ChowNow

FEBRUARY 28, 2025

Leverage Automated Email Marketing ChowNows Automated Email Marketing helps your restaurant bring customers back and increase orders with minimal effort. Email marketing is one of the most effective ways to stay top-of-mind with customers and remind them its time to order again from your restaurant.

Ordering 195

Ordering Email Marketing Social Media Online Ordering 195

7 Shifts

OCTOBER 22, 2024

Let’s explore 26 proven online marketing strategies to help your restaurant thrive. Target location-specific searches for more visibility The ultimate goal of your online marketing campaigns should be to bring in local customers to your restaurant. To do so, you must have an optimized website and engaging social media profiles.

Book 195

Book Marketing Email Marketing Social Media 195

ChowNow

JANUARY 23, 2025

Meaning, that a small percentage of inputs or efforts often account for the majority of results or effects. The Pareto Principle, also called the 80/20 Rule, can be seen in all types of contexts: Business: 80% of profits often come from 20% of customers or products. Marketing = tons of your money. Thats huge!

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2025 Loyalty Program Operations Email Marketing 195

ChowNow

MARCH 7, 2025

Every online order, email sign up, and reward program interaction generates valuable insightsbut if that data just sits there, youre missing a major opportunity. When used strategically, customer data can help you personalize marketing, streamline operations, and create a better dining experience for your guests.

Loyalty Program 195

Loyalty Program Email Marketing Online Ordering Point of Sale 195

ChowNow

FEBRUARY 12, 2025

This guide will teach you everything you need to know about getting started with restaurant marketing. By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door.

2025 195

2025 Marketing Email Marketing Operations 195

ChowNow

MAY 2, 2025

Your customer email list is your most valuable marketing asset, giving you an incredible ROI of $42 for every $1 you spend. But just building an email list isnt enough. And heres the real advantage: email still outperforms social media when it comes to open rates, click-through rates, and return on investment.

Email Marketing 195

Email Marketing Loyalty Program Social Media Seasonal Menu 195

ChowNow

JUNE 6, 2025

That’s a significant amount of lost business tied to something you can improve on your own, but the problem is that most operators have no idea where to begin fixing the issue. Direct Channels One of the best things you can do for your restaurant business is to own your online ordering system and use it to build your email list.

Social Media 195

Social Media Online Ordering Email Marketing Website Management 195

Goliath Consulting

APRIL 18, 2025

Whether its remembering a regulars order or simply offering a sincere greeting, small actions can build emotional loyalty that no discount or trend can match. A warm welcome at the door, personalized follow-ups via email , and even thoughtful social media interactions can bridge the gap between technology and connection.

Hospitality 221

Hospitality Email Marketing Mobile Ordering Customer Service 221

ChowNow

FEBRUARY 21, 2025

Here are a few simple strategies to help them understand how they can help your business: Use signage in-store and on your website: A clear message near your register, on your front door, or even on table tents can inform customers that ordering direct supports your business. A simple Order today and get free delivery!

Ordering 195

Ordering Email Marketing Online Ordering Social Media 195

Modern Restaurant Management

FEBRUARY 25, 2022

To stand out and get more customers means focusing more on marketing. It’s easy to say you need to work harder on your marketing strategies, but aside from the vague generalizations that are all too common, how do you ensure those strategies are practical? Marketing with Your Customers. Build and Optimize Your Website.

2022 531

2022 Marketing Email Marketing Social Media 531

Modern Restaurant Management

APRIL 30, 2021

The pandemic has ravaged many businesses in the country and few industries were hit as hard as the restaurant industry. So it makes good business sense to revamp your marketing strategies. The Pandemic and the Restaurant Business. Five Local Marketing Strategies.

Marketing 568

Marketing Food Safety Social Media Small Business 568

Modern Restaurant Management

FEBRUARY 9, 2021

Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. With the Marketing Rule of 7 , it takes an average of seven interactions with a brand before a purchase takes place.

