ChowNow

FEBRUARY 12, 2025

This guide will teach you everything you need to know about getting started with restaurant marketing. By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door.

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2025 Marketing Email Marketing Operations 195

ChowNow

APRIL 15, 2025

In this article, youll learn: The most important restaurant KPIs for restaurant profitability, efficiency, and growth How to calculate and benchmark major KPIs using simple formulas Practical tips for tracking KPIs without getting overwhelmed Lets start by breaking down what KPIs are, and why they require your attention.

Operations 195

Operations Email Marketing Point of Sale Online Ordering 195

ChowNow

FEBRUARY 21, 2025

Third-party delivery apps start out as a convenient way to reach new customers, but they always take a significant chunk of your profits. While these platforms do bring in orders, they also come with the price of high commission fees, loss of customer data, and a weaker connection between you and your guests.

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Ordering Email Marketing Online Ordering Social Media 195

Modern Restaurant Management

FEBRUARY 9, 2021

Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. With the Marketing Rule of 7 , it takes an average of seven interactions with a brand before a purchase takes place.

Marketing 553

Marketing Email Marketing Website Management Social Media 553

ChowNow

MARCH 7, 2025

Restaurants collect a ton of customer data. Every online order, email sign up, and reward program interaction generates valuable insightsbut if that data just sits there, youre missing a major opportunity. Think about it: What if you could automatically send a special offer to a customer who hasnt ordered in a while?

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Loyalty Program Email Marketing Online Ordering Point of Sale 195

ChowNow

MARCH 21, 2025

Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.

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Marketing Social Media Email Marketing Loyalty Program 195

ChowNow

JUNE 6, 2025

You can’t treat your restaurant’s online presence as a set-it-and-forget-it digital business card anymore; it’s a dynamic growth engine for attracting new customers, driving repeat visits, and boosting direct orders. Drive Direct Orders and Reservations A strong online presence encourages potential customers to take action.

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Social Media Online Ordering Email Marketing Website Management 195

ChowNow

FEBRUARY 28, 2025

In 2025, the US online food delivery market is expected to reach $424.9 Customers expect to browse menus, place orders, and pay for their meals with just a few taps of their phones. Customers expect the convenience of ordering from their phones, and if they cant do so easily, theyll go somewhere else. billion in revenue.

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Online Ordering Ordering Email Marketing Mobile Ordering 195

Modern Restaurant Management

MAY 25, 2022

Quality food and top tier service with the incentivization of loyalty programs and a good location should be enough to get a good share of local customers. Society Insurance has compiled three tips to help find new customers for your restaurant and bar. Have your staff encourage satisfied customers to leave a review.

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Email Marketing Social Media Food Truck Loyalty Program 473

ChowNow

FEBRUARY 13, 2025

What was once a gradual process turned into a rapid transformation, permanently reshaping how restaurants operate and interact with customers. Customers have now fully embraced the benefits of using restaurant technology, and to keep up with guests evolving expectations, the tech industry is growing at an incredible rate.

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2025 Technology Loyalty Program Mobile Ordering 195

ChowNow

MARCH 27, 2025

These metrics give you a clear picture of your delivery performancefrom order volume and customer retention to delivery speed and profitability. This might seem like a small detail, but it plays a big role in the overall delivery experience and significantly impacts customer experience. What Impacts Order Volume?

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Delivery Online Ordering Loyalty Program Food 195

ChowNow

MARCH 19, 2025

But getting customers to order once isnt enough. With competition increasing and third-party apps controlling customer relationships, building loyalty requires a smarter approach. The Growing Role of Takeout in Restaurant Success Takeout has evolved from a secondary service into a core business model.

Loyalty Program 195

Loyalty Program Email Marketing Back of House Food Order 195

ChowNow

MAY 9, 2025

This doesnt mean cutting corners and sacrificing the customer experience; its about knowing where your money is going, spotting leaks early, and fine-tuning whats already working. A good labor cost percentage to shoot for is between 20%-30% , depending on your service style and local wage laws. Are you overstaffed on slow days?

