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From Local Love to Lasting Loyalty: Five Marketing Tips for Community Engagement

Modern Restaurant Management

At Health Nut, we've successfully capitalized on local marketing to create a brand that resonates deeply with our community and inspires a loyal following. Leverage Social Media and Local Influencers Social media and local influencers are invaluable tools for building connections and expanding your restaurant’s reach.

Marketing 445
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Balancing Dining Experiences with Cost-Conscious Strategies

Modern Restaurant Management

“This enduring customer loyalty drives the restaurant industry forward, creating clear opportunities for restaurants to enhance the dining experience through strategic limited time offers, efficient delivery and exceptional in-person service," said Samir Zabaneh, CEO of TouchBistro.

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‘Marketing Doesn’t Stop at Getting Customers in the Door’

Modern Restaurant Management

Omnichannel communications and value-oriented customer expectations are two elements challenging restaurant owners and operators, according to a survey from Klaviyo. Restaurateurs should monetize word-of-mouth recommendations through referral programs and social media contests.

Marketing 490
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Beyond the Health Inspector: Creating a Culture of Cleanliness in Multi-Location Restaurant Operations

Modern Restaurant Management

Consider the explosive growth of TikTok restaurant reviews where influencers document dining experiences in real-time. High-profile foodborne illness outbreaks demonstrate how cleanliness failures can haunt restaurant brands for years, eroding customer loyalty and revenue that took decades to build.

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From Fumbling to Flourishing: Fixing Common Restaurant Marketing Errors

Modern Restaurant Management

First, AI can help personalize the customer experience by analyzing data to send tailored marketing messages, recommend menu items, and create dynamic loyalty programs that keep customers coming back. Micro-influencer marketing can also be a goldmine. Restaurants should tap into AI for marketing in a few key ways.

Marketing 380
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‘Cookie-Cutter Marketing Doesn’t Work in this Industry.’

Modern Restaurant Management

I launched an internship program where I mentored marketing students in exchange for project help. It highlighted the critical need for strong communication and digital tools. The businesses that invested in consistent, strategic communication weathered the storm better. It was a win-win. for franchise concepts. Lesson learned?

Marketing 474
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How to Attract More Guests to Your Restaurant in 2025

ChowNow

Plus, reviews give curious guests insight into what kind of experience they can expect, influencing their decision to place an order. Build a Rewards Program to Encourage Repeat Visits Getting first-time guests through the door is the hard partbringing them back is much easier. Why rewards programs work.

2025 195