Remove Email Marketing Remove Loyalty Program Remove Online Ordering Remove Reservations
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Unlocking More Reservations with Budget-Friendly Email Marketing

The Rail

By Eric Tress, Contributor If you are looking for an excellent tool to increase your restaurant’s reservations, email marketing is an effective advertising tool you should consider. According to research by Sopro, over 75% percent of consumers prefer to communicate with brands through email. times more than bulk emails.

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What Consumers Want? A B2C Checklist

Modern Restaurant Management

How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? You can craft a B2C marketing strategy that is interesting, relevant, and successful by following this checklist. But precisely, how can you determine what customers want?

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Effective Use of Customer Data Can Increase Your Restaurant Sales

Modern Restaurant Management

Customer data is only one segment of the information you need for good sales insights, marketing information, and business analytics. Some great examples for restaurants are: How often the customer orders. What the customer orders. Which of your locations the customer orders from most. What the customer orders.

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The Complete Guide to Creating a Winning Restaurant Newsletter (+Real Examples)

7 Shifts

A great email newsletter. When done right, email marketing works wonders—you stay top of mind and increase order values. of customers make a monthly purchase based on marketing emails. But what makes email newsletters such an effective marketing strategy for restaurants? Increase online orders?

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5 Ways to Get Your Restaurant Summer Ready

SpotOn

  From crafting a summer menu that celebrates seasonal ingredients to offering cool beverages can enhance customer loyalty, adapting to the busy season with innovative menu ideas and online ordering can set your restaurant apart. Lean into marketing Summer brings a shift in consumer behavior and preferences.

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Simple Customer Retention Strategy for Restaurants

7 Shifts

Customer retention is important because it measures how good your restaurant is at making your customers happy and bringing them back in the door (or ordering delivery). The basic information you should be collecting is first and last name, phone number, and email address. This applies to in-person asking as well as online forms.

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How To Do Restaurant Week the Right Way

Modern Restaurant Management

Offer Easy Online Ordering. Consumer behaviors are changing rapidly, but there’s one thing you can count on: online ordering. It’s important to note that not all online ordering platforms are created equal. Be In Charge of Your Own Marketing.