7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 221

Seating Email Marketing Marketing SEO 221

7 Shifts

JULY 12, 2024

Semi-variable costs Semi-variable costs have both fixed and variable components, such as maintenance, repairs, and marketing expenses. As for marketing, focus on cost-effective strategies such as social media and email marketing. Many operators struggle with low profit margins, and it’s easy to fall into this trap.

Food Truck 221

Food Truck Customer Service Seasonal Menu Loyalty Program 221

7 Shifts

AUGUST 2, 2024

That’s probably because you’re hearing most of these words for the first time. Learning basic accounting is like studying a different language, regardless of how many decades you have in the restaurant industry. The accounting process will seem less daunting once you understand what you need to do, know, and watch out for.

Point of Sale 397

Point of Sale Inventory Seasonal Menu Cash Management 397

Modern Restaurant Management

JANUARY 31, 2024

I think most of us know that now, more than ever, the dining experience starts long before the customer even walks through the door. The website is one part of it, but it’s also about maintaining an active social media presence, offering a loyalty program, and investing in ongoing marketing campaigns.

2024 203

2024 Online Ordering Website Management 2023 203

7 Shifts

DECEMBER 17, 2020

Customer retention is important because it measures how good your restaurant is at making your customers happy and bringing them back in the door (or ordering delivery). The basic information you should be collecting is first and last name, phone number, and email address. This applies to in-person asking as well as online forms.

Loyalty Program 370

Loyalty Program Social Media Email Marketing Customer Service 370

Modern Restaurant Management

DECEMBER 5, 2022

Before the pandemic, many restaurants across the country experimented with contactless order and payment solutions but did so with a relative lack of urgency. Contactless payments have become the industry standard and the future of ordering and payment solutions for restaurants of all sizes.

Loyalty Program 225

Loyalty Program Mobile Ordering Employee Relations Customer Experience 225

BNG Point of Sale

NOVEMBER 20, 2020

The answer lies in restaurant ordering systems. This easy add-on feature gives you the power to stay efficient while managing food orders, all the while providing a wealth of backend information to help you manage your restaurant teams for improved performance. What is a restaurant ordering system? Multiple methods for ordering.

POS 98

POS Ordering Mobile Ordering Online Ordering 98

Modern Restaurant Management

JULY 12, 2022

Offer Easy Online Ordering. Consumer behaviors are changing rapidly, but there’s one thing you can count on: online ordering. It’s important to note that not all online ordering platforms are created equal. Be In Charge of Your Own Marketing.

Loyalty Program 223

Loyalty Program Online Ordering Point of Sale Customer Experience 223

Modern Restaurant Management

NOVEMBER 23, 2021

As colder temperatures creep in and consumer disposable income dips , demand for on-premises dining could start to wane. Today’s restaurant guests are more selective about their dining experiences, and boosting customer loyalty is crucial as restaurants shift into this next phase of service and look toward the holidays.

Loyalty Program 189

Loyalty Program Email Marketing Customer Experience Seasonal Menu 189

7 Shifts

MARCH 10, 2021

The pandemic accelerated the rise of contactless solutions like mobile ordering and payment and self-ordering kiosks. Also, consider investing in a new POS system. Today your POS system can process credit cards, track sales, simplify bookkeeping, and much more. Successful restaurant owners have many traits in common.

Management 370

Management Management Small Business Email Marketing 370

ChowNow

FEBRUARY 14, 2024

More and more restaurants are launching their own websites, mobile apps, and online ordering channels. So much so that diners go out of their way to order directly from restaurants they love. We’re always looking for new ways to help restaurants get more from their online ordering and boost their revenue streams.

Website Management 78

Website Management Mobile Ordering SEO Online Ordering 78

SpotOn

MAY 13, 2024

As the summer season approaches, bringing with it longer days and warmer weather, restaurants have a golden opportunity to welcome waves of customers looking for memorable dining experiences.  Lean into marketing Summer brings a shift in consumer behavior and preferences. We can help.

Seasonal Menu 98

Seasonal Menu Outdoor Email Marketing Loyalty Program 98

Restaurant Engine

MAY 24, 2022

Thinking about a POS system? Because it’s so important, we’re going to look at how a POS (point of sale system) can better your customers’ experience. In this article, we uncover the five customer benefits of introducing a POS System. #1: When you add a POS system , you can meet the needs of all of your customers.