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Operations Email Marketing Food Supply Seasonal Menu 195

ChowNow

MARCH 28, 2025

Its powering voice assistants, helping people write emails faster, and even suggesting what to watch or where to eat next. AI is no longer just a buzzword, its a reality that is reshaping how restaurants operate, interact with customers, and make decisions. Artificial intelligence (AI) is everywhere right now. The short answer?

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Front of House Back of House Online Ordering Email Marketing 195

ChowNow

JANUARY 30, 2025

The ultimate goal of branding is to create an emotional connection with your customers that encourages them to choose you over your competitors. Thats why we created this easy guide to restaurant branding: to make certain you never miss an opportunity to connect with your customers. But how do you get there? for that exact same meal.

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Email Marketing Mobile Ordering Customer Experience Online Ordering 195

ChowNow

MARCH 20, 2025

Every restaurant faces operational challengeseven with a great menu and a talented team, bottlenecks can slow service, frustrate customers, and cut into profits. Staff scramble, customers grow impatient, and suddenly, a busy night turns into chaos. Overworked employees and impatient customers. The result?

Operations 195

Operations Online Ordering Customer Service Mobile Ordering 195

Restaurant Business

JUNE 13, 2025

She previously served as editor in chief of Winsight Grocery Business View All Articles by This Author Want breaking news at your fingertips? Premium Financing The market for restaurant chains is heating up The Bottom Line: A pair of firms are reportedly making a play for Papa Johns, and Bojangles is apparently on the market again.

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Operations Leadership 2025 Fast Casual 227

7 Shifts

OCTOBER 22, 2024

If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies. Local restaurant marketing can help you reach your target audience more effectively. Local restaurant marketing can help you reach your target audience more effectively.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

ChowNow

JUNE 5, 2024

Since 98% of consumers read reviews to help inform their decisions , it’s crucial for restaurants to encourage satisfied customers to provide feedback and manage their online reputation effectively. Train your staff to ask for reviews at the end of a meal when customers express satisfaction.

Email Marketing 394

Email Marketing Social Media Website Management Online Ordering 394

ChowNow

APRIL 4, 2025

Thats why its important to get proactive and make it super easy for your happy customers to speak up about their experience. Most customers wont leave a review online unless theyre encouragedso give them a simple way to do it. A QR code on the receipt, table tents or a quick post-meal email can go a long way.

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Management Management Social Media Online Ordering 195

Modern Restaurant Management

SEPTEMBER 21, 2023

When it comes to attracting customers to restaurants, local SEO is crucial and can optimize their online presence to attract more local customers. ” The idea behind local SEO is to ensure that your business appears in search results when people are looking for products or services related to your company in your area.

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SEO Website Management Email Marketing Online Ordering 507

Restaurant Business

JUNE 13, 2025

Photo: Shutterstock San Francisco-based delivery service DoorDash announced Friday that it has completed its purchase of SevenRooms, a New York-City-based reservations and marketing platform for restaurants. . billion and international food delivery service Deliveroo for $3.9 By Timothy Inklebarger and Joe Guszkowski on Jun.

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Reservations Leadership Advertising 2025 210

ChowNow

MARCH 14, 2025

Every day, youre juggling staff, food quality, inventory, customer service, purchasing, and moreall while trying to cultivate a dining experience that wows your customers enough to keep them coming back. Customer Service and Experience Great food and drink is only truly enjoyed when its coupled with a great service experience.

Operations 195

Operations Management Management Front of House 195

Goliath Consulting

NOVEMBER 22, 2024

People say “they feel the effects of cannabis-infused drinks within 15 to 20 minutes”, which is significantly faster than edibles, which “take at least 30 to 90 minutes to take effect,” according to an article from Harvard Medical School. These drinks are set to become mainstream, gradually gaining customers from alcohol consumers.

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Beverage Bar Email Marketing 2024 221

ChowNow

APRIL 15, 2025

One of operators most difficult challenges is balancing restaurant operating costs without compromising the food, service, and customer experience that makes your restaurant unique. Cheaper ingredients and smaller portions can take a toll on your customers loyalty, and thats a cost no restaurant owner can afford.

Operations 195

Operations Online Ordering Customer Service Customer Experience 195

The Rail

DECEMBER 2, 2024

By Kateryna Reshetilo, Contributor Are you a restaurant owner looking for ways to keep up with the fast-changing demands of your customers? Today, more than ever, restaurants are turning to custom-built apps to improve convenience, streamline operations, and foster customer loyalty. If so, you’re not alone. from 2023 to 2030.

