7 Shifts

FEBRUARY 8, 2024

Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. Restaurants of today are infused with technology in many new ways, and it’s making a difference. Try 7shifts for free.

Operations 352

Operations Management Management Mobile Ordering 352

ChowNow

FEBRUARY 27, 2024

Effective restaurant marketing means reaching diners wherever they are. To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. What’s mobile marketing? Why mobile marketing for restaurants? In today’s world, that means their mobile devices.

Marketing 78

Marketing Mobile Ordering Email Marketing Online Ordering 78

7 Shifts

FEBRUARY 7, 2024

The first technologies that restaurants often invest in are cloud-based point of sale (POS) systems and payroll processing. Scheduling software like 7shifts can also pull data from your POS system to track labor against sales and get a more accurate picture of your labor cost— saving your restaurant money and time.

Technology 312

Technology Mobile Ordering Social Media Online Ordering 312

7 Shifts

NOVEMBER 9, 2022

A great email newsletter. When done right, email marketing works wonders—you stay top of mind and increase order values. of customers make a monthly purchase based on marketing emails. But what makes email newsletters such an effective marketing strategy for restaurants? Emails are easy to track.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

BNG Point of Sale

OCTOBER 7, 2021

How the Best Point of Sale (POS) Systems for Restaurants Boost Sales and Profit. Quality restaurant and bar point of sale (POS) systems help boost restaurant business efficiency for any restaurant business type. What is a Point of Sale System for Restaurants? Benefits of POS Systems in Restaurants.

Point of Sale 52

Point of Sale 2021 POS Loyalty Program 52

Open for Business

MAY 2, 2023

Restaurant marketing attracts new customers, keeps regulars coming back, and sets one restaurant apart from the crowd. It’s more important than ever to make savvy marketing central to your business. Quick links What is restaurant marketing? Quick links What is restaurant marketing? Ignore it at your peril.

Marketing 78

Marketing Email Marketing Social Media SEO 78

Restaurant Engine

APRIL 24, 2024

Marketing is the key to growing your restaurant and increasing your brand awareness. To do those things, you need a strong, well-developed marketing strategy. In this article, we look at the eight most frequently asked marketing questions for restaurants. 1: What is the “Marketing Mix?” 2: Why Do I Need a Website?

Marketing 52

Marketing Social Media SEO Mobile Ordering 52

7 Shifts

DECEMBER 18, 2023

This keeps information from getting lost in the text and email shuffle. The role of a restaurant manager is always in motion. There’s always something else to get done, a new fire to put out, and broken things to fix. All of that on top of the everyday tasks from scheduling to payroll to reporting can catch up to you.

Management 195

Management Management Email Marketing Point of Sale 195

Modern Restaurant Management

APRIL 3, 2024

Statista’s market insights forecast the global cost of cybercrime will increase from $9.22T in 2024 to $13.82T in 2028. Artificial intelligence (AI) has emerged as another advantage for attackers, enabling them to personalize phishing emails for highly effective business email compromise scams to introduce ransomware packages at scale.

Email Marketing 205

Email Marketing Franchise Franchising Point of Sale 205

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

SpotOn

MARCH 19, 2024

The innovation continues with the company’s release of SpotOn Marketing Assist , its first automated, AI-enabled marketing tool for restaurants. The innovation continues with the company’s release of SpotOn Marketing Assist , its first automated, AI-enabled marketing tool for restaurants. 

2024 98

2024 Innovation Email Marketing Point of Sale 98

Modern Restaurant Management

FEBRUARY 15, 2022

But while some may predict a future with burger-flipping robots, it’s hard to imagine tech taking the place of a skilled line cook, experienced server, or seasoned marketer. Digital Ordering to Eliminate Friction Points for Cashiers. At full-service restaurants, servers are responsible for crucial tasks.

Technology 225

Technology Loyalty Program Fast Casual Email Marketing 225

Bingage

APRIL 16, 2024

In today’s competitive market, building customer loyalty is paramount, and cutting-edge loyalty solutions are helpful to drive engagement and boost retention but the question is there are several loyalty program providers in the market so which one to choose? Earning customer loyalty takes time and effort!

Loyalty Program 105

Loyalty Program 2024 Email Marketing Coupons 105

Bingage

APRIL 16, 2024

In today’s competitive market, building customer loyalty is paramount, and cutting-edge loyalty solutions are helpful to drive engagement and boost retention but the question is there are several loyalty program providers in the market so which one to choose? Earning customer loyalty takes time and effort!