Marketing 553

Marketing Email Marketing Website Management Social Media 553

Modern Restaurant Management

MARCH 25, 2022

To go contactless, customers scanned a small black and white square called a QR code on their mobile device to see a digital copy of the menu. While the adoption of QR codes ramped up gradually, they became ubiquitous during the pandemic as people relied on their phones to do business. At least 63.6 Direct Mail Campaigns.

Social Media 539

Social Media Mobile Ordering Email Marketing Kitchen Safety 539

Modern Restaurant Management

JUNE 17, 2025

This video from Making Dough Restaurant Show – by Hengam Stanfield outlines three results-driven restaurant marketing strategies for 2025 that emphasize practical, actionable tactics, starting with cold email outreach coupled with complimentary food drops to potential customers.

Email Marketing 221

Email Marketing Marketing 2025 Food 221

Modern Restaurant Management

MAY 20, 2020

This is especially true in terms of how we do business, as the pandemic is already having a negative impact on restaurants in particular across the board. First, create a page dedicated to your unique response to COVID-19 as a business. Email Marketing: Keep People Informed. But thankfully, all hope is not lost.

Mobile Ordering 585

Mobile Ordering Email Marketing Online Ordering Back of House 585

Goliath Consulting

MAY 26, 2025

Start Small Before committing long-term, offer a paid trial project or limited campaign. Ensure their tone, aesthetic, and values align with your restaurants vibe. A trendy, fast-casual spot will likely need very different content than a fine dining experience.

Hiring 221

Hiring Social Media Fast Casual Email Marketing 221

ChowNow

APRIL 15, 2025

Restaurant KPIs are numbers that go beyond basic accounting to help you see how every part of your business is performingfrom your profit margins to your guest experience. Instead of relying on gut feelings and guesswork, they give you clear, measurable data you can track over time to meet your key business objectives.

Operations 195

Operations Email Marketing Point of Sale Online Ordering 195

Modern Restaurant Management

FEBRUARY 15, 2022

Across the United States, businesses are suffering from unprecedented staffing shortages in the aftermath of COVID. With a critically shrunken talent pool, restaurants are racing to fill positions in every part of the business — front of house, back of house, and corporate teams. It relieves cashiers and reduces long lines.

Technology 563

Technology Loyalty Program Fast Casual Email Marketing 563

ChowNow

MARCH 21, 2025

Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

Goliath Consulting

APRIL 5, 2025

Handing out loyalty cards, promotions, or small tokens of appreciation can also enhance the exit experience. Follow up with thank-you emails, feedback requests, or special offers to keep them engaged. Positive online interactions can turn a great experience into valuable word-of-mouth marketing.

Customer Experience 195

Customer Experience Email Marketing Customer Service Mobile Ordering 195

Goliath Consulting

MARCH 3, 2025

These organizations offer a range of benefits that can enhance your business, save you money, and provide critical advocacy for the industry. Networking and Business Development Running a restaurant can feel isolating, but being part of an association provides valuable opportunities to connect with industry peers, suppliers, and experts.

Food Safety 248

Food Safety Certification Restaurant Law Healthcare 248

Modern Restaurant Management

MARCH 3, 2025

First, we seek a deep understanding of the restauranteur’s vision and values, as well as their target audience and market positioning. Finally, we look at the launch strategy and marketing plan. We want a new brand to hit the market with impact. First is standing out in a market more crowded today than ever before.

Social Media 251

Social Media Customer Experience Email Marketing Loyalty Program 251

ChowNow

JANUARY 30, 2025

Within this guide, youll discover proven strategies that help you stand out in a crowded market, captivate your ideal customers, and turn casual diners into lifelong regulars. The key is consistency across all customer touchpoints, from emails and your website to menus, marketing, and signage.

Email Marketing 195

Email Marketing Mobile Ordering Customer Experience Online Ordering 195

ChowNow

MARCH 27, 2025

If youre one of the thousands of restaurants that added online food delivery in recent years, you might be wondering: is it actually helping my business grow? The only way to know for sure is by tracking key performance indicators (KPIs) that drive business growth. What Impacts Order Volume?

Delivery 195

Delivery Online Ordering Loyalty Program Food 195

ChowNow

FEBRUARY 7, 2025

or That sounds like something for big chains, not a small independent restaurant like mine. Earn a free item after X qualifying orders Builds customer loyalty and increases repeat business. For example, if you notice that a particular item is popular, you can promote it in marketing email campaigns to encourage more orders.

