ChowNow

FEBRUARY 12, 2025

This guide will teach you everything you need to know about getting started with restaurant marketing. By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door.

2025 195

2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

NOVEMBER 19, 2020

New Marketing Tactics Can Help Reach Target Customers. It is no secret that marketing is a way for restaurants to keep up with loyal customers and engage with new ones. It is no secret that marketing is a way for restaurants to keep up with loyal customers and engage with new ones.

Online Ordering 539

Online Ordering Social Media Coupons Advertising 539

ChowNow

MARCH 7, 2025

Every online order, email sign up, and reward program interaction generates valuable insightsbut if that data just sits there, youre missing a major opportunity. When used strategically, customer data can help you personalize marketing, streamline operations, and create a better dining experience for your guests.

Loyalty Program 195

Loyalty Program Email Marketing Online Ordering Point of Sale 195

EATER

OCTOBER 21, 2024

Restaurants hoping to make a positive impact on the climate face an enduring challenge: selling their ambitious goals to diners simply looking to have a good time This story was produced in partnership with Civil Eats. The “ PLNT Impact Tracker ” on PLNT Burger’s website wants you to think about what you’re eating. without interruptions.

Sustainability 328

Sustainability Sourcing Consumer Goods Compost 328

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. That they can get coronavirus from someone sitting next to them while dining. Basant Baruah, Senior Content Marketer, Beaconstac.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

NOVEMBER 3, 2022

However, the term ‘get more Google reviews’ receives approximately 14,000 annual global searches, suggesting business owners and marketeers are struggling to find the secret to success. Pair the links with craft hand-written emails to your customers that had a great experience and ask for their feedback.

Email Marketing 508

Email Marketing Customer Service Website Management Customer Experience 508

Modern Restaurant Management

DECEMBER 21, 2020

Restaurant marketing strategy, design, and internal systems will evolve for independents and chains alike in the coming year. In 2021, restaurant marketing strategy, restaurant design, and internal systems—for independents and chains alike—will evolve, and technology and robotics will become commonplace.

2021 478

2021 Online Ordering Email Marketing Advertising 478

Restaurant Business

JUNE 13, 2025

Private-equity firm Savory Fund made a major investment in casual-dining chain Hawkers Asian Street Food. Photo: Shutterstock Welcome to Restaurant Business’ Week in Review for the week of June 9, 2025. Upscale soup dumpling chain Din Tai Fung has the industry’s highest average unit volumes. Starbucks’ latest gambit to improve operations?

Operations 208

Operations Leadership 2025 Fast Casual 208

Restaurant Business

JUNE 11, 2025

11, 2025 Facebook Twitter LinkedIn Huddle House will add drive-thrus as it moves into more urban and suburban markets. | All photos courtesy of Ascent Hospitality Management A pair of legacy family-dining brands are out to prove that age is only a number. . | Perkins and Huddle House are classics of the family-dining genre.

Fast Casual 170

Fast Casual Front of House Back of House Leadership 170

7 Shifts

AUGUST 12, 2021

In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. Data acquired about your actual consumers can be used in both online and offline marketing campaigns. Aside from paid advertising, ranking high in local organic search results is critical.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

ChowNow

SEPTEMBER 30, 2020

When brainstorming restaurant marketing ideas, many restaurateurs seek out strategies that will help bring in new customers. Marketing to your existing customers keeps your restaurant top of mind leading to increased order frequency and higher ticket sizes. Keep customers engaged with email. Start a restaurant loyalty program.

Loyalty Program 397

Loyalty Program Marketing Email Marketing Social Media 397

Modern Restaurant Management

JUNE 18, 2020

Even as lockdown restrictions are eased, it's likely to be a long time before the dining experience returns to anything resembling the previous norm. What marketing methods would you employ with a proactive mindset? And how can you infuse your optimism into your marketing?

Marketing 568

Marketing Social Media Email Marketing Innovation 568

Restaurant Business

JUNE 12, 2025

The company plans to expand into more markets and expects to have thousands of bots on the ground by the end of the year, which it says will give it the largest autonomous vehicle fleet in the world. By Joe Guszkowski on Jun. 12, 2025 Facebook Twitter LinkedIn There are about 1,000 Coco robots in the wild today.