Loyalty Program 104

Loyalty Program 2024 Email Marketing Coupons 104

Modern Restaurant Management

JANUARY 31, 2023

The first step in this process should be analyzing the data from their point-of-sale system – labor costs, game days sales and more. Use data to identify high-traffic times during the Super Bowl and offer promotions or discountsduring those times to increase sales.

Loyalty Program 184

Loyalty Program Social Media Email Marketing Online Ordering 184

Modern Restaurant Management

MARCH 25, 2022

As the impact of the pandemic wanes, restaurant owners should evaluate the contactless service options they implemented to keep customers and staff safe to see how they can help drive sales. While QR codes are a great tool for contactless service, they have a wide variety of uses, particularly when it comes to marketing. At least 63.6

Social Media 215

Social Media Email Marketing Mobile Ordering Kitchen Safety 215

7 Shifts

FEBRUARY 10, 2023

When we started our restaurant, marketing meant the Yellow Pages and billboards. Now marketing is Yelp and TikTok. By embracing new and emerging technologies, and going all-in on smartphone storytelling, we found a way to become much more than a single-unit barbecue restaurant on the outskirts of San Diego. Before my “Oh S**t!”

Social Media 370

Social Media Email Marketing Technology 2007 370

Modern Restaurant Management

MAY 20, 2022

Teriyaki Madness (TMAD) had the "bowls" to admit they messed up and turned the mistake into a unique marketing opportunity. In late February, a marketing team member was training a coworker on how to send five winners of a “Free Bowls for a Year” drawing their notifications at once instead of one at a time.

Email Marketing 189

Email Marketing Loyalty Program Point of Sale Download 189

Modern Restaurant Management

MARCH 30, 2022

Restaurants are making use of workflow automation to increase efficiency in numerous ways inlcuding customer service automation and sales and marketing automation. Sales teams and marketers are deploying sales and marketing technology to automate the customers' journey and accelerate conversions.

Front of House 180

Front of House Social Media Email Marketing Point of Sale 180

7 Shifts

MARCH 30, 2022

The National Restaurant Association projects restaurant sales will hit $898 billion this year -more than $200 billion more than in 2021. Answer: restaurant advertising and marketing. After two years of only being able to order takeout and having to wear a mask when not at the table, restaurants are poised to bounce back in 2022.

Advertising 370

Advertising 2022 Social Media Email Marketing 370

Buzztime Business

DECEMBER 26, 2023

These strategies can help increase sales while driving up guest satisfaction – it’s a win-win. Empower your waitstaff with sales secrets for bigger checks (and tips). Result: Boost Drink and Dessert Sales by Up to 40% Select louder, higher tempo tunes during busy times (you’ll turn tables faster). Put fun on the menu.

2024 97

2024 Bar Email Marketing Loyalty Program 97

Modern Restaurant Management

AUGUST 8, 2022

Customers come in many forms, so often the focus is on new customers, but the reality is that repeat, loyal customers are really the starting point. So how can a restaurant drive revenue without time-intensive and costly marketing initiatives? What allows simple WiFi to move past WiFi “marketing”? Real-Time Offers.

Loyalty Program 187

Loyalty Program Social Media Email Marketing Point of Sale 187

Marketing4Restaurants

DECEMBER 6, 2021

In the last episode, we discussed the best free Restaurant Marketing tools you can use to boost marketing campaigns for your restaurant. These are just the show notes for our Episode on Why your Restaurant needs marketing. The business plan is amazing but they don’t have a marketing plan to articulate it.

Marketing 98

Marketing Email Marketing Social Media Download 98

7 Shifts

JANUARY 10, 2024

Not long ago, this software ran only on bulky PCs in back offices or slow, awkward point-of-sale (POS) stations tucked along the edges of the dining room. RMSes vary widely in terms of features and functions, but most include point of sale (POS), inventory management, staff management, payroll, employee scheduling, and more.

Management 195

Management Management Point of Sale POS 195

7 Shifts

JANUARY 10, 2024

Not long ago, this software ran only on bulky PCs in back offices or slow, awkward point-of-sale (POS) stations tucked along the edges of the dining room. RMSes vary widely in terms of features and functions, but most include point of sale (POS), inventory management, staff management, payroll, employee scheduling, and more.