Ordering 349

Ordering Online Ordering Loyalty Program Customer Experience 349

ChowNow

MARCH 19, 2025

Repeat business is what drives real growth, yet many restaurants struggle to keep takeout diners coming back. The Growing Role of Takeout in Restaurant Success Takeout has evolved from a secondary service into a core business model. One of the easiest and most effective ways to do this is email marketing.

Loyalty Program 195

Loyalty Program Email Marketing Back of House Food Order 195

Modern Restaurant Management

APRIL 3, 2024

Statista’s market insights forecast the global cost of cybercrime will increase from $9.22T in 2024 to $13.82T in 2028. Artificial intelligence (AI) has emerged as another advantage for attackers, enabling them to personalize phishing emails for highly effective business email compromise scams to introduce ransomware packages at scale.

Email Marketing 512

Email Marketing Small Business Point of Sale Franchising 512

Goliath Consulting

OCTOBER 26, 2024

grenadine Granulated sugar and additional grenadine, for the sugar rim (optional) 1 small dry ice cube, optional Get directions here. Chambord ½ oz. 100% unsweetened cranberry juice (not sweetened or cranberry juice cocktail) ½ oz. fresh lemon juice ½ oz. Goliath Consulting Group is a restaurant consultancy group based in Atlanta, Georgia.

Menu 221

Menu Seasonal Menu Email Marketing Bar 221

Modern Restaurant Management

JANUARY 9, 2020

These aren’t just adjectives explaining coffee flavors, but should also be terms that describe your coffee shop’s marketing campaigns. Keep reading as we share marketing tips designed to help small coffee shops better compete in today’s market. Crisp and sharp. Attracting New Customers. Out-Of-Home.

Marketing 366

Marketing Email Marketing Loyalty Program Social Media 366

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Day-to-day demands – coupled with all of the FOH and BOH duties – can be simply too overwhelming for many small restaurant owners. A double win!

Marketing 508

Marketing Social Media Mobile Ordering Website Management 508

7 Shifts

OCTOBER 22, 2024

If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies. Local restaurant marketing can help you reach your target audience more effectively. Local restaurant marketing can help you reach your target audience more effectively.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

MARCH 16, 2020

The National Restaurant Association has provided a list of best practices to ensure business continuity. In the wake of the coronavirus / COVID-19 pandemic, RWCF’s full focus is on supporting workers, small business owners, and an industry in crisis. and Canada through free delivery and marketing efforts.”

Food Safety 585

Food Safety Kitchen Safety Small Business Employee Relations 585

Modern Restaurant Management

APRIL 14, 2020

Since the COVID-19 crisis began, the Association has coordinated more than 400,000 emails to Congress from restaurants, employees, consumers and industry supporters—all speaking out about the need for swift and strong federal relief and recovery programs. "Cox Media has been very supportive to us during this difficult time. . "Local

Online Ordering 530

Online Ordering Back of House Small Business Customer Service 530

Restaurant Business

JUNE 20, 2025

Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. News earnings casual_dining Joe Guszkowski is a senior editor with Restaurant Business covering technology and casual-dining chains. Newsletter The latest from Restaurant Business, sent straight to your inbox.

Delivery 232

Delivery Fast Casual Leadership Point of Sale 232

Modern Restaurant Management

MARCH 8, 2021

Marketers and business leaders have heard the saying, “It’s cheaper to keep a customer than acquire a new one.” ” Usually, this comes up in conversations regarding B2B marketing strategies, but it also applies within the realm of B2C brands — especially restaurants.

Loyalty Program 493

Loyalty Program Coupons Email Marketing Merchandise 493

Modern Restaurant Management

MARCH 10, 2021

This is as relevant for the restaurant industry as it is for any other, as customer segmentation is a superb way to collect and process data and has been reimagined for these times to success for both enormo brands and small businesses alike. Understanding Customer Segmentation. The benefit?

Email Marketing 395

Email Marketing Communication Small Business Customer Service 395