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Customer Experience in the Restaurant Industry: Reflections and Predictions through an AI Lens

Modern Restaurant Management

2024 was a year of experimentation with AI, with restaurants testing it on customer-facing interactions, like AI drive-thru ordering, with varying degrees of success. The 700+-store chain had a challenge with the amount of time it took to schedule an interview for a new applicant once the candidate had submitted their application online.

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Beyond Menus: Creative QR Code Uses for Restaurants

Modern Restaurant Management

QR codes bridge the gap between online and offline customer experiences, offering valuable and necessary information that increases engagement. Up the personalization ante by providing QR code ordering. Give patrons several payment options when ordering through QR codes. Another option for personalization?

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MRM Research Roundup: End-of-April 2021 Edition

Modern Restaurant Management

In this edition of MRM Research Roundup, we have news on understanding customer loyalty, beverage insights, restaurant supply loyalty, the influence of discounts, the state of payments and the evolution of gift cards. Customer satisfaction has traditionally been the main driver of loyalty. The Value of Trust.

2021 490
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Why Restaurants Need an ‘Always On’ Approach to Marketing

Modern Restaurant Management

For more established restaurants, where the focus is more on increasing repeat business, it may be beneficial to invest marketing dollars into a loyalty or rewards program to increase repeat business and raise the average ticket size of your customers over time." A balanced mix of online marketing and local marketing is ideal. "Make

Marketing 471
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MRM Research Roundup: Mid-August 2020 Edition

Modern Restaurant Management

Thirty-nine percent of those in the US and 36 percent in the UK ordered more frequently from their local restaurant than before the crisis. "Throughout Ninety-five percent of Americans and 87 percent of those in the UK noted they often ordered take-out before stay-at-home orders began. Mixed take-out bag.

2020 493
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What’s Next?: MRM Restaurant Survival Guide Updates

Modern Restaurant Management

Restaurant employees can apply online to receive a one-time, $500 check to use toward bills, including housing, transportation, utilities, childcare, groceries, medical bills and/or student loans. To receive funds, the applicants must complete their grant requests online. Live in the U.S., an overseas U.S. military base, or any U.S.

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Five Tips to Increase Gift Card Sales This Holiday Season 

Modern Restaurant Management

With data showing that 65 percent of gift card recipients spend approximately 38 percent more than the face value of their cards, restaurant brands should be taking action to optimize their gift card programs for the holiday season. Brands can partner with such distributors and take advantage of any programs they may offer.