Management 195

Management Management Point of Sale POS 195

Modern Restaurant Management

AUGUST 31, 2023

An increase in sales. Here are some ways: Ask your marketing and sales team. Your restaurant marketing and sales teams will always know what selling points your customers respond to best. You can use an email finder to look for reporters’ or editors’ email addresses.

Social Media 154

Social Media Email Marketing Influencer Events 154

Modern Restaurant Management

NOVEMBER 4, 2021

What’s more, this type of location technology can be used to power omnichannel strategies such as email, SMS, and location-based push messaging. By bringing together CRM data as well as location data, marketers can begin to piece together a more well-rounded picture of their customers and their preferences.

Mobile Ordering 203

Mobile Ordering Marketing Menu Fast Casual 203

Restaurant Engine

APRIL 26, 2023

That’s because it’s one of the most critical marketing tactics you can utilize to grow your restaurant. If your point of sale system offers it, you can also ask customers if they want their receipts mailed to them or texted to them. Your loyalty program might even be tied to your point-of-sale system.

Email Marketing 105

Email Marketing Loyalty Program Social Media Mobile Ordering 105

Apicbase

AUGUST 5, 2022

If you look under the bonnet, you will see that struggling businesses often lack a clear restaurant marketing plan. Of course, marketing isn’t the only thing that makes or breaks a business, but it does give you an edge when you expand and open in new locations. You don’t need a fancy consultant to do your marketing.

Marketing 97

Marketing Operations Social Media Email Marketing 97

Ken Burgin

OCTOBER 12, 2021

Singles Day Restaurant Marketing – 11 November. Black Friday Restaurant Marketing – 26 November. Extra points for loyalty customers, or a double discount when they order online. Mix online and offline deals, to encourage awareness of online sales. Cyber Monday Restaurant Marketing – 29 November.

Marketing 133

Marketing Social Media Merchandise Online Ordering 133

Open for Business

APRIL 9, 2024

Loyalty is more than a frequent guest punch card or a points-based rewards program in the restaurant world. Dig into which rewards are most popular and pair this with your sales data. It’s about making meaningful connections with guests to keep them coming back time and time again. That’s the definition of loyalty.

Loyalty Program 78

Loyalty Program Social Media Email Marketing Point of Sale 78

7 Shifts

MARCH 10, 2022

TouchBistro - a point of sale (POS) app for iPads - allows servers to take payments tableside, managers to monitor sales activities, and accountants and administrators quick access to valuable performance trends. Top Restaurant Management Apps. Try 7shifts for Free. Apple | Android. TouchBistro. Team Communication. QuickBooks.

Management 195

Management Management Operations Point of Sale 195

Bingage

JULY 18, 2023

Confused about How to increase e-commerce sales ? Starting an online business is easy but the most difficult part is getting customers and increasing sales. You are here reading this blog means you are looking for ways to increase e-commerce sales. You’re at the right place!

Loyalty Program 69

Loyalty Program Email Marketing Social Media SEO 69

RGU

NOVEMBER 6, 2019

By: Adam Guild Editor's note: While this article focuses on email marketing for restaurants, the information, links to resources, and tips and advice are easily applied to other industries. In today's hyper-visual world of social media, it may seem like email marketing is a little old-fashioned. Not necessarily!

Email Marketing 40

Email Marketing Marketing Mobile Ordering Social Media 40

Modern Restaurant Management

JUNE 8, 2021

While third party providers offer increased exposure for many restaurants and can help to widen service and delivery areas, this comes at a cost: third party providers can charge up to 30 percent in fees per sale. So how can restaurants avoid these fees? By using loyalty programs as a way to encourage customers to order directly.

Loyalty Program 212

Loyalty Program Point of Sale POS Email Marketing 212

The Rail

MARCH 27, 2024

By Emma Carter, Contributor The 2024 National Restaurant Association report shows that sales are up and restaurants are hiring. From employee turnover rate to who makes the most sales, using data science for restaurants helps with employee management. You can use this data to optimize your sales.

Email Marketing 52

Email Marketing 2024 Point of Sale Seasonal Menu 52

7 Shifts

APRIL 15, 2020

Some of them have even seen ~90% of their sales coming through drive thrus. The order can be placed through the phone or online, and in both cases can notify the user through text and/or email that order is ready to pick up. Here are some tips on how it can be done.

Online Ordering 362

Online Ordering Email Marketing Social Media Food Order 362