Modern Restaurant Management

OCTOBER 29, 2024

On October 1st in Chicago, Meta’s Restaurant Summit brought together more than 100 marketers from some of the most recognizable franchises in the industry for a buffet of diverse programming, discussion, and exploration into the world of restaurants. This is where social media is uniquely positioned to help restaurants win big.

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Marketing Advertising 2024 2023 447

Modern Restaurant Management

MAY 28, 2025

With search impressions declining and platforms like social media and AI gaining traction, traditional search strategies are breaking down. SOCi revealed this fragmentation in 2024 with the rise of search on social media platforms, and Gen Z in particular choosing Instagram and TikTok over Google when conducting local searches.

Social Media 252

Social Media Marketing SEO 2025 252

ChowNow

FEBRUARY 7, 2025

Sell More, Showing Social Proof People are more likely to order something when they see that other customers tried it already and loved it. Humans are hardwired to mitigate risk, so by using social proof, youre taking away the risk involved with customers ordering a high-value menu item.

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Ordering Online Ordering Loyalty Program Customer Experience 349

Modern Restaurant Management

DECEMBER 18, 2024

In 2025, we anticipate more restaurant brands will develop their own white-labeled digital wallets in partnership with companies like Ansa to provide customers easy-to-use payments with the added benefit of personalized loyalty incentives.

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2025 Loyalty Program Social Media Fast Casual 419

ChowNow

MAY 30, 2025

Leverage your restaurants social media insights, feedback from staff and customers, and even your order history to shape your decision. Now, lets dive into the 17 best restaurant promotion ideas to increase your customer loyalty and reduce the slow times at your restaurant. Start by asking: What are you trying to accomplish?

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Ordering Loyalty Program Social Media Email Marketing 195

Modern Restaurant Management

OCTOBER 10, 2023

Simplifying Loyalty Programs Efficiency in integrating loyalty programs can distinguish between successful and failed initiatives. Franchises need to ensure that loyalty programs are consistent across all locations. This means easy sign-ups, uncomplicated point systems, and a hassle-free redemption process.

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Loyalty Program Franchise Franchising Social Media 486

Modern Restaurant Management

JANUARY 12, 2022

Brands that have shifted to a more customer-centric approach have an understanding of loyalty as being earned and not sold. Loyalty programs are commonplace today, a necessity and important part of restaurant marketing strategy. What do these programs provide to an organization? Suzi Tripp.

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Loyalty Program Customer Experience Social Media Online Ordering 544

Modern Restaurant Management

MAY 22, 2025

Whether they’re commuting to work, grabbing coffee before a shift, or posting on social media, staff wearing your logo helps increase brand visibility in the community. The resulting improvements in both employee satisfaction and customer perception demonstrate the strategic value of a thoughtful uniform program.

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Uniforms Loyalty Program Front of House Customer Experience 221

ChowNow

JANUARY 23, 2025

Build a Customer Loyalty Program Were starting here because a loyalty program is one of the most effective ways to build lasting connections with your customers, and its easier to set up than you might think. For example, the ChowNow Rewards Program makes it incredibly simple for restaurants to offer this experience.

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2025 Loyalty Program Operations Email Marketing 195

ChowNow

FEBRUARY 28, 2025

Reviews are social currency, and they do more than just build trust with potential customersthey also signal to Google that people are visiting and engaging with your restaurant. Build a Rewards Program to Encourage Repeat Visits Getting first-time guests through the door is the hard partbringing them back is much easier.

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Modern Restaurant Management

MARCH 3, 2025

Social media, online reviews, and delivery platforms make digital branding just as important as physical branding. We wanted it to feel high-end but also lively and social. For instance, your menu needs to have the same voice as your social media. Don’t just rely on organic social media.

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Social Media Customer Experience Email Marketing Loyalty Program 252

7 Shifts

OCTOBER 22, 2024

To do so, you must have an optimized website and engaging social media profiles. Use data from your POS system, online ordering platform, or loyalty program to divide your customers based on factors like their dining frequency, preferences, or location. Segmenting your email list is essential for sending targeted offers.

Book 195

Book Marketing Email Marketing Social Media 195

ChowNow

FEBRUARY 21, 2025

You can also use loyalty incentives, like a rewards program that gives customers points when they order through your website but not when they order through third-party apps. Promote Online Ordering Through Social Media and Email Marketing On social media, showcase your food in a way that makes people crave it.