POS 59

POS Loyalty Program Customer Experience Point of Sale 59

The Rail

AUGUST 5, 2024

A good restaurant management system, or RMS, can cover many restaurant pain points, including but not limited to the following: Customer Relationship Management (CRM): CRM software tracks your guests, including how much they spend, how often they come, what they order, and more.

Management 52

Management Management Front of House Online Ordering 52

OneDine

AUGUST 12, 2024

Every play is critical, every player has a role, and the ultimate goal is to get the ball into the end zone—delivering an exceptional dining experience. Just like a coach studies the competition and adjusts tactics, restaurant leaders must constantly analyze market trends and customer feedback to stay ahead of the game.

Technology 52

Technology Loyalty Program Coaching Point of Sale 52

Open for Business

NOVEMBER 21, 2022

Online reservation system. Make the pen-powered reservation book a thing of the past by moving the reservation-making process online. Better yet, it can send email and text confirmations without restaurant staff ever picking up the phone. For starters, the dining room should have: A warm, appealing vibe for guests.

Technology 147

Technology Front of House Back of House Online Ordering 147

Modern Restaurant Management

JUNE 1, 2021

Just a few short years ago, customers paid for their meals in cash or credit cards, orders were totaled on analog cash registers, and customers called restaurants to place orders over the landline phone. The New Norm: Text to Order. These solutions work in tandem, making it easier than ever for customers to order and pay.

Ordering 180

Ordering Technology Mobile Ordering Online Ordering 180

Modern Restaurant Management

FEBRUARY 2, 2022

For example, a handheld POS device will allow you to turn tables faster, improve order accuracy, and speed up service. A kitchen display system (KDS) can significantly improve your operations by digitally routing orders to the kitchen and then tracking them. Here is your 2022 guide for a successful Restaurant Week. Go Digital.

Loyalty Program 197

Loyalty Program Online Ordering Social Media Mobile Ordering 197

The Restaurant Times

SEPTEMBER 1, 2021

Here is when Point of Sale or POS software comes into the picture. Harnessing the POS software, restaurateurs have enhanced their restaurant management systems to stay pro-active in the competition. . One of the most important reasons you will deploy a POS system in your restaurant is for efficient management of labor and food costs.

POS 52

POS Management Management Cash Management 52

Modern Restaurant Management

OCTOBER 1, 2020

Delivery, digital ordering and the digital tools associated are at the heart of many discussions in the industry. Delivery, digital ordering and the digital tools associated are at the heart of many discussions in the industry. Curbside and pickup orders are, in the time of coronavirus, the bread and butter of restaurant success.

Delivery 197

Delivery Loyalty Program Download Online Ordering 197

7 Shifts

SEPTEMBER 16, 2021

Whichever way you go, remember that for every new restaurant you open, you'll need to conduct any necessary market research and document your planning process with a business plan and a feasibility study. Switching from a fast-casual concept to fine dining can allow for a nice change of pace. Delegating Responsibilities.

Management 370

Management Management Document Hiring 370

ChowNow

FEBRUARY 27, 2024

Effective restaurant marketing means reaching diners wherever they are. To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. What’s mobile marketing? Why mobile marketing for restaurants? Not sure where to start? Learn more.

Marketing 78

Marketing Mobile Ordering Email Marketing Online Ordering 78

Modern Restaurant Management

NOVEMBER 19, 2020

New Marketing Tactics Can Help Reach Target Customers. It is no secret that marketing is a way for restaurants to keep up with loyal customers and engage with new ones. It is no secret that marketing is a way for restaurants to keep up with loyal customers and engage with new ones.

Social Media 215

Social Media Online Ordering Coupons Advertising 215

Restaurant Engine

MAY 22, 2024

Knowing this can help you craft a marketing strategy to get more office workers in your restaurant over the lunch hour. You can help them out with their weekly food budget while also encouraging them to dine at your restaurant. It makes for not only a fast ordering process, but it allows you to get diners in and out quickly.

