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15 Must-Have Restaurant Marketing Tools in 2024

7 Shifts

You got into this business because of your passion for food and hospitality. But the revenue restaurants get from digital channels like their mobile apps and websites surpasses the 32% of revenue they generate onsite and 26% over the phone. Price: Free (1,000 monthly emails), Essentials - $6.50/month

2024 195
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Restaurants with Strong Brand Identities Captivate Gen Z

Modern Restaurant Management

As one of the largest generations of consumers, they continually influence the ways restaurants innovate, and there are identifiable characteristics that differentiate Gen Z consumers from their older counterparts. Gen Z in particular, as a tech-savvy group, are experts when it comes to navigating mobile ordering experiences.

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Customer satisfaction boils down to one thing

ChowNow

Consumers are now 66% more likely to order takeout than they were in 2019, according to the National Restaurant Association. But as customers flock to apps and drive-thrus for easy ordering, how does it affect their view of your restaurant? adults who order from restaurants at least once a month.

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How to Open a Coffee Shop: The Ultimate Guide

7 Shifts

Mobile Coffee Shops (Carts and Trucks). You may discover that your target customers enjoy an afternoon pick-me-up and are sensitive to price. This research will dictate your hours of operation and pricing plans! Do they serve just coffee or small foods as well? Expected menu prices. Food Handler's Permit.

License 461
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MRM Research Roundup: 2022 Restaurant Trends

Modern Restaurant Management

Early in the pandemic, 72 percent of operators invested in delivery and mobile/online ordering to boost revenue during mandated stay-at-home orders according to TD's 2020 survey, and it appears the popularity of these offerings is here to stay. Investment in delivery and mobile ordering pays off.

2022 212
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7 Key Features You Need in a Bar POS System

Lavu

Bar & Liquor Inventory Management: The Heartbeat of Bar POS System How much food and/or liquors do you have on hand? These programs and APIs enable you to track your beer and liquor inventory , units, suppliers, and prices on your device. What are your profit margins? Having this knowledge at your fingertips is critical.

POS 164
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Great Expectations as Customers Show Increased Appetite for Swift Service and Customization

Modern Restaurant Management

From early 2021, eating out at our favorite restaurants became a thing of the past and with many people staying at home and working remotely, there was a surge in demand for food delivery services, as well as a need for faster and more personalized food options. In addition, many restaurants are now using digital menus in-house.