Modern Restaurant Management

JANUARY 28, 2022

The answers to these questions will inform your company's brand, and your brand informs all your branding decisions. You can display images and descriptions of your food and advertise special offers. You can also use your mouth-watering images for advertising your food on your website. Create a Company Website.

Social Media 528

Social Media Small Business Advertising Food Order 528

Goliath Consulting

DECEMBER 7, 2021

Social media continues to be one of the best marketing channels of the century. Social media is an essential component of many brands’ marketing strategies. 90% of marketers say that social media marketing has increased their business exposure. User-generated content vs. Traditional advertisements.

Social Media 243

Social Media Marketing Email Marketing 2022 243

Modern Restaurant Management

FEBRUARY 18, 2022

Here are some tips to best advertise that you offer delivery services. Your website should be attractive and user friendly and include all relevant contact information, including in-house delivery. Advertise your delivery services. Proper advertising is required to reach out to more and more people.

Delivery 471

Delivery Marketing Email Marketing Social Media 471

Goliath Consulting

SEPTEMBER 6, 2021

It’s now the standard that business owners use social media to promote their businesses. Restaurant owners, especially, must be focused on marketing their products on social media. Social media is an important influence on a consumer’s buying decisions. Build your social media presence.

Social Media 243

Social Media Marketing Influencer Customer Service 243

Modern Restaurant Management

NOVEMBER 19, 2020

By creating a social media presence, restaurant owners can utilize tools that these platforms offer such as localized advertising using demographic filters or using cookies and remarketing techniques to find repeating customers. This is key for collecting data, and enables the restaurant to create targeted advertising materials.

Online Ordering 539

Online Ordering Social Media Coupons Advertising 539

7 Shifts

OCTOBER 28, 2024

As a restaurant owner, it's easy to pour money into advertising and promotions without knowing how much it’s really costing your business. Knowing how to calculate and optimize your customer acquisition cost (CAC) can help you make smarter decisions about your marketing and advertising strategies.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

Modern Restaurant Management

FEBRUARY 12, 2024

To prevent issues down the road, it's best to make sure you speak with your attorney to have all the necessary information. If the restaurant uses a third-party hosting service for its website, be sure to get record of the login information and contact information of the service provider.

Social Media 454

Social Media SEO Online Ordering Website Management 454

Modern Restaurant Management

AUGUST 8, 2022

However, as a restaurant operator provides free WiFi service to customers they can go beyond “marketing” and leverages technology to not only capture valuable customer information but as the critical first step for powerful messaging, communication and relationship-building. Drive Organic Social Media.

Social Media 468

Social Media Loyalty Program Email Marketing Point of Sale 468

Modern Restaurant Management

JANUARY 24, 2023

Many depend on social media reviews and posts about a particular restaurant before deciding whether they will dine there or not. Nearly half of your market depends on social media comments for their restaurant reviews. You can use this information to focus your online marketing efforts on the most efficient channels.

Social Media 493

Social Media Website Management SEO Customer Experience 493

Modern Restaurant Management

SEPTEMBER 15, 2020

Tactics like social media advertising, direct mail, couponing and streaming are more important than ever for staying top-of-mind and communicating that operations have dramatically changed to protect guests and workers. If web users can easily access this information, they’ll be more likely to make an in-person visit.

Technology 600

Technology Guest Recovery Kitchen Safety Social Media 600

Modern Restaurant Management

SEPTEMBER 16, 2020

Restaurants should advertise what precautions they're taking to keep people safe. If they have outdoor dining and require all of their staff to wear masks and gloves, practicing social distancing in the restaurant, they should prominently display those things everywhere. Blaze Bullock, SEO Strategist, Blaze Digital Marketing.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

FEBRUARY 14, 2022

Including this information in your business plan will show investors your location choice is an informed one. Look at their social media profiles and see what kind of interactions they get. Look at their social media profiles and see what kind of interactions they get. Marketing Techniques.