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Online Ordering Ordering Email Marketing Mobile Ordering 195

Modern Restaurant Management

MAY 27, 2025

In today's digital landscape, restaurants have become prime targets for cybercriminals who take advantage of potential entry points from point-of-sale systems, online ordering platforms, customer databases, loyalty programs and third-party delivery services. Consider the alarming pattern over the past three years.

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Insurance Document Employee Relations 2023 283

Modern Restaurant Management

JANUARY 24, 2024

Spice Up Your Social Media Presence Want to connect with your patrons in the digital age? Include social media in your digital marketing strategy. Over half of the world’s population uses social media, interacting with an average of six platforms. Another option for personalization?

Loyalty Program 493

Loyalty Program Social Media Coupons Customer Experience 493

ChowNow

FEBRUARY 28, 2025

Outside of your website, add your ordering link to your social media bios and posts (also, Stories if youre using Instagram). If youre using ChowNows Rewards Program , you may already have a system in place to reward customers automatically, but you need customers to know about it for it to grow your profits. can boost traffic.

Ordering 195

Ordering Email Marketing Social Media Online Ordering 195

EATER

FEBRUARY 27, 2025

How apps became the modern-day loyalty program The mobile app trend in fast food kicked off in earnest in 2009, when Starbucks introduced the first ever mobile app to allow customers to pay for coffee with their phones. And arguably, some employees lives worse.) He wants the path of least resistance.

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Mobile Ordering Loyalty Program Food Food Order 229

Modern Restaurant Management

JULY 8, 2024

At a time when the competition for the guest dollar and loyalty is fierce, it's a challenge to stand out. How can a brand develop a loyalty program that is relevant for a variety of guests? What are the best practices for building a new loyalty program?

Loyalty Program 467

Loyalty Program Customer Experience Customer Service Communication 467

Modern Restaurant Management

JANUARY 15, 2021

If you have not put in a takeout or delivery program, it's not too late. Many restaurants have lists of their existing customers who filled out feedback forms or who signed up for a loyalty program. You should also provide clear and detailed information on your website and social media profiles.

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Social Media Loyalty Program Food Safety Fine Dining 527

Modern Restaurant Management

DECEMBER 3, 2020

If you don’t already have a gift card program, now would be the time to launch one. Get Social with Digital Marketing. Social media is one of the best tools to use to help increase restaurant awareness and increase your customer base. Launch a Loyalty Program. Sell Physical and Digital Gift Cards.

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Loyalty Program Seasonal Menu Social Media Email Marketing 539

ChowNow

MARCH 21, 2025

Lifestyle Choices: Do they prefer fast, casual meals or long, social dining experiences? Do they rely on social media, local events, or partnerships with delivery services? Use Social Media Insights Social media isnt just for marketingits a goldmine of customer data. How Are They Marketing?

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

ChowNow

MAY 2, 2025

Why Restaurant Newsletters Are Worth Your Time It can be easy to assume that social media should be the center of your marketing efforts, but when it comes to reaching your most valuable guests and driving real businessemail wins every time.

Email Marketing 195

Email Marketing Loyalty Program Social Media Seasonal Menu 195

ChowNow

FEBRUARY 7, 2025

Drive repeat business through loyalty programs, email campaigns, and promotions. Promotions, local SEO, and social media ads can help bring more people through your door. A strong social media presence, community partnerships, and local events can get your name in front of more potential customers.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

FEBRUARY 14, 2020

Restaurant websites and blogs are great platforms for talking about sustainability initiatives like the use of sustainable ingredients, recycling programs, energy saving programs and/or participation in food donation programs. Consumers want restaurants to embrace sustainability and are making their dining choices accordingly.

Recycling 567

Recycling Sustainability Loyalty Program Social Media 567

Modern Restaurant Management

MAY 17, 2023

Born between 1997 and 2012, Generation Z is a demographic known for being tech-savvy and socially conscious. Then, utilizing social media to differentiate your brand and showcase your identity to customers can help your brand stand out. Loyalty rewards don’t have to include discounts and coupons anymore.