Delivery 169

Delivery Leadership Advertising 2025 169

Modern Restaurant Management

JANUARY 22, 2024

This industry seeks to develop a value proposition that speaks to its consumers and convinces them to dine in their restaurants. How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? But precisely, how can you determine what customers want?

Loyalty Program 453

Loyalty Program Mobile Ordering Dietary Restrictions Social Media 453

7 Shifts

OCTOBER 22, 2024

If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies. 89% of people do dining research on their phones, so if you’re not making the most of your online presence, you're missing out on a huge opportunity.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Modern Restaurant Management

APRIL 30, 2021

Now more than ever, restaurant owners need to improve the way dining places are run to survive these uncertain times. So it makes good business sense to revamp your marketing strategies. Five Local Marketing Strategies. Enhancing your marketing strategies is just as important as avoiding marketing mistakes.

Marketing 568

Marketing Food Safety Social Media Small Business 568

Modern Restaurant Management

MAY 21, 2020

Take the Flights restaurant , for example: Partnering up with the Los Gatos Chamber of Commerce, Flights started ‘Feed the Need Bay Area’ to leverage accounting support and marketing talent so that they could support the Bay Area community. Rid yourself of the non-essentials, get back to the basics, and work smart.

Social Media 539

Social Media Food Safety Cash Management Customer Service 539

ChowNow

FEBRUARY 12, 2021

In fact, 80 percent of consumers rely on digital tools like an easy-to-use website and online ordering system , as motivating factors in deciding where they’ll dine. In the age of COVID-19, when dine-in and foot traffic are limited, being online is vital to maintaining your engagement with customers and boosting your restaurant’s success.

Email Marketing 370

Email Marketing Online Ordering Social Media Customer Service 370

ChowNow

JANUARY 6, 2021

Even as the bulk of your customers return to indoor dining, many will continue to rely on delivery–for some, due to a desire for added convenience and for others, out of concern for safety. . Contactless payment also became commonplace among restaurants that were open for dining. Invest in the right online ordering platform.

2021 370

2021 Mobile Ordering Online Ordering Download 370

Modern Restaurant Management

APRIL 14, 2020

Since the COVID-19 crisis began, the Association has coordinated more than 400,000 emails to Congress from restaurants, employees, consumers and industry supporters—all speaking out about the need for swift and strong federal relief and recovery programs. "Cox Media has been very supportive to us during this difficult time. ."

Online Ordering 530

Online Ordering Back of House Small Business Customer Service 530

The Rail

FEBRUARY 7, 2025

Video marketing is an essential tool to captivate audiences, drive foot traffic, and win the fierce battle for online attention. Taking it a step further than high-quality images , video marketing taps into the sensory appeal that text and photos cant achieve. Remember the days of beautiful dinner images on Instagram?

Serving 130

Serving Marketing Loyalty Program Social Media 130

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Which is where your restaurant marketing plan comes in.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

The Restaurant Group

MAY 31, 2025

Restaurant email marketing is your secret ingredient to standing out, creating memorable dining experiences, and significantly boosting revenue by nurturing strong customer relationships. Why It Helps Small Restaurants Email marketing is a budget-friendly, highly effective strategy ideal for small restaurants.

Email Marketing 78

Email Marketing Loyalty Program Online Ordering Seasonal Menu 78

Culinary Cues

AUGUST 31, 2024

Every marketer insists that a company have a clear mission statement that is designed to give direction to a company and clearly articulate to the customer and employee, what the company stands for. Ahh…the mission statement. A good mission statement is effective in acting as a guiding light for the way in which a company conducts itself.

Customer Service 413

Customer Service Social Media Customer Experience Reference 413

The Rail

NOVEMBER 10, 2023

By Viktoria Arsenteva, Contributor In the hyper-competitive restaurant industry, effective marketing can be the difference between a bustling dining room and a quiet one. While word-of-mouth and organic traffic are valuable, there's no denying the potency of paid advertising in driving sales.

Advertising 147

Advertising Loyalty Program Email Marketing Mobile Ordering 147

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. COVID-19 Consumer Dining Trends. Mixed take-out bag. Mixed take-out bag.