Transportation 575

Transportation Social Media Menu Pricing 575

Modern Restaurant Management

OCTOBER 22, 2021

Seventy-two percent of people choose a restaurant based on comments and images shared by others on Facebook, according to a study by Social Media Monthly. Those stats demonstrate the power and influence of social media. You might also decide to create a custom landing page for visitors from social media.

Social Media 493

Social Media Advertising Events Customer Experience 493

Modern Restaurant Management

JANUARY 5, 2023

Google was still young, but they had a new advertising platform that used an old-fashioned but attractive buying strategy: The auction. Unlike traditional advertisements like print mail or radio, the auction allowed you to bid what you wanted for an ad, not some flat rate outside of your control. The Growth of Digital.

Advertising 481

Advertising Social Media Point of Sale Supplies 481

Modern Restaurant Management

OCTOBER 15, 2020

According to a recent MGH survey , 45 percent of diners say they've tried a restaurant for the first time because of a social media post made by the brand, while 22 percent said a restaurant's post enticed them to return. In a way, brands need to think of themselves as media companies. Facebook’s 1.62

Delivery 558

Delivery Social Media Loyalty Program Customer Service 558

Modern Restaurant Management

JANUARY 3, 2024

This issue is primarily associated with the overwhelming amount of information that surrounds individuals today, demanding their attention. A social media presentation is crucial. Trend Two: Increasing the Importance of User-Generated Content (UGC) UGC serves as social proof and is more effective than direct advertising.

2024 520

2024 Social Media Customer Experience Events 520

ChowNow

FEBRUARY 7, 2025

This will make your budget strategic and sustainable, allowing you to make smart, informed decisions. Promotions, local SEO, and social media ads can help bring more people through your door. A strong social media presence, community partnerships, and local events can get your name in front of more potential customers.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

JANUARY 24, 2024

Spice Up Your Social Media Presence Want to connect with your patrons in the digital age? Include social media in your digital marketing strategy. Over half of the world’s population uses social media, interacting with an average of six platforms.

Loyalty Program 493

Loyalty Program Social Media Coupons Customer Experience 493

7 Shifts

OCTOBER 22, 2024

To do so, you must have an optimized website and engaging social media profiles. Claiming and optimizing your profile makes sure that your restaurant information is displayed accurately across all Google platforms, like Google Maps and the local 3-pack, which shows the top three results on Google searches.

Book 195

Book Marketing Email Marketing Social Media 195

7 Shifts

AUGUST 12, 2021

Aside from paid advertising, ranking high in local organic search results is critical. One option is to include important information like your company name and phone number at the top of your page. If we consider Google, having such information on your website helps it appear in geo-targeted searches. Loyalty Rewards.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

ChowNow

FEBRUARY 12, 2025

Today, customers rely on Google searches, online reviews, and social media to decide where to eat. By defining your ideal customer, you can tailor your branding, social media content, and promotions to resonate with the right peoplerather than wasting marketing dollars on an audience that isnt a good fit.

2025 195

2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

AUGUST 7, 2024

" For cost-effective marketing, Chirone advises operators to leverage social media channels such as Yelp and local Google ads, utilize email and seek out local partnerships. "You "You want to advertise where your customers are already looking. A balanced mix of online marketing and local marketing is ideal. "Make

Marketing 471

Marketing Email Marketing Social Media Coupons 471

Modern Restaurant Management

APRIL 30, 2021

Prominently advertise your commitment to these safety and health guidelines in your social media page and website. Social media influencers are all the rage when it comes to promotional material and it’s undeniable that their reach is considerable. Enforce face-mask wearing for both employees and customers.

Marketing 568

Marketing Food Safety Social Media Small Business 568

Modern Restaurant Management

DECEMBER 10, 2021

Promotion and advertising are what we call a restaurant’s “secret sauce.” ” Let’s look at seven ingredients that you should include in advertising and promotional campaigns for your restaurants. This information includes your location, hours of operation, menu, and reviews.

Marketing 567

Marketing SEO Front of House Website Management 567

EATER

FEBRUARY 27, 2025

Justin Sullivan/Getty Images Signage in a McDonalds restaurant advertises deals and loyalty rewards through the chains ordering app. They can monitor your messages, your app activity, your location, your financial and personal information. He wants the path of least resistance; the human interaction isnt as important.

