Remove Customer Experience Remove Email Marketing Remove Mobile Ordering Remove Reservations
article thumbnail

What Consumers Want? A B2C Checklist

Modern Restaurant Management

But precisely, how can you determine what customers want? How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? Businesses must remain ahead of the curve by checking all the correct boxes as customer tastes evolve at an unparalleled pace.

article thumbnail

Effective Use of Customer Data Can Increase Your Restaurant Sales

Modern Restaurant Management

We’re constantly being bombarded by messages about how important it is to own your customer data. Customer data is only one segment of the information you need for good sales insights, marketing information, and business analytics. Customer information is the personal information of each of your customers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Ultimate Restaurant Website Design Guide for Beginners

7 Shifts

Diners are turning to online ordering in increasing numbers because of COVID-19 pandemic restrictions on on-premise dining. According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. Online ordering - Ditto.

Design 397
article thumbnail

Unique Ways Restaurants Can Use QR Codes to Drive Sales

Modern Restaurant Management

As the impact of the pandemic wanes, restaurant owners should evaluate the contactless service options they implemented to keep customers and staff safe to see how they can help drive sales. To go contactless, customers scanned a small black and white square called a QR code on their mobile device to see a digital copy of the menu.

article thumbnail

Restaurant Marketing for Inflationary Times

Modern Restaurant Management

Restaurant marketing revolves around making your business known. It combines different online and offline strategies to promote a restaurant and increase orders. Let’s look at low-budget restaurant marketing ideas to succeed in inflationary times. Optimize the website for mobile screens.

Marketing 203
article thumbnail

Digital Marketing Tips to Attract More Valentine’s Day Diners

Modern Restaurant Management

Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. With the Marketing Rule of 7 , it takes an average of seven interactions with a brand before a purchase takes place.

Marketing 221
article thumbnail

7 Creative Digital Marketing Ideas for Restaurants

7 Shifts

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Not convinced?