Modern Restaurant Management

OCTOBER 4, 2021

But the advertising and marketing also sells a snarky sense of humor , elevating the simplistic brand design to create a funky, unique personality that appeals to the target market. Because restaurants often thrive and grow based on their ability to appeal to the immediate appetite of the potential consumer. Manage Social Media.

Marketing 474

Marketing Loyalty Program Social Media Online Ordering 474

Modern Restaurant Management

MAY 18, 2021

But as reality of the pandemic sunk in and dining rooms remained closed, it became apparent that ordering delivery and takeout was the best way to help restaurants weather the storm — and there was a significant consumer appetite to do so. By August 2020, Americans reported ordering takeout 2.4 So what’s next?

Delivery 421

Delivery Kitchen Safety Social Media Online Ordering 421

The Rail

FEBRUARY 7, 2025

Behind-the-Scenes Content and Storytelling Modern consumers want transparency and authenticity from their favorite brands, including restaurants. Special events make for good video content as well. Optimizing Videos for Search Engines Search engine optimization (SEO) isnt just for written content.

Serving 130

Serving Marketing Loyalty Program Social Media 130

7 Shifts

OCTOBER 22, 2019

Instagram is now reshaping the way diners consume their food, and in return restaurants have changed to accommodate the need for “ Instagrammable ” experiences. I think we've done a good job with that,” says Black Tap owner Barish in an article on CNN. With social media, we're able to reach people around the globe—it's so important.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Modern Restaurant Management

JANUARY 31, 2025

The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board.

Marketing 221

Marketing Loyalty Program 2024 2025 221

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. COVID-19 Consumer Dining Trends. Mixed take-out bag. Restaurants vs. delivery services. Supporting local.

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493

7 Shifts

OCTOBER 22, 2024

72% of American consumers prefer to do business with companies that share their values both in the retail and restaurant industries. The good news is there are plenty of ways to engage in local marketing, both online and offline. Start by looking for relevant keywords using tools like Google Keyword Planner or Moz.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

7 Shifts

NOVEMBER 1, 2022

Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. Maybe it's great food, a good happy hour, or an attractive atmosphere. This could be as simple as paid social advertising, great signage, an ad in the local paper, or a television appearance.

Seating 221

Seating Email Marketing Marketing SEO 221

7 Shifts

OCTOBER 22, 2024

Nowadays, running a successful restaurant takes more than great food and good service. Local SEO strategies, like targeting location-specific searches, will help your site show up when people look for nearby dining options on search engines. To do so, you must have an optimized website and engaging social media profiles.

Book 195

Book Marketing Email Marketing Social Media 195

The Rail

AUGUST 23, 2022

The restaurant business is one of the most competitive destinations in search engine optimization (SEO). Any differences should be reflected in the semantic core, meaning the site structure will differ from the main version to get good search visibility. The menu is focused on the preferences of local consumers.

SEO 130

SEO Social Media Customer Service Customer Experience 130

7 Shifts

AUGUST 18, 2024

Buying into a franchise can be a good option because it provides support and brand recognition. This could be a good choice if you find a business that is already established and has a loyal customer base. This will give you a good idea of their product and service. An alternative is to buy an existing bar that is up for sale.

Bar 370

Bar License Email Marketing Customer Service 370

7 Shifts

JUNE 16, 2024

How do you create a good restaurant marketing strategy? These strategies can combine traditional restaurant advertising techniques like pamphlets, billboards, and radio promotions with modern ideas like running paid ads, advertising on social media, and collaborating with influencers.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

7 Shifts

OCTOBER 9, 2019

Capture Your Community with Local Ads Local advertisement is a powerful tool to increase both foot traffic and your online presence. It’s important to get their attention during these consumer micro-moments as it increases the chance that you will win the customer. Make online assets search friendly with SEO tactics.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

ChowNow

SEPTEMBER 9, 2024

From a Sprout Social survey , 68% of consumers say they use social media to learn about products and brands. According to Epsilon research , 80% of consumers are more likely to make a purchase if a brand offers personalized experiences. Drive repeat business Loyal, repeat customers are hugely important.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

Indoor Media

AUGUST 1, 2020

Creating and claiming auto repair local listings can have a significant impact on your shop’s local SEO. In just one week, you can put your business on the map (literally and figuratively) by tackling the online directories that pack the most local SEO punch. Your NAP plays an essential role in your local SEO strategy.

