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11 Restaurant Marketing Strategies That Work in 2021 & 2022

7 Shifts

In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. Data acquired about your actual consumers can be used in both online and offline marketing campaigns. Assume a customer discovers your website but cannot identify where you are located or how to contact you.

Marketing 397
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The Complete Guide to Creating a Winning Restaurant Newsletter (+Real Examples)

7 Shifts

As a restaurant owner, you know how difficult it is to win a customer's attention and make them keep coming back to your restaurant. Consumer-facing industries like food & beverage see more short-term purchases based on emotional triggers—which means maintaining a healthy bottom line becomes a challenge without a dedicated customer base.

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7 Proven Strategies on How to Increase Restaurant Sales

Next Restaurants

By Jose Chavez, Contributor A common challenge keeps many restaurant owners up at night: boosting sales and keeping the doors open in an ever-evolving restaurant industry. This is a struggle for about 80% of restaurateurs worldwide, as they understand customer preferences and deal with higher food costs and fierce competition.

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The Best Restaurant Marketing Tips

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Basant Baruah, Senior Content Marketer, Beaconstac. Keegan Brown, Marketing Manager Easy On Hold & Brand Music.

Marketing 234
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Understanding the Restaurant Cybersecurity Threat Landscape

Modern Restaurant Management

Statista’s market insights forecast the global cost of cybercrime will increase from $9.22T in 2024 to $13.82T in 2028. With modern threats proving to be more persistent, severe, and impactful, franchisors and franchisees must work together to protect the brand’s reputation and maintain customer trust.

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Unique Ways Restaurants Can Use QR Codes to Drive Sales

Modern Restaurant Management

As the impact of the pandemic wanes, restaurant owners should evaluate the contactless service options they implemented to keep customers and staff safe to see how they can help drive sales. While QR codes are a great tool for contactless service, they have a wide variety of uses, particularly when it comes to marketing.

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Why Your Restaurant Needs Front-of-House Automation Workflows

Modern Restaurant Management

Restaurants are making use of workflow automation to increase efficiency in numerous ways inlcuding customer service automation and sales and marketing automation. Automating customer service tasks helps to improve the customer experience. Improving customer service. Cost savings.