Modern Restaurant Management

MARCH 30, 2022

Restaurants are making use of workflow automation to increase efficiency in numerous ways inlcuding customer service automation and sales and marketing automation. Sales teams and marketers are deploying sales and marketing technology to automate the customers' journey and accelerate conversions.

Front of House 180

Front of House Social Media Email Marketing Point of Sale 180

SpotOn

MARCH 19, 2024

The innovation continues with the company’s release of SpotOn Marketing Assist , its first automated, AI-enabled marketing tool for restaurants. The innovation continues with the company’s release of SpotOn Marketing Assist , its first automated, AI-enabled marketing tool for restaurants. 

2024 98

2024 Innovation Email Marketing Point of Sale 98

Restaurant Engine

APRIL 26, 2023

That’s because it’s one of the most critical marketing tactics you can utilize to grow your restaurant. You can have text opt-ins on your website, in your restaurant, on your social media pages, and even in your mobile app if you have one. Your loyalty program might even be tied to your point-of-sale system.

Email Marketing 105

Email Marketing Loyalty Program Social Media Mobile Ordering 105

Open for Business

APRIL 9, 2024

Loyalty is more than a frequent guest punch card or a points-based rewards program in the restaurant world. Dig into which rewards are most popular and pair this with your sales data. It’s about making meaningful connections with guests to keep them coming back time and time again. That’s the definition of loyalty.

Loyalty Program 78

Loyalty Program Social Media Email Marketing Point of Sale 78

Bingage

APRIL 16, 2024

In today’s competitive market, building customer loyalty is paramount, and cutting-edge loyalty solutions are helpful to drive engagement and boost retention but the question is there are several loyalty program providers in the market so which one to choose? Earning customer loyalty takes time and effort!

Loyalty Program 105

Loyalty Program 2024 Email Marketing Coupons 105

Social Hospitality

AUGUST 25, 2019

When it comes to digital marketing for restaurants , there are various avenues to explore. C ustomer interaction points can range from mobile apps, third-party food aggregator apps, social media, and chat apps. Besides answering customer inquiries, Chatbots help funnel sales in an efficient manner.

Social Media 253

Social Media Mobile Ordering Email Marketing Website Management 253

Bingage

APRIL 16, 2024

In today’s competitive market, building customer loyalty is paramount, and cutting-edge loyalty solutions are helpful to drive engagement and boost retention but the question is there are several loyalty program providers in the market so which one to choose? Earning customer loyalty takes time and effort!

Loyalty Program 104

Loyalty Program 2024 Email Marketing Coupons 104

7 Shifts

SEPTEMBER 20, 2022

Here you'll find links to our favorite blog and support articles, information about 7shifts Academy, our social media profiles, and more. Check us out on social media. From sales per labor hour to food cost percentages and many more. These resources are designed to help you excel. Table of Contents. 7shifts 101.

FOH 195

FOH BOH Social Media Fine Dining 195

7 Shifts

APRIL 15, 2020

Some of them have even seen ~90% of their sales coming through drive thrus. The order can be placed through the phone or online, and in both cases can notify the user through text and/or email that order is ready to pick up. The easiest way to do this is to write the instructions and put it on the website or social media account.

Online Ordering 362

Online Ordering Email Marketing Social Media Food Order 362

Bingage

JULY 18, 2023

Confused about How to increase e-commerce sales ? Starting an online business is easy but the most difficult part is getting customers and increasing sales. You are here reading this blog means you are looking for ways to increase e-commerce sales. You’re at the right place!

Loyalty Program 69

Loyalty Program Email Marketing Social Media SEO 69

Bingage

JUNE 27, 2023

In this blog post, we will explore the best Shopify loyalty app that can enhance your e-commerce store’s customer loyalty and boost your sales. In this blog post, we will explore the best Shopify loyalty app that can enhance your e-commerce store’s customer loyalty and boost your sales.

Loyalty Program 98

Loyalty Program Point of Sale Social Media Email Marketing 98

Bingage

JULY 18, 2023

Confused about How to increase e-commerce sales ? Starting an online business is easy but the most difficult part is getting customers and increasing sales. You are here reading this blog means you are looking for ways to increase e-commerce sales. You’re at the right place!