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Loyalty Program Mobile Ordering Social Media Online Ordering 474

The Restaurant Group

JANUARY 26, 2025

This is where restaurant loyalty programs shine. Loyalty programs offer dining rewards, creating a bond between customers and your business. These programs encourage repeat visits, boosting both customer satisfaction and restaurant profitability. Restaurant loyalty programs reward customers for their repeat visits.

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Loyalty Program Point of Sale Mobile Ordering Customer Experience 78

Modern Restaurant Management

AUGUST 8, 2022

With these tough times innovation is required and restaurants are seizing the opportunity to turn simple WiFi into valuable guest engagement and ultimately a competitive advantage to drive guest loyalty and provide immediate revenue growth. One way to access the WiFi is by logging into social media for the free access.

Social Media 468

Social Media Loyalty Program Email Marketing Point of Sale 468

Modern Restaurant Management

JULY 12, 2022

From email and text to social media marketing, let your customer base know you’re participating in Restaurant Week and what kind of discounts you will be offering. Be sure to proactively reach out to event organizers to ensure you’re included with any promotional opportunities like media interviews, cooking demos, and more.

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Loyalty Program Online Ordering Point of Sale Customer Experience 558

7 Shifts

OCTOBER 28, 2024

For example, if you run a social media campaign or pay for online ordering integrations, all of these contribute to your overall marketing expenses. Many restaurants use POS systems that can differentiate between new and existing customers based on payment methods or loyalty program sign-ups.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

ChowNow

FEBRUARY 12, 2025

Today, customers rely on Google searches, online reviews, and social media to decide where to eat. Whether its a loyalty program, strategic promotions, or email marketing campaigns, great marketing isnt just about attracting new customersits about keeping the ones you already have coming back. Study your competition.

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2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

JUNE 20, 2023

One way to do this is by building social proof. Social proof in marketing leverages the fact that consumers trust the actions and opinions of other users to make decisions. How do you build social proof for your restaurant business? So, you can post some of these reviews on social media.

Social Media 508

Social Media Email Marketing SEO Consumer Goods 508

Modern Restaurant Management

AUGUST 28, 2024

Recent reports of possible portion-size discrepancies at Chipotle are a cautionary tale for brands, highlighting a few critical issues in the restaurant industry: consistently meeting customer expectations and the swift power of social media. What does the Chipotle situation say about the power of social media to keep brands in check?

Social Media 442

Social Media Loyalty Program Customer Service Customer Experience 442

Modern Restaurant Management

MAY 30, 2023

Our recent survey on restaurant apps, loyalty and dining choices gave us insight into what your customers think. About half of respondents rely on apps for loyalty or rewards promotions, an effective and profitable way to grow your brand’s reach in these price-sensitive times. But don’t just take our word for it.

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Loyalty Program Social Media Download 2023 492

Modern Restaurant Management

JUNE 1, 2023

By now, loyalty programs have shifted from a “nice-to-have” to a “need-to-have” for restaurants looking to retain customers and drive revenue amid record inflation figures and increased prices. In fact, research from Accenture found that more than 90 percent of companies have some sort of loyalty program.

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Loyalty Program Customer Experience POS Customer Service 449

Modern Restaurant Management

NOVEMBER 19, 2021

Create a Customer Loyalty Program. Loyalty programs drive repeat traffic by offering discounts based on the number of visits. Buy-one-get-one deals encourage your customers to introduce your restaurant to their social circle, as well as serve as a great reward for regulars. Social Media Contests.

Marketing 474

Marketing Social Media Loyalty Program Food Supply 474

7 Shifts

FEBRUARY 22, 2021

Leveraging F&B technologies solutions can entice online customers and attract traffic to your website and social media pages. If you aim to increase customer retention, one of the most important investments is loyalty programs. Why get a loyalty program? How to leverage restaurant loyalty programs?

Loyalty Program 195

Loyalty Program Tip Distribution Email Marketing Social Media 195

ChowNow

FEBRUARY 21, 2025

Mobile ordering has become the preferred method for customers, with 71% saying they would rather use a restaurants branded mobile app over third-party platforms because its more affordable, easy to use, and personalized due to loyalty programs. Here is an example of a restaurants branded app.

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2025 Loyalty Program Mobile Ordering Online Ordering 195