tied for second.

2020 196