Loyalty Program 61

Loyalty Program Email Marketing Social Media SEO 61

Modern Restaurant Management

JULY 12, 2022

This can be done by calculating your restaurant’s food cost percentage and cost of each dish using reports and data that an integrated point-of-sale can provide. Keep things running smoothly by using an integrated point-of-sale system that allows you to do everything in one place. Be In Charge of Your Own Marketing.

Loyalty Program 223

Loyalty Program Online Ordering Point of Sale Customer Experience 223

Modern Restaurant Management

JANUARY 22, 2021

Marketing a restaurant looks completely different today than it did heading into 2020. Not only are marketers in the restaurant space facing the fallout of the pandemic, they are dealing with the implications of ever-increasing privacy concerns. Let me walk through a few of these changes. Be Driven by the Right Data.

Marketing 203

Marketing Email Marketing Loyalty Program Point of Sale 203

7 Shifts

JUNE 3, 2022

While money isn't everything, it's one of the biggest pain points for restaurant workers right now. We don't have to tell you that the restaurant industry has a turnover problem. As of 2019, hospitality had a national average turnover rate of 75% , and that's only grown since the pandemic. They aren't making enough money.

Tip Distribution 397

Tip Distribution Email Marketing Communication Coaching 397

Modern Restaurant Management

FEBRUARY 27, 2023

Different restaurant models achieve a break-even or profitability point at varying times. Increase Restaurant Sales The best way to increase a restaurant’s cash flow is to increase sales. Operators can also encourage Yelp reviews and use their social media platforms to engage with customers.

Cash Management 189

Cash Management Point of Sale Inventory Email Marketing 189

Modern Restaurant Management

SEPTEMBER 2, 2022

Improving your restaurant’s SERP rankings can help generate more online visibility and subsequently more online sales. A successful content marketing campaign should also help keep more customers for your restaurant long-term as well. Improve Your Social Media Presence. There are no cookie-cutter approaches to SEO.

SEO 180

SEO Social Media Audits Point of Sale 180

Bingage

MARCH 18, 2023

However, If you’ve visited back the place/store/brand for the second, fourth, or fifth time to purchase then the brand has a good customer retention marketing strategy. You can spend less on marketing by targeting customers instead of prospects. From shopping to eating to hanging out, people mostly prefer their favourite place/shop.

Loyalty Program 98

Loyalty Program Social Media Email Marketing Customer Service 98

Modern Restaurant Management

APRIL 26, 2024

Payment Technologies as a Tool for Allergy-Friendly Dining New payment technologies are reducing the number of possible ‘points of failure’ throughout the process and let restaurants know exactly what their customers can and can't eat right when they order.

Dietary Restrictions 100

Dietary Restrictions Allergens Point of Sale Customer Experience 100

Open for Business

JANUARY 26, 2023

Even the most creative restaurant promotion ideas won’t increase sales if they’re poorly planned and executed. And if restaurant owners don’t put restaurant marketing efforts behind a promotion, the best concepts can stall. The trick is making sure the tactic boosts sales instead of cutting into revenue. What is the goal?

2023 122

2023 Loyalty Program Social Media Seasonal Menu 122

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

7 Shifts

MARCH 27, 2020

Due to the volatile situation caused by COVID-19, restaurateurs across the globe are having to temporarily close their businesses to support social distancing. Consider things like merchandise sales, inventory sales, or private cooking lessons. Social Distancing” and “Flatten the Curve” are more than buzz words of 2020.

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

Modern Restaurant Management

JANUARY 8, 2024

– Jaime Bettencourt, SVP of Revenue Growth & Brand Strategy, Mood Media Over the coming years, we can expect technology to play an increasingly pivotal role in the restaurant industry. An issue that may arise from this in 2024 is data privacy. Digital nomads place a premium on seamless experiences and prioritise convenience.

2024 215

2024 Loyalty Program Cash Management Customer Experience 215

7 Shifts

FEBRUARY 26, 2021

Here are the things you should consider: Things to Consider When Choosing an Online Ordering Platform Does it integrate with my Point of Sale (POS) Will I need to add another tablet to my front of house setup? Look to your restaurant’s website provider or your point-of-sale vendor first to see if there is an integration.

Online Ordering 341

Online Ordering Ordering Customer Service Food Order 341

The Rail

MARCH 27, 2024

By Emma Carter, Contributor The 2024 National Restaurant Association report shows that sales are up and restaurants are hiring. From employee turnover rate to who makes the most sales, using data science for restaurants helps with employee management. You can use this data to optimize your sales.

