Remove Consumer Goods Remove Loyalty Program Remove Mobile Ordering
article thumbnail

Value Is the New Battleground for Loyalty

Modern Restaurant Management

The report found that loyalty is eroding as brands worked hard to offer new limited time offers, value meals, upgraded loyalty programs, and digital innovations. based diners who recently ordered from a QSR, fast-food or fast-casual chai also found that value is about more than just price. The survey of 1,500 U.S.-based

article thumbnail

How Loyalty Programs Give Customers the Biggest Bang for Their Buck

Modern Restaurant Management

Digital loyalty programs surged 124 percent during the height of the pandemic, helping restaurants drive more frequent visits and higher check averages from devoted customers, according to market researcher NPD Group. Having a loyalty program today is table stakes. Loyalty Lessons Learned.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Fast-Food Apps Took Over The Drive-Thru

EATER

When you pull up to the speaker box in the drive-thru at chains like Wendys, McDonalds, and Taco Bell, the first question you will likely hear is a distinctly modern one: Will you be using our mobile app today? Mobile apps have boomed in popularity over the past five years , with tens of millions of downloads.

article thumbnail

The Restaurant Operator’s Guide to Restaurant Apps in 2025

ChowNow

The restaurant industry is going mobile, and restaurant apps are at the center of this transformation. Diners want the convenience of ordering, booking, and engaging with their favorite restaurants straight from their phones. Why Restaurant Apps Matter in 2025 Consumer habits are evolving, and convenience is at the heart of it.

2025 195
article thumbnail

FAQ: ChowNow’s New, Free Loyalty Program for Restaurants

ChowNow

That’s why we’re excited to introduce a new, free loyalty program for your restaurant. What is ChowNow’s new loyalty product? ChowNow’s new loyalty product is a membership program between diners and your restaurant. ChowNow’s new loyalty product is a membership program between diners and your restaurant.

article thumbnail

Restaurants with Strong Brand Identities Captivate Gen Z

Modern Restaurant Management

As one of the largest generations of consumers, they continually influence the ways restaurants innovate, and there are identifiable characteristics that differentiate Gen Z consumers from their older counterparts. Gen Z in particular, as a tech-savvy group, are experts when it comes to navigating mobile ordering experiences.

article thumbnail

Elevate Your Restaurant Brand: Convert Value into Loyalty

Modern Restaurant Management

Will they be able to capitalize on the good will and traffic boosts as the weather gets cooler? Neiman highlights the role of technology-powered tactics such as upselling menu add-ons and optimizing digital ordering in addition to using collected data to better meet the needs of the still-value conscious guest.