The Rail

JUNE 6, 2025

Good airflow and bright illumination help keep the room lively and comfortable. Providing vegetarian or healthy choices fits changing consumer tastes and increases the restaurant's appeal. A good menu update also indicates that the eatery values taste, health, and community.

Social Media 130

Social Media Consumer Goods Kitchen Safety Food Safety 130

Goliath Consulting

DECEMBER 7, 2021

Social media continues to be one of the best marketing channels of the century. Social media is an essential component of many brands’ marketing strategies. 90% of marketers say that social media marketing has increased their business exposure. Video content has been the most popular amongst consumers.

Social Media 243

Social Media Marketing Email Marketing Consumer Goods 243

ChowNow

FEBRUARY 12, 2025

Consumer behavior is constantly evolving. Today, customers rely on Google searches, online reviews, and social media to decide where to eat. Consumer insights: Beyond the basics, think about why people dine at your restaurant. Smart branding, digital marketing, and local engagement arent just extrastheyre survival tools.

2025 195

2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

FEBRUARY 18, 2020

A strong digital presence is a must to engage with these powerful young consumers to keep them coming back for more. According to the National Retail Federation’s Consumer Fall Review 2019, parents interviewed about the influence of their Gen Z children reported they have substantial influence over household purchases.

Marketing 523

Marketing Social Media Fast Casual Influencer 523

Modern Restaurant Management

DECEMBER 31, 2024

To combat revenue challenges, 36 percent of leaders said their top investments would be in enhanced sales and marketing technology, promotions, and loyalty programs, alongside 27 percent who are planning staff investments, including enhanced training, salaries, recruitment, and benefits.

Franchising 221

Franchising Franchise 2024 Mobile Ordering 221

Modern Restaurant Management

NOVEMBER 24, 2020

Does your dining room layout need a social distance inspired layout? Use this time to invest in training, develop relationships with potential clients and referral sources, explore possible acquisitions or new markets, and upgrade outdated technology. Should you consider entering the food truck business? Plan for Gaps in Your Budget.

Cash Management 576

Cash Management Social Media Seasonal Menu Food Truck 576

Modern Restaurant Management

SEPTEMBER 23, 2020

Implement New Technology. While some restaurants may be a bit behind the curve in terms of investing in technology, the good news is that there are a variety of new tools available for the hospitality space. Focus on Personalization. Many restaurants have set themselves apart by offering exceptional personalized service.

Customer Experience 598

Customer Experience Customer Service Fast Casual Mobile Ordering 598

Goliath Consulting

SEPTEMBER 6, 2021

It’s now the standard that business owners use social media to promote their businesses. Restaurant owners, especially, must be focused on marketing their products on social media. Social media is an important influence on a consumer’s buying decisions. Build your social media presence.

Social Media 243

Social Media Marketing Influencer Customer Service 243

Modern Restaurant Management

JANUARY 22, 2024

This industry seeks to develop a value proposition that speaks to its consumers and convinces them to dine in their restaurants. We have compiled a list of factors based on extensive research on consumer psychology and behavior trends. Leverage consumer data to learn about preferences, dietary restrictions, and favorite foods.

Loyalty Program 454

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 454

Modern Restaurant Management

MARCH 11, 2025

When the pandemic shifted consumer behavior overnight, off-premise became mission-critical, and at Olo, we were grateful to support restaurants as they navigated unprecedented challenges. Now that need is less, so I'm finding other ways to help my neighbors, who have been so good to me all these years.

Front of House 221

Front of House Loyalty Program Recruiting Customer Experience 221

Modern Restaurant Management

FEBRUARY 7, 2024

This is where innovative technology steps in, offering a silver lining. The right technology can help restaurants worry less about simple tasks and more about prioritizing their authenticity. For restaurateurs, the challenge is to pivot from the pursuit of being the best to fulfilling the desires of these experiential diners.

Social Media 493

Social Media Customer Experience Influencer Dine-in 493

EATER

FEBRUARY 27, 2025

By the time you receive your steaming bag of burgers and fries, its possible that you havent actually spoken to any of the humans involved in preparing or serving the meal youre about to consume. This is especially true for younger consumers, many of whom view an app as a must.

Mobile Ordering 222

Mobile Ordering Loyalty Program Food Food Order 222

Modern Restaurant Management

MAY 21, 2020

Next, it’s time to think about the operation of your restaurant in a time of social distancing. This speaks to a larger “transition” period we’re about to enter where, though things are opening back up, consumers will still want many of the same accommodations provided during the “stay-at-home” phase.