SEO 147

SEO Social Media Website Management Customer Service 147

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other food delivering business, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Their target consumer base is tech-savvy and stays energetic on social media platforms. Do Register Locally (Basic SEO).

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other delivering online food, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Their target consumer base is tech-savvy and stays energetic on social media platforms. Do Register Locally (Basic SEO).

Delivery 98

Delivery Marketing Social Media Email Marketing 98

Indoor Media

JANUARY 4, 2021

With so many consumers preferring to book service appointments virtually, online appointment booking software is necessary for businesses like hair and nail salons. Without a website to support online bookings, you may be missing out on an entire consumer base.

Book 78

Book Advertising Website Management Email Marketing 78

Open for Business

APRIL 25, 2023

Generally speaking, people have more faith in earned media than in paid advertising, too. A 2019 Cision report found that 92% of consumers trust earned media amid concerns about misinformation and sponsored content online. Organic SEO results: Strong website SEO can help potential guests discover your restaurant when searching online.

Social Media 78

Social Media SEO Email Marketing Influencer 78

Restaurant Engine

APRIL 9, 2025

These reviews influence your customers choices of where to eat in your hometown more than traditional advertising. According to one survey , more than 71% of consumers read online reviews when researching a business (that includes your restaurant), and around 70% say reviews frequently influence their purchase decisions.

Management 52

Management Management Website Management Email Marketing 52

The Restaurant Times

DECEMBER 21, 2021

Why Are Dark Kitchens A Good Idea? . Dark kitchens have a lot of benefits over traditional kitchens, and given below are the reasons why investing in a dark kitchen is a good idea: 1. Dark kitchens do not have to worry about ambience, and hence, can focus more on providing good quality food at low prices.

Online Ordering 98

Online Ordering Social Media Website Management Food Order 98

Indoor Media

APRIL 20, 2018

Google Local Services ads are a new form of paid advertising for local professional service providers that can help you establish trust with consumers, generate leads, and close sales. Consumers searching for local services see small boxes at the top of the results page. Get rewarded for doing good work. Dallas, TX.

Advertising 78

Advertising Small Business Customer Service Consumer Goods 78

Lavu

APRIL 17, 2020

With revenue and profits down for most restaurants, it’s time to get creative with content marketing campaigns, social media, and the free tools available to business owners for no-cost advertisement. Consumers want to support brands they trust and those that share their values.

Marketing 97

Marketing Email Marketing Social Media Loyalty Program 97

Indoor Media

MARCH 1, 2018

Putting some thought into the web address you choose is critical to your marketing and advertising efforts. Picking a good domain name is important because it identifies your business not only for consumers, but also for search engines and other internet processes. In short, a good domain name makes you unique.

Email Marketing 78

Email Marketing SEO Customer Service Advertising 78

Touch Bistro

JULY 15, 2021

Everything you need to know about social media, digital marketing, SEO, and more! Though every company is a bit different, most offer easy advertising options for your restaurant. A good rule of thumb is to aim for 2-3 posts per week (although it can vary depending on the channel). The Ultimate Guide to Restaurant Marketing.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

The Restaurant Times

SEPTEMBER 22, 2021

A poorly created website can reflect poorly on your business, regardless of how good your food, service, or ambience are. Everyone relies on social media sites like Facebook, Twitter, Instagram, and Pinterest to search for a good restaurant. SEO aids in the visibility and attraction of visitors to your restaurant’s website.

