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Why Restaurants Should Lean Into Loyalty Programs As a Way to Increase Direct Sales

Modern Restaurant Management

By using loyalty programs as a way to encourage customers to order directly. Strong loyalty programs incentivize direct sales and include everything a brand needs to implement a winning marketing strategy, … While it may be easy to think that a sale is a sale, that’s just not the case.

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How a Creative Cocktail Program with a Beer and Wine License Can Help Your New Restaurant Succeed

Modern Restaurant Management

These licenses allow restaurants to serve beer, wine, and wine-based liquors, offering opportunities for innovation without the financial burden of full-service licenses. By curating a distinctive cocktail program, restaurants can tap into this demand, attract a broader audience, and encourage repeat business.

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Why Data Is the Secret Ingredient for Successful Loyalty Programs

Modern Restaurant Management

While there’s no single recipe for recruitment and retention success, many restaurateurs are leveraging a proven approach: loyalty programs. The recurring business these programs drive ultimately helps increase revenue while fostering customer loyalty. times more likely to experience double-digit revenue growth.

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From Local Love to Lasting Loyalty: Five Marketing Tips for Community Engagement

Modern Restaurant Management

Located in Calabasas, we’ve had the pleasure of serving the Kardashians, whose signature “salad shake” has become an iconic part of our brand. Partner with a Community Program and Give Back One of our most impactful strategies is partnering with GiftAMeal, a community engagement platform that fosters social good.

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Staying In Is Here to Stay. What Does that Mean for Restaurant Loyalty Programs? 

Modern Restaurant Management

Throughout 2021 and beyond, that answer will largely depend on how restaurants adjust their loyalty programs. As we near the end of the pandemic, it will be crucial for restaurants to continue to engage and listen to customers’ shifting needs, so they can continue to adapt appropriately to maintain loyalty and frequency.

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‘Marketing Doesn’t Stop at Getting Customers in the Door’

Modern Restaurant Management

“Restaurants need to think beyond just serving great food; they have to consistently deliver positive experiences across every channel to build trust, strengthen their reputation and keep guests coming back.” Restaurateurs should monetize word-of-mouth recommendations through referral programs and social media contests.

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Social Marketing: Insights from Meta’s Restaurant Summit

Modern Restaurant Management

On October 1st in Chicago, Meta’s Restaurant Summit brought together more than 100 marketers from some of the most recognizable franchises in the industry for a buffet of diverse programming, discussion, and exploration into the world of restaurants. Finally, stay dynamic, and serve your courses efficiently.

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