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Delivery Food Loyalty Program Food Order 147

ChowNow

APRIL 25, 2025

Its the sum of everything about your restaurant, from your menu design and decor to the tone you use when replying to comments on social media or greeting customers walking through the door. Its not just about looking good (though that is a part of it); its about creating an emotional connection that shapes the entire customer experience.

Mobile Ordering 195

Mobile Ordering Social Media Email Marketing Customer Experience 195

Perfect Daily Grind

JUNE 15, 2025

Current market challenges mean it’s never been harder to operate a coffee business – and this includes marketing and branding. High and volatile green coffee prices , along with increasing operational costs, are creating a more competitive market. Print and offline marketing remain crucial tools.

Marketing 110

Marketing Email Marketing Social Media SEO 110

Restaurant Business

JUNE 12, 2025

The company plans to expand into more markets and expects to have thousands of bots on the ground by the end of the year, which it says will give it the largest autonomous vehicle fleet in the world. The customer unlocks their food using a code in their delivery app. And customers don’t have to tip. Sign up here.

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Delivery Leadership 2025 Advertising 176

Restaurant Business

JUNE 11, 2025

11, 2025 Facebook Twitter LinkedIn Huddle House will add drive-thrus as it moves into more urban and suburban markets. | And, like the rest of family dining, they have been losing customers. At breakfast, Ascent found that most of Perkins’ items were still working for customers—think classics like pancakes, Eggs Benedict and omelettes.

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Fast Casual Front of House Back of House Leadership 185

7 Shifts

AUGUST 18, 2024

You'll have late nights and have to work on weekends and public holidays The market is saturated with loads of competition. This could be a good choice if you find a business that is already established and has a loyal customer base. This document will outline your bar's concept, menu, marketing strategy, and financial projections.

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Bar License Email Marketing Customer Service 370

Culinary Cues

AUGUST 31, 2024

Every marketer insists that a company have a clear mission statement that is designed to give direction to a company and clearly articulate to the customer and employee, what the company stands for. Promote your differentiated product or service without making it a competitive statement but note that you intend to own a position.

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Customer Service Social Media Customer Experience Reference 413

Restaurant Business

JUNE 17, 2025

And fast-food customers Convenience-store foodservice grew 5% last year and is expected to jump another 5.7% And the tactics are quickly stealing customers from restaurants. this year, according to the 2025 Convenience Store Trends Report released Tuesday by customer experience solutions and mystery shopping firm Intouch Insight.

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Food Fast Casual Leadership Loyalty Program 194

The Rail

AUGUST 4, 2022

With global restaurant brands gobbling up more of the market, it has become extremely challenging for small restaurants to compete and gain loyal customers. Thankfully, email marketing for restaurants can help you pull in your target customers ! Because it works.

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Email Marketing Marketing Online Ordering Loyalty Program 130

Restaurant Business

JUNE 17, 2025

Every now and then, Greenlane customers might find the 6-foot, 6-inch person working the drive-thru window looks a lot like Tampa Bay Buccaneer tight end Rob Gronkowski. We like to surprise the customers, especially after we open a new location. At Greenlane, there’s no dine-in service. Photo courtesy of Greenlane. “We

Fast Casual 162

Fast Casual Leadership Mobile Ordering Casual 162

Restaurant Business

JUNE 17, 2025

17, 2025 Facebook Twitter LinkedIn DoorDash now offers services like reservations and advertising. Last month, DoorDash announced plans to acquire reservations and marketing service SevenRooms for $1.2 Is that a good thing for restaurants? By Joe Guszkowski on Jun. These days, it is starting to look more like a hub.

Leadership 185

Leadership Advertising 2025 Reservations 185

The Rail

NOVEMBER 1, 2024

In this article, we’ll explore the key tech innovations that are simplifying restaurant relocation and helping owners make a seamless transition to their new space. They might also need to get used to different equipment or even a new style of service. Virtual reality (VR) technology makes this transition easier.

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Innovation Transportation Loyalty Program Social Media 130