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MRM Research Roundup: AI Investment Heating Up and Summer Dining Dos and Don’ts

Modern Restaurant Management

percent in 2024 — falling short of the 4.1 percent menu-price inflation rate. Restaurants must now navigate a razor-thin margin between maintaining customer loyalty and managing escalating costs. Red Robin climbs 3 percent to 78 thanks in large part to its focus on menu and food. At the same time, U.S.

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Restaurant Giants Declare War on Digital Chaos

Modern Restaurant Management

A customer in Miami should bite into the same perfectly seasoned burger that delights diners in Seattle. Reliable experiences build brand loyalty, and systemic processes lead to reliable profit margins. It’s no secret that restaurants with more than one location depend on standardization to thrive.

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How to Turn Your Menu into a Marketing Tool

Modern Restaurant Management

Your menu plays a vital role in your business marketing. So, let's dive deeper into the steps on how to turn your menu into a marketing tool. Optimize Menu Design for Customer Behavior A menu is often one of the first things a guest interacts with when entering a restaurant, right after taking in the atmosphere and interior.

Menu 221
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26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices. Photos of your menu items, ambiance, and even happy customers will give potential guests a glimpse of the dining experience you offer. Use it to share updates, special events, or new menu items.

Book 195
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MRM Research Roundup: Experimentation, Valentine’s Vibe Shift, and Wine Cork Market

Modern Restaurant Management

The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board.

Marketing 221
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MRM Research Roundup: Holiday Spending, Franchise Optimism, and Pickle Energy

Modern Restaurant Management

This final edition of Modern Restaurant Management (MRM) magazine's Research Roundup for 2024 features news of operator challenges and priorities, delivery trends, wages and hourly worker considerations. Those priorities include increased marketing and sales efforts alongside new benefits and programs to attract and retain staff.

Franchise 221
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Tariffs & Turmoil: How Restaurant Operators Can Navigate Supply Chain Chaos and Rising Costs

Modern Restaurant Management

More than half (54 percent) of independent restaurant owners report making half as much or less than this same time last year, according to a report from Alignable with 51 percent saying customer spending is “much lower” than 2024. "The menu implications are here and are impacting consumer demand," he said. "The

Supplies 221