Social Media 59

Social Media SEO Website Management Online Ordering 59

Indoor Media

APRIL 5, 2018

Use design as emphasis: Your website needs to look good, but it also needs to provide value for your customers. Also known as your NAP, these three pieces of information can reap major SEO benefits when used consistently and kept up-to-date. Our recommendation is to use SEO tools to help you with your optimization.

SEO 78

SEO Mobile Ordering Social Media Small Business 78

Restaurant Clicks

FEBRUARY 5, 2020

Studies have shown that 82% of consumers read online reviews for local businesses before visiting, so it’s vital that your business is present on review websites and has great ratings. . The good part about Facebook reviews is that it’s easy to engage with customers on the platform, so you can respond to reviews. With almost 2.5

2020 81

2020 Website Management Online Ordering Customer Service 81

Touch Bistro

MAY 26, 2021

And Independence Day 2021 may be the busiest one yet, with 46% of American consumers reporting that they’re excited to dine out again as pandemic restrictions are loosened. Use marketing strategies such as social media (Facebook and Instagram), restaurant email marketing , your website, direct mail, and paid advertising. Download Now.

Specials 111

Specials 2021 Merchandise Mobile Ordering 111

BNG Point of Sale

SEPTEMBER 8, 2021

For an effective response to consumer demand and convenience to customers, ensure your business is easy to find online. Search engine optimization begins with your website, specifically with your web optimization (SEO). Your website will not be found by search engines if it is not SEO-friendly. Improve Your Marketing Efforts .

Delivery 52

Delivery Food Point of Sale Online Ordering 52

RGU

FEBRUARY 11, 2020

The Food and Beverage sector is a huge and diverse industry, ranging from large brands to restaurant chains, from producers and distributors, both at the local and national level; it’s an industry that deals with essential goods, for everyone. In addition, we can’t forget about another important keyword: Health.

Marketing 52

Marketing SEO Food Social Media 52

RGU

FEBRUARY 11, 2020

The Food and Beverage sector is a huge and diverse industry, ranging from large brands to restaurant chains, from producers and distributors, both at the local and national level; it’s an industry that deals with essential goods, for everyone. In addition, we can’t forget about another important keyword: Health.

Marketing 52

Marketing SEO Food Social Media 52

Sling

JULY 4, 2021

Contact a local SEO business or go the DIY route instead. It may even generate positive press, which is always a good thing. For two, if you incorporate SEO best practices (and you should), you can acquire readers who may become patrons. 19) Show Off Good Publicity. Good service can make or break a restaurant these days.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Gourmet Marketing

SEPTEMBER 23, 2021

It should also be interesting or unique enough to advertise about it on social media, yelp or with large posters inside of your restaurant. Humanizing your staff is always a good idea. In fact, around 46% of American consumers believe that buying local is a top priority. Design large posters to use in your restaurant.

Marketing 61

Marketing 2021 Social Media Website Management 61

RGU

FEBRUARY 11, 2020

The Food and Beverage sector is a huge and diverse industry, ranging from large brands to restaurant chains, from producers and distributors, both at the local and national level; it’s an industry that deals with essential goods, for everyone. In addition, we can’t forget about another important keyword: Health.

Marketing 40

Marketing SEO Food Social Media 40

The Restaurant Times

NOVEMBER 17, 2022

Spending money on clothes, for example, has received a frivolous portrayal, and its share of total consumer spending has declined by 20 percent this century. Having a good tool stack to turn to can help for any campaign you are working on. A good email campaign will create results. Don’t Go Cheap on Photos.

Marketing 52

Marketing 2023 Email Marketing Social Media 52

Ordyx

SEPTEMBER 9, 2019

Jeff Rose explains this wonderfully in his article titled “ He Built A Multi-Million Dollar Business With Zero Paid Advertising - Here’s How ” that details how becoming a trusted expert media advisory can take you places. Happy customers should be asked to leave good reviews and some may even leave photos!

Bar 52

Bar Social Media Email Marketing Events 52