Customer Experience 570

Customer Experience Consumer Goods Social Media Dine-in 570

Modern Restaurant Management

DECEMBER 7, 2022

Many of Gen Z's traits are most likely shaped by the fact that they have grown up with access to the internet, smartphones and social media. The National Restaurant Association’s 2021 State of the Industry report showed only 83% of Gen Z consumers wanted to return to restaurants. Upgrade Technology.

Mobile Ordering 508

Mobile Ordering Social Media Online Ordering Consumer Goods 508

7 Shifts

OCTOBER 28, 2021

Much like technology has improved consumer engagement with restaurants through digital channels, it must also be utilized to support employee engagement. Let's break down the various steps where restaurant technology can dramatically improve would-be employees' experience. How to Attract the right people for your culture.

Recruiting 370

Recruiting Technology Hiring Consumer Goods 370

Modern Restaurant Management

APRIL 29, 2020

Technology has substantially revolutionized the signage industry. Although we live in a digital world, many restaurants feel an understandable reluctance when it comes to adopting new technology. If the food looks good, they are more likely to drop some hard-earned cash on it. So how can digital signage enhance your restaurant?

Seasonal Menu 515

Seasonal Menu Customer Experience Customer Service Food Order 515

Social Hospitality: Restaurants

FEBRUARY 25, 2021

Technological advancements and changes to the industry brought on by COVID-19 flipped the focus of restaurant marketing on its head. There is a variety of restaurant technologies out there to help. More than simple access to an online menu, they can be used to: Follow your social media. Social Media.

2021 434

2021 Social Media Mobile Ordering Online Ordering 434

Modern Restaurant Management

FEBRUARY 18, 2020

” Their answers touched on a variety of subjects including AI, virtual reality, virtual kitchens, staffing and retention, social media marketing, sustainability and third-party delivery. Technology-enabled franchises are better positioned to continually evolve to meet guests’ changing expectations.

Mobile Ordering 539

Mobile Ordering Front of House Customer Service Customer Experience 539

7 Shifts

FEBRUARY 7, 2024

Restaurant technology is no longer a nice-to-have: it’s an absolute necessity for building a modern, resilient restaurant that can become and stay competitive. The first technologies that restaurants often invest in are cloud-based point of sale (POS) systems and payroll processing. Owned by Toast.

Technology 312

Technology Mobile Ordering Social Media Online Ordering 312

Modern Restaurant Management

NOVEMBER 9, 2022

The time-consuming and tedious process is driving away good candidates. This technology opens up an easy path to connect with potential employees. Place the codes anywhere your target audience may be, like restaurants, stores, or social media. People want a simple, straightforward process to getting hired.

Hiring 506

Hiring Recruiting Website Management Social Media 506

ChowNow

FEBRUARY 5, 2025

The power of social proof. With 83% of consumers checking Google reviews before choosing a restaurant, having a robust system for collecting and managing feedback should be a top priority. Weve already talked about QR codes, so youre covered there, but many technology platforms offer automated follow-up messages via email or SMS.

2025 221

2025 Customer Experience Customer Service Website Management 221

Modern Restaurant Management

APRIL 29, 2020

Joey Coiffi, top photo, CEO of The Salad House , a growing New Jersey-based fast casual franchise, discusses how their restaurants were able to quickly ramp up to help out, the impact of social media sharing as well as restaurant technology's role in giving back.

Social Media 474

Social Media Front of House Back of House Fast Casual 474

Modern Restaurant Management

JANUARY 8, 2024

This trend reflects the growing popularity of drive-thru and fast-casual dining, coupled with the demand for digital technologies such as QSR digital signage and QR codes. The future of restaurant businesses will likely involve a hybrid approach, combining the efficiency of technology with the warmth and personal touch of human service.

2024 539

2024 Loyalty Program Cash Management Customer Experience 539

Goliath Consulting

MAY 19, 2020

But as consumer spending on catering grows, so does the competition. It can be stressful to manage a growing catering business without relying on technology. According to Daniel Smith, writer for QSR Magazine, “technology is playing a prominent and escalating role in catering. INVEST IN SOCIAL MEDIA.

Catering 378

Catering Social Media Online Ordering Loyalty Program 378

Modern Restaurant Management

JANUARY 22, 2020

Now that consumers have become more particular with dining, service standards have skyrocketed, and expectations are higher than ever before. When people decide to dine in your establishment, they don’t just want to eat good food; they want to have a pleasant experience, as well. The Increasing Role of Social Media.

