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11 Restaurant Marketing Strategies That Work in 2021 & 2022

7 Shifts

Is your website optimized, and does it provide a good user experience? Aside from paid advertising, ranking high in local organic search results is critical. Assume a customer discovers your website but cannot identify where you are located or how to contact you. Will your website appear in the results of that search?

Marketing 397
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Restaurant Marketing Has Evolved: Unlock the Preferences of the Modern Customer

Modern Restaurant Management

This creates an opportunity for restaurants to bite into market share by enticing a budget-sensitive customer base with incentives like coupons and loyalty programs. Using this data to inform marketing efforts brought significant success. At the same time, restaurants need these insights to compete today.

Marketing 198
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5 Effective Restaurant Loyalty Programs, Plus Tips For Success

Sling

One of the best ways to keep customers coming back to sample your fare is to implement restaurant loyalty programs into your workflow. In this article, the restaurant-management experts at Sling discuss some of the best ideas and give you tips for making your restaurant loyalty program great. 1) Loyalty Points.

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How to write a restaurant marketing plan that puts butts in seats [Ideas and Strategies]

7 Shifts

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. You need a marketing plan.

Seating 221
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7+ Awesome Restaurant Super Bowl Specials and Promotions for 2023

7 Shifts

It's hard enough to manage a higher workload without delivery. If you don't want to give out discounts, consider other perks like loyalty cards or free dessert. Advertise on social media Social media is one of the most powerful tools at a restaurant's disposal. And best of all, they're easy to set up and manage.

Specials 195
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Seven Enticing Restaurant Marketing Tips

Modern Restaurant Management

But the advertising and marketing also sells a snarky sense of humor , elevating the simplistic brand design to create a funky, unique personality that appeals to the target market. Manage Social Media. These are usually the first results that come up when a business is searched for, so it’s vital that the information is correct.

Marketing 190
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The Complete Guide to Creating a Winning Restaurant Newsletter (+Real Examples)

7 Shifts

These can be customers that have the potential to order high-value items, customers that are receptive to brand loyalty marketing, and prospects that fit your business strategy related to location, demographics, and spending habits. Don't let your customers leave your website without offering value. Call to action (CTA).