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How Restaurant Owners Can Prepare for the COVID-19 Cold Weather Lull

Modern Restaurant Management

Restaurant owners are being forced to find a way to make it through winter with vastly reduced revenue, and many operators are scrambling to reallocate budgets and manage staffing to survive COVID-19. Managing cash flow can be difficult for seasonal businesses. Leverage Marketing Strategy to Remind People You Exist.

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Who has the worst staff turnover? Restaurant Employee Turnover by City and State + Retention Playbook

7 Shifts

What about managers? Establish Clear Lines of Communication. Track and manage employee workload. What about managers? Managers fared a bit better than hourly employees—with a turnover rate of 28%. Communication breaks down. Unclear communication leads to frustration and a less-than-stellar work experience.

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The Complete Guide to Creating a Winning Restaurant Newsletter (+Real Examples)

7 Shifts

When done right, email marketing works wonders—you stay top of mind and increase order values. of customers make a monthly purchase based on marketing emails. But what makes email newsletters such an effective marketing strategy for restaurants? Email newsletters are often the first marketing medium to break the news.

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12 Trends That Will Impact the Restaurant Industry in 2021

Modern Restaurant Management

Restaurant marketing strategy, design, and internal systems will evolve for independents and chains alike in the coming year. In 2021, restaurant marketing strategy, restaurant design, and internal systems—for independents and chains alike—will evolve, and technology and robotics will become commonplace.

2021 182
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7 Pop-Up Restaurant Marketing Ideas: How to Successfully Market a Pop-Up in 2023

The Restaurant Times

The market has changed regarding what people spend their money on in recent years. Since 2005, sales of food services and drinking places have nearly tripled as customers have changed their focus on where they spend their cash. . How To Successfully Do Pop-up Marketing. Start Marketing at Least 7 Months in Advance.

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Checklist For Reopening Your Restaurant

Modern Restaurant Management

Take the Flights restaurant , for example: Partnering up with the Los Gatos Chamber of Commerce, Flights started ‘Feed the Need Bay Area’ to leverage accounting support and marketing talent so that they could support the Bay Area community. Have a Marketing Plan for Reopening. Pick the Right Marketing Channels.

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Restaurant Insiders on 2020 Lessons Learned, Part One

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine asked restaurant industry insiders for their perspection on 2020: What lessons did you learn and what do you feel the restaurant industry learned this year? WSJ reported that more than half of ad spending is shifting to digital platforms as the pandemic caused shifts in marketing strategies.

2020 171