Email Marketing 52

Email Marketing 2024 Point of Sale Seasonal Menu 52

ChowNow

FEBRUARY 27, 2024

Effective restaurant marketing means reaching diners wherever they are. To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. What’s mobile marketing? Why mobile marketing for restaurants? In today’s world, that means their mobile devices.

Marketing 78

Marketing Mobile Ordering Email Marketing Online Ordering 78

Modern Restaurant Management

OCTOBER 4, 2021

The findings have offered insight into consumer expectations to support restaurant brands as they work to navigate ongoing operating, social, and economic shifts over the past year and a half. The data also points to a broken customer arrival experience. The State of What Feeds Us. Restaurant apps reign supreme over third-party apps.

2021 170

2021 Fast Casual Mobile Ordering Social Media 170

Modern Restaurant Management

FEBRUARY 2, 2022

A vast, community-wide event like Restaurant Week can be the perfect push to start 2022 successfully. Undoubtedly, it has become a community favorite across the country. Consumers are attracted by the promise of discounted meals at their favorite restaurants, as well as new and trending ones. Here is your 2022 guide for a successful Restaurant Week.

Loyalty Program 197

Loyalty Program Online Ordering Social Media Mobile Ordering 197

Apicbase

AUGUST 5, 2022

If you look under the bonnet, you will see that struggling businesses often lack a clear restaurant marketing plan. Of course, marketing isn’t the only thing that makes or breaks a business, but it does give you an edge when you expand and open in new locations. You don’t need a fancy consultant to do your marketing.

Marketing 97

Marketing Operations Social Media Email Marketing 97

Modern Restaurant Management

JULY 2, 2021

The National Restaurant Association’s 2021 State of the Restaurant Industry report has some sobering findings: The restaurant industry ended 2020 with total sales $240 billion below the pre-pandemic forecast for the year. There are a number of photos of people who receive these postcards on social media. As of Dec.

Social Media 189

Social Media Point of Sale Email Marketing Fast Casual 189

Social Hospitality

MARCH 27, 2020

As worldwide markets continue to feel the pain of COVID-19, companies of every size are suffering from the effects. This pandemic has forced most companies to reevaluate their financial plans and marketing strategies. This pandemic has forced most companies to reevaluate their financial plans and marketing strategies.

Hospitality 454

Hospitality Marketing Travel Hotels 454

7 Shifts

JANUARY 31, 2024

Managing a restaurant is a delicate routine—if we can even call it a routine. A better description might be a balancing act that presents new and unique challenges every day. Managers are responsible for nearly every aspect of the restaurant and have to cover a variety of duties. This part of the job is arguably the most multi-faceted.

Management 397

Management Management Kitchen Safety Front of House 397

Modern Restaurant Management

MAY 26, 2023

A 2023 Emotional Intelligence Market study citing “heavy growth” of $49.93 Emotional intelligence is key to any marketing strategy. Egregious and extreme cases of brands being emotionally “tone dead” can cause a brand to be publicly “flamed” on social media and elsewhere.

Hospitality 100

Hospitality Social Media Customer Service Email Marketing 100

Sling

JULY 24, 2023

Some of these apps are designed to solve specific problems, like shift scheduling or point of sale , while others boast all-in-one suites for every aspect of restaurant management. There is an ever-growing market of specialized software for all of the outside-the-kitchen things restaurateurs have to think about.

2023 78

2023 Management Management Tip Distribution 78

Cheetah

JANUARY 13, 2022

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. 3 rd party delivery apps, ghost kitchens and privately owned franchises are all fighting for the same market share.

Loyalty Program 148

Loyalty Program Mobile Ordering Airlines Merchandise 148

Culinary Cues

DECEMBER 30, 2019

In all cases they begin with the same goals: prepare and serve great products that are consistent and offered with a smile, build success on a steady flow of sales and controlled profitability, and do all of this with pride. I have the privilege of working with many different restaurants and food businesses. So why does it sometimes go wrong?

Cash Management 266

Cash Management Point of Sale Leadership Website Management 266

SpotOn

FEBRUARY 27, 2024

Advertise your egg hunt ahead of time through social media and email marketing, as well as in your restaurant's entryway so diners know to look out for pastel-colored surprises. However you develop your set menu, consider past sales and profits with a menu engineering worksheet.

Social Media 52

Social Media Seasonal Menu Email Marketing Online Ordering 52