Loyalty Program 108

Loyalty Program Email Marketing Coupons Online Ordering 108

BNG Point of Sale

NOVEMBER 20, 2020

The answer lies in restaurant ordering systems. This easy add-on feature gives you the power to stay efficient while managing food orders, all the while providing a wealth of backend information to help you manage your restaurant teams for improved performance. What is a restaurant ordering system? Multiple methods for ordering.

POS 52

POS Ordering Mobile Ordering Online Ordering 52

Ordyx

JANUARY 10, 2019

If your restaurant still hasn’t made the addition of online ordering, it’s possible you may not yet see the immediate need. That being said, online ordering can enable you the opportunity to place your order as you’re on the way to a restaurant so that your order is ready by the time you arrive.

Online Ordering 52

Online Ordering Ordering Social Media Food Order 52

ChowNow

JULY 10, 2024

Target market : Identify your primary customer base and include details as to why you’re specifically targeting the particular demographic. Make sure you highlight the type of cuisine you’ll be offering and the style of your service (casual dining, fine dining, etc.)

Point of Sale 88

Point of Sale Email Marketing License Customer Service 88

Open for Business

SEPTEMBER 2, 2024

Marketing and advertising are fundamental for growth, but restaurants tend to keep these costs to about 3-6% of total sales. After all, profit is how much your restaurant is making on a day-to-day basis and provides an indication of how well you’re doing. Use our profit margins calculator to see how much profit your restaurant turns over.

Point of Sale 78

Point of Sale Seasonal Menu Customer Service Inventory 78

SpotOn

JUNE 26, 2024

Some types of restaurant feedback include: Overall satisfaction Food quality Level of service Value for money Cleanliness and hygiene Product packaging (if you offer a takeaway service, for example) Ambiance Staff professionalism and friendliness Online ordering and delivery Why is restaurant customer feedback important?

Social Media 52

Social Media Online Ordering Customer Experience Customer Service 52

Apicbase

AUGUST 5, 2022

If you look under the bonnet, you will see that struggling businesses often lack a clear restaurant marketing plan. If you look under the bonnet, you will see that struggling businesses often lack a clear restaurant marketing plan. Okay, stop right there, if you’ve started googling for a restaurant marketing agency.

Marketing 97

Marketing Operations Social Media Email Marketing 97

The Rail

JULY 5, 2024

Review and alter your menu often in response to consumer input, shifting market trends, and seasonal availability. To improve the dining experience and raise the average check size, concentrate on menu expertise, upselling strategies , and training for customer care representatives.

Management 52

Management Management Loyalty Program Point of Sale 52

Deliverect

JULY 24, 2020

The lockdown accelerated the adoption of online ordering and delivery tech as dining rooms closed and people were stuck at home. It has also brought contactless ordering and payment to the fore, especially as restaurants prepare to reopen with new sanitation and distancing measures in place. POS (point of sale) systems.

Technology 110

Technology Mobile Ordering Front of House Online Ordering 110

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. The first thing you’re going to do is search online for a place that meets these criteria, right? That’s why digital marketing is so important.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Focus POS

OCTOBER 18, 2021

Recent trends show that diners are still erring on the side of caution, often choosing to eat in places with outdoor spaces or ordering takeout or delivery for off-premises dining. A restaurant loyalty program can engage diners, encourage repeat business and ultimately increase your market share.

Loyalty Program 78

Loyalty Program Point of Sale Email Marketing Coupons 78

The Restaurant Times

DECEMBER 28, 2020

Loyal customers tend to order and spend more and are good for the business. Great food at a reasonable price, with a good ambiance and hospitality, completes an excellent dining experience. On the other hand, fine dining restaurants often have several courses and need constant supervision. Outstanding Customer Service.

Loyalty Program 98

Loyalty Program Email Marketing Social Media Customer Service 98

Touch Bistro

MAY 26, 2021

And Independence Day 2021 may be the busiest one yet, with 46% of American consumers reporting that they’re excited to dine out again as pandemic restrictions are loosened. For example, if you’re a fine dining establishment, diners probably aren’t looking for streamers and balloons everywhere. Equipment and Technology.

Specials 111

Specials 2021 Merchandise Mobile Ordering 111

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. COVID-19 Consumer Dining Trends. Mixed take-out bag.

2020 197

2020 Loyalty Program Mobile Ordering Fast Casual 197