Mobile Ordering 208

Mobile Ordering Loyalty Program Food Food Order 208

Modern Restaurant Management

MAY 21, 2020

However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant won’t be a hub of contagion. A solid marketing plan can renew consumer confidence in your brand and inform customers about the services you are providing.

Social Media 539

Social Media Food Safety Cash Management Kitchen Safety 539

7 Shifts

OCTOBER 22, 2024

Traditional marketing strategies, like national TV ads, billboards, or widespread social media campaigns, can generate awareness, but they aren’t that effective when it comes to connecting with local customers. Use local keywords in your social media posts, too. Keep the entry process simple.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Modern Restaurant Management

JANUARY 21, 2021

However, DRV codes differ from your traditional QR code, as they are embedded in digital and video mediums, like TV screens, digital billboards and social media pages. Social Distancing Solution. Customers still need to get up close and personal in order to scan the code, sometimes in spite of social distancing guidelines.

Advertising 348

Advertising Social Media Technology Customer Experience 348

Modern Restaurant Management

SEPTEMBER 21, 2023

Or, if you want information about another city, state, or country, you just need to enter the desired location, like “restaurants in Orlando.” Compared to other advertising forms, like TV or radio ads, local SEO can be a more budget-friendly option for businesses with limited funds. You can do this by mail, phone, or email.

SEO 507

SEO Website Management Email Marketing Online Ordering 507

The Rail

MARCH 25, 2025

Use Social Media to Announce Your Restaurant's Move Social media is one of the most effective platforms to announce the relocation of your restaurant. Posting progress updates, sneak peeks of the new location, and staff reactions helps maintain excitement and ensures your audience stays informed.

Social Media 130

Social Media Email Marketing Customer Experience Events 130

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. Your competitor analysis needs to include the digital space too.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Modern Restaurant Management

OCTOBER 4, 2021

But the advertising and marketing also sells a snarky sense of humor , elevating the simplistic brand design to create a funky, unique personality that appeals to the target market. Manage Social Media. More consumers are looking to interact with brands on social media platforms. Fast food chain Carl’s Jr.

Marketing 474

Marketing Loyalty Program Social Media Online Ordering 474

Modern Restaurant Management

JANUARY 9, 2024

What stage of growth are you in and do you have the budget to fund traditional advertising? Understanding the conversion rates of each product by channel will inform you of which marketing tactics are working and which are not. Several other tips to make your brand/restaurant a success: Tell your story and make a connection.

Employee Relations 484

Employee Relations Small Business Advertising Customer Experience 484

Modern Restaurant Management

JANUARY 22, 2021

Apple has announced plans to restrict its IDFA (identifier for advertisers) in 2021. Data should be driving your marketing strategy, but it’s going to require a shift from traditional marketing practices that rely on buying ads or posting on social media. Try offering a discount in exchange for some of their information.

Marketing 508

Marketing Email Marketing Loyalty Program Point of Sale 508

Modern Restaurant Management

MARCH 17, 2021

They are compact in size but serve as a good starting point to advertise your restaurant. Window Decals and Clings : Window decals and clings are a smaller option to post around the restaurant to advertise things such as hours and specials. Hanging or Blade Signs : These are very common.

Outdoor 493

Outdoor Point of Sale Design Customer Experience 493

Modern Restaurant Management

JULY 28, 2023

Restaurant operators are always looking for new tools, promotion channels, and advertising options, but they might not be quite sure what they need to say to tempt a potential guest. It was challenging to differentiate one from the other, as they had similar menus, interiors, advertising messages, and social media posts.

Social Media 419

Social Media Events Customer Experience Advertising 419

ChowNow

JANUARY 22, 2021

Highlight your restaurant app on social media. Use your social networks to help get the word out about your restaurant app and any promotions you may be running. Like email, social media is a great place to connect with your current customers. Download: The Ultimate Guide to Social Media for Restaurants.

Email Marketing 370

Email Marketing Mobile Ordering Social Media Download 370