Customer Service 440

Customer Service 2020 Social Media Mobile Ordering 440

Modern Restaurant Management

JULY 12, 2022

Guests have lots of options when it comes to Restaurant Week, so be sure to make a good impression with a menu that makes your restaurant stand out: think best sellers, unique flavors, and creative dishes. Consumer behaviors are changing rapidly, but there’s one thing you can count on: online ordering. Offer Easy Online Ordering.

Loyalty Program 558

Loyalty Program Online Ordering Point of Sale Customer Experience 558

Modern Restaurant Management

DECEMBER 21, 2020

Historically, restaurants have been slow to adopt innovative technology. It’s no surprise that the adoption of technology is what kept many restaurants afloat during the pandemic, and the acceleration of that adoption saved others. Being found by consumers who live, work, or drive by your locations will be incredibly important.

2021 478

2021 Online Ordering Email Marketing Advertising 478

Modern Restaurant Management

APRIL 5, 2021

Many business owners spend a lot of time perfecting their desktop site, but consumers are now using their phones for everything, from finding brands on social media to online shopping. With consumers emphasizing convenience, it’s crucial that they’re able to reach your business on-the-go.

Marketing 443

Marketing Coupons Consumer Goods Social Media 443

The Rail

APRIL 14, 2025

By Tracie Johnson, Contributor Running a restaurant requires more than just a good idea, a great menu, and determination. Service-based companies, like restaurants, often flourish by growing their workforce or modernizing technology. Good marketing plans raise awareness, build credibility, and increase revenue.

Small Business 130

Small Business Cash Management Social Media Consumer Goods 130

7 Shifts

AUGUST 12, 2021

In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. Data acquired about your actual consumers can be used in both online and offline marketing campaigns. For example, how do new consumers find your restaurant on the internet? Engagement on Social Media.

Marketing 397

Marketing Loyalty Program Email Marketing Social Media 397

7 Shifts

NOVEMBER 25, 2024

A busy staff means productive staff, which is good for business. The Solution: Adopt tech solutions to automate back of house tasks Costing your menu can be incredibly time consuming. Predictive technology measures your on-hand inventory and alerts you when it dips below par levels.

Mobile Ordering 221

Mobile Ordering Back of House Customer Service Online Ordering 221

Modern Restaurant Management

AUGUST 22, 2023

AI is everywhere: It’s pasted across headlines (like this one), trending on social media and the subject of conversations. said they planned to utilize some form of AI automation technology. Social media analysis : Social media analysis, and other forms of basic analysis, are potentially good applications of AI.

Marketing 419

Marketing Social Media Point of Sale Customer Service 419

Modern Restaurant Management

FEBRUARY 27, 2020

The report is an authoritative look at the industry and its challenges and opportunities based on a range of national surveys of restaurant owners, operators, chefs and consumers. Consumers will continue to be the driving force in the economy, buoyed by a healthy labor market and strong household balance sheets.

2020 482

2020 Influencer Point of Sale Food Safety 482

Modern Restaurant Management

FEBRUARY 10, 2021

Demand for gluten-free products continues to grow, with 15 percent of consumers surveyed looking for gluten-free options when dining out, according to a 2020 report by market research firm Mintel. Use Digital Channels to Market to Gluten-Free Consumers. Don’t forget about your restaurant website either.

Marketing 453

Marketing Social Media Online Ordering Demo 453

Modern Restaurant Management

SEPTEMBER 8, 2023

For external audiences, spotlighting your commitment to food safety will also help increase consumer trust and loyalty, as well as positive reviews and referrals. By leveraging AI technologies and other digital tools, food businesses can strengthen their food safety practices and improve overall operational efficiency.

Food Safety 520

Food Safety Allergens Food Loyalty Program 520

Modern Restaurant Management

APRIL 15, 2020

We are also doing more curbside pickup in an effort to keep our social distance and have minimized our interactions with guests. Earl : We have learned about the practices of social distancing and the importance this has in our day-to-day operations. Good solid restaurants that have been around for years may not survive.

Food Safety 515

Food Safety Social Media Loyalty Program Consumer Goods 515

Modern Restaurant Management

APRIL 29, 2021

They will embrace technology to set par levels and pre-package necessary ingredients to assemble a meal quickly. “You don’t need to say restaurant only when you may just need a good communicator for a logistics role.” “The addition of self-pour technology saved our business,” he said.

Fast Casual 553

Fast Casual Hiring Front of House Online Ordering 553