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493

Modern Restaurant Management

DECEMBER 21, 2020

From the very beginning we worked to attract loyal guests seeking an authentic, family dining experience. With restaurant dining rooms closing unexpectedly and inconsistently from market to market, the industry realized the ability to communicate frequently and rapidly to their customers is critical. Shasta, California.

2020 450

2020 Online Ordering Customer Experience Point of Sale 450

The Rail

APRIL 11, 2024

By Eric Tress, Contributor If you are looking for an excellent tool to increase your restaurant’s reservations, email marketing is an effective advertising tool you should consider. According to research by Sopro, over 75% percent of consumers prefer to communicate with brands through email. times more than bulk emails.

Email Marketing 130

Email Marketing Reservations Marketing Loyalty Program 130

Restaurant Business

JUNE 5, 2025

On Thursday, the casual-dining chain promoted Lyle Tick, its president and chief concept officer, to the top job. On Thursday, the casual-dining chain promoted Lyle Tick, its president and chief concept officer, to the top job. By Joe Guszkowski on Jun. 05, 2025 Facebook Twitter LinkedIn BJ's has shown promising results recently.

Leadership 154

Leadership Fast Casual 2025 Franchise 154

Restaurant Business

JUNE 13, 2025

At Bobby’s Burgers, Cunningham will focus on new market expansion, and both traditional and nontraditional growth worldwide. He will spearhead operations for the hotel’s venues, retail operations, meetings and events and in-room dining. Cunningham is the former vice president of U.S. Derek Watson | Photo courtesy of Dirty Habit.

Leadership 144

Leadership 2025 Email Marketing Magazine 144

Restaurant Business

JUNE 5, 2025

He previously was arrested in Chicago after reportedly attacking his ex-wife. By Lisa Jennings on Jun. 05, 2025 Facebook Twitter LinkedIn Konro was the first West Palm Beach restaurant to earn a Michelin star. Photo courtesy of Konro. Bickelhaupt is facing one count each of domestic battery causing bodily harm and domestic battery.

Fast Casual 143

Fast Casual Leadership Loyalty Program 2024 143

The Rail

MARCH 21, 2023

They help with everything from always have an updated menu, to faster service, to direct in-house marketing, and even less stressful staff! In this way, QR codes not only enhance the dining experience for customers but also help restaurants streamline their operations and reduce costs.

Social Media 278

Social Media Email Marketing Front of House Customer Experience 278

Modern Restaurant Management

SEPTEMBER 30, 2020

Rewards Network, together with American Airlines AAdvantage Dining and United Airlines MileagePlus Dining, surveyed their members to learn more about what they anticipate their dining habits will look like over the next few months. Some highlights inlcude: Consumers' projected dining out frequency.

2020 474

2020 Mobile Ordering Guest Recovery Customer Service 474

SpotOn

NOVEMBER 21, 2024

Your restaurant can tap into additional revenue by offering a private dining room for personal gatherings, corporate holiday events, private parties, wine tasting, and special menus. Use email and social media to promote gift cards and drive holiday sales. Use a POS system that integrates with loyalty and marketing tools.

Loyalty Program 98

Loyalty Program Seasonal Menu Email Marketing Cash Management 98

Modern Restaurant Management

DECEMBER 23, 2019

Who can blame you for wanting a small slice of such a big market? Provide prompt customer support via phone, email, and live chat (if you offer it on your website) – as well as in the restaurant – whenever possible. Grab your free copy here. Develop a Consistent, Reliable Multi-Channel Brand.

Social Media 334

Social Media Customer Experience Customer Service Small Business 334

The Restaurant Group

MAY 17, 2025

A restaurant referral program is a straightforward marketing strategy designed to reward current guests when they recommend your restaurant to their friends or family. Why Referral Programs Matter for Restaurants Referral programs thrive on word-of-mouth marketing, one of the most trustworthy forms of advertising.

Loyalty Program 78

Loyalty Program Social Media Customer Experience Email Marketing 78

ChowNow

FEBRUARY 18, 2021

This critical information—such as email addresses, ordering trends, and so on— can help spur business decisions and inform data-driven restaurant marketing tactics. In contrast, the typical ChowNow restaurant location has about 2,228 customers in their database that they can market to.

Marketing 195

Marketing Email Marketing Social